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Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo by Ao Design

Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo by Ao Design is a highly esteemed winner of the very prestigious 2021 Ibhaso Lebhronzi le-A' Design Award in Uyilo lweNdawo yangaPhakathi kunye noMboniso Competition Category.


IbhronziIngaphakathi· 2021

Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo

by Ao Design

Client: Ao Design

Ibhaso Lebhronzi le-A' Design Award Winner in Ingaphakathi Category

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The Design

About Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo

Umbhalo Wencwadi: I-Boxes luyilo lwangaphakathi lorhwebo olwenzelwe ivenkile ephezulu yezinxibo zabantwana eNanjing. Iprojekthi le igubungela i-100 square meters. Isakhiwo esifana namabhokisi sahlula indawo yefestile ibe zizahlulo ezithathu: indawo yokungena, indawo yokuboniswa kwempahla kunye nomboniso. Amacala athambileyo, ajolisileyo nasikiweyo andisa isiphumo sokubonakala kobuso bevenkile. Iindonga zokwahlula zisebenza njengezinto zobugcisa endaweni yokuba zibe zizahluli nje eziqhelekileyo. Iindawo zezipili zandisa indawo yaye zithambisa imida yayo. Imiphezulu emhlophe igcina indawo icocekile kwaye izolile. Uhlobo lwesakhelo somkhusane sisenza indawo entsha yokuxhoma izinxibo.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Boxes Umsebenzi Osisiseko: Uyilo Lwangaphakathi Levenkile Yorhwebo iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In the window area, the designer broke the convention and used the technique of interior architecture, through a "BOX" , to divide the window area into three spaces: entrance, display and scene. Featured by the morphological characteristics of plane, inclined plane and cut plane, "BOX" also contributes to the expansion and extension of the visual effect of the facade.
Dimensions & Packaging
The project covers a total of 100 square meters.
Tags
Interior, Commercial, Retail, Flagship Store, Box, Modern, Simple, Natural, Art
Production Technology
The infinitely extending mirror breaks the original gap and stimulates the imagination and creativity of the space. These characteristics can often bring unparalleled visual impact and psychological feelings.
Design Challenge
While retaining the original space attributes, the space frame constitutes a new hanging clothing display area. With the concept of decomposition, it emphasizes breaking, superposition and reorganization. Opposing the overall unity and focusing on the individual in the space, it's creating a sense of uncertainty, and then derive the personality fashion like children breaking the Convention
Research
The partition wall breaks away from the traditional way of separating space. The wall is no longer the basic element of the space, but an artistic carrier that brings emotional feeling in the space. The pure whiteness makes the space easy to reverie and thought-provoking and the un-decorated white wall adds more pureness.
Inspiration
This design is located in shops along the street in high-end residential areas in Gulou District, Nanjing. It is positioned as high-end children's clothing retail. The designer hope that through the integration of space aesthetics and art aesthetics, with the promotion of design brand image, excavate the deep commercial value of the brand, and create a space full of imagination and creativity
Project Duration
The project started in March 2020 in Nanjing and finished in July 2020 in Nanjing.
Operation Flow
The "BOX" space is not only a subversion of the traditional space design, but also a response to functional demands.
Patents
Copyrights belong to Emma Zhu, 2020.
Team Members
Jun Yao
Jason Shen
Xiaoyu Bian
Image Credits
Image #1: Photographer Emma Zhu, Boxes, 2020.
Image #2: Photographer Emma Zhu, Boxes, 2020.
Image #3: Photographer Emma Zhu, Boxes, 2020.
Image #4: Photographer Emma Zhu, Boxes, 2020.
Image #5: Photographer Emma Zhu, Boxes, 2020.

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