Environment Day Umboniso Wefestile ngu-Gravity Design and Arcelik

Uyilo olubizwa ngokuba yi-Environment Day Umboniso Wefestile olwenziwe ngu-Gravity Design and Arcelik ngumwini obekekileyo webhaso elinobukhazikhazi le-2022 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweeMveliso eziNzileyo, iiProjekthi kunye noYilo oluLuhlaza.

IntsimbiImveliso eNzileyo· 2022

Environment Day Umboniso Wefestile

ngu Gravity Design and Arcelik

Umxhasi: Arçelik

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Imveliso eNzileyo

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#135652

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Environment Day Umboniso Wefestile

Usuku Lokusingqongileyo lumboniso wefestile yevenkile owenzelwe ivenkile eIstanbul. Lo mboniso ubonisa udonga lomhlaba owomileyo owenziwe ngesandla oludonsa ingqalelo yabantu abadlulayo. Umbono waqhamuka ekubaleleni nasekulahlekeni kwezinto zendalo emhlabeni. Kwenziwa indawo eluhlaza egqobhoza umhlaba owomileyo, ebonisa ukuba ukuhlaziywa kusenokwenzeka. Umhlaba owomileyo wenziwa ngodongwe olufakwe kwiipleyiti ze-MDF waza woma elangeni iveki ibenye ukwenza umphezulu onemiqhekezo. Iindawo eziluhlaza zenziwe ngemosi kwaye oonobumba banqunyulwe emthini. Malunga nama-98 eepesenti zalo mboniso zenziwe ngezinto ezizinzileyo nezendalo.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Environment Day Umboniso Wefestile ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Environment Day Umboniso Wefestile iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Environment Day Umboniso Wefestile iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The window display is designed to create awareness and attract everyone passing through the store via striking hand-made drought wall. The design idea arose from the drought and the loss of Earth’s natural resources. In order to stress the importance of the action, a “greenfield” was designed that penetrates the “dryland”. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable & organic materials.
Imilinganiselo nePakishini: Window display's general dimensions: 4650 mm x 30 mm x 3140 mm
The surface of the showcase was created by coating MDF plates with clay.
The green plants on the showcase were created from moss.
The texts and the slogan were created by cutting wooden letters.
The red big company logo in the middle of the showcase is lacquered.
Iithegi: Sustainability, Window Display, Showcase, Green, Clay, Drought
Ubuchwepheshe Bokuvelisa: The dryland was made from clay and it “sundried” for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable and organic materials.
Umngeni Woyilo: The most challenging part was the soil background. The dry land was made from clay and it "sundried" for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik's attitude about Eart, 98% of the display design was created from sustainable & organic materials.
Inkuthazo: The hope of a small green plant emerging from dry soil is a great source of inspiration. A sustainable life is still possible if the importance given to the environment increases. It was thought that a design that give a clear message was necessary to say still have luck and invite this action.
Ubude Beprojekthi: The project design started in April 2021 in Istanbul and finished in June 2021 in Istanbul, and was exhibited in Arcelik Store Kadikoy Istanbul in June 2021. The project was designed for environment day, which is June 5th and it is still on display for awareness.
Ukuhamba Komsebenzi: Together with Arcelik, we aim to heal this world together with responsible production and consumption perspective. We'd like to inspire consumers to consume responsibly and join our activities to save Earth's recourses. If it will not happen in this way, we can't greener the land as we did in our retail showcase. This is the message that we aimed foır consumers.
Amalungu Eqela: Arcelik-Visual Merchandiser Specialist: Miray Hazan
Arcelik: Emir Aktar
Gravity Design-Team Leader: Talat Semih Onal
Gravity Design-Sr. Designer: Mert Karaman
Gravity Design-Sr. Architect: Sabrican Sahin
Gravity Design-Project and Business Development Manager: Ekin Ekinci
Gravity Design-Jr. Designer: Zeynep Cemre Ordu
Gravity Design-Jr. Designer: Evrim Koruyan
Gravity Design-Jr. Designer: Selin Elaldi
Gravity Design-Procurement Specialist: Alper Aksoylu
Gravity Design: Bora Hatunoglu
Amagunya Emifanekiso: Image #1: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #2: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #3: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #4: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #5: Photographer Sabrican Sahin, Environment Day, 2021.