B&B Italia IVenkile Yokubonisa Ifenitshala by Outin Design

B&B Italia IVenkile Yokubonisa Ifenitshala by Outin Design is a highly esteemed winner of the very prestigious 2022 Ibhaso Lebhronzi le-A' Design Award in Uyilo lweNdawo yangaPhakathi kunye noMboniso Competition Category.

IbhronziIngaphakathi· 2022

B&B Italia IVenkile Yokubonisa Ifenitshala

by Outin Design

Client: Outin. Design

Ibhaso Lebhronzi le-A' Design Award Winner in Ingaphakathi Category

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The Design

About B&B Italia IVenkile Yokubonisa Ifenitshala

I-B&B Italia yivenkile yokubonisa ifenitshala engange-540 skwere mitha, ebekwe kumgangatho ophantsi wesakhiwo sorhwebo ekhangele kwisitalato. Uyilo luhluka kwiindlela eziqhelekileyo zeevenkile zokubonisa, ludibanisa isakhiwo, ilizwe kunye nangaphakathi kube sisithuba esinye esiqhubekayo. Izakhiwo ezinemilinganiselo ethile, udonga lweglasi kunye negadi zenza umda phakathi kwezinto nesakhiwo ube mnyenye. Ngaphakathi kubonakala umzuzu oqinileyo wobukhulu kunye nemigca ecocekileyo. Iindonga ezingavaliweyo ngokupheleleyo ezivumela ukhanyiselo zidala ubunzulu, ziqhube ukujikeleza kwaye zizise imboniselo yangaphandle nokukhanya kwemini ukuze kubonwe.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

B&B Italia IVenkile Yokubonisa Ifenitshala ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. B&B Italia IVenkile Yokubonisa Ifenitshala iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. B&B Italia IVenkile Yokubonisa Ifenitshala iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The key of the design was how to echo the core values of the brand and convey it in a more intimate and understandable manner in Chinese market. The design abandons conventional showroom modes from the perspectives of building, landscape and interior, and achieves the unity and continuity of the space. The subtle integration of geometric structures, glass curtain wall and garden breaks the boundary between objects and the building, forming a natural, orderly setting.
Dimensions & Packaging: Project area: 540 square meters
Type: Showroom
Tags: OUTIN. DESIGN, B&B Italia, Showroom, Contemporary Uniqueness, Timeless Elegance
Production Technology: The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and create continuity of visual experience and a sense of depth. The stacking and interweaving relationship of surfaces and blocks guides the circulation in an implicit manner, and brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision. In this way, the interior space becomes a dynamic entity.
Design Challenge: The project sits on the ground floor of a commercial building facing the street. The monotonous large steps at the entrance were transformed into a combination of interlacing structures, which are matched with glass curtain walls and distinctive garden landscape, thereby eliminating the boundary between the building and objects and maximizing the display surface for the showroom.
Research: The relationship between products and space takes full consideration into both functional and emotional aspects. In this interactive, immersive space, commercial logic is upgraded to the communication of brand culture and aesthetics.The stacked and interweaving surfaces and blocks brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision, and form a garden-like showroom that responds to green design ideas.
Inspiration: B&B Italia interprets modern civilization with products highly sensitive to life. The design is ultimately an "annotation" to life. The spatial structures of the showroom are simple and coherent, forming a naturally-regulated garden together with sunshine, breeze, textures and ambience. The displayed furniture in the "garden" grows like flowers and grass.
Project Duration: Start time: January 2020
Completion time: September 2020
Location:Ningbo, Zhejiang Province
Operation Flow: The design broke conventional showroom mode, and adopted a spatial pattern with a sense of layering and mixed elements and colors in an elegant manner, hence creating a space that features contemporary uniqueness and timeless elegance. The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and also create continuity of visual experience and a sense of depth.
Team Members: Chief Designer : Wang Chen
Company: OUTIN. DESIGN
Image Credits: WenStudio