Valley Daja Center Sales Uyilo Lwangaphakathi Lweziko Lentengiso by The Design Code Co.,Ltd is a highly esteemed winner of the very prestigious 2023 Ibhaso Lesilivere le-A' Design Award in Uyilo lweNdawo yangaPhakathi kunye noMboniso Competition Category.
IsilivereIngaphakathi· 2023
Valley Daja Center Sales Uyilo Lwangaphakathi Lweziko Lentengiso
Client: The Design Code CO.,LTD
Ibhaso Lesilivere le-A' Design Award Winner in Ingaphakathi Category
Verified Award Winner
Verify Award Status for #148066The Design
About Valley Daja Center Sales Uyilo Lwangaphakathi Lweziko Lentengiso
IValley Dajia Center Sales yindawo yangaphakathi yeziko lentengiso eWuhan, eTshayina, egubungela iimitha eziskwere ezingama-1622.7. Uyilo luphefumlelwe yimitha yokukhanya kwaye ludibanisa iimilo zejometri ezilula kunye nemigca ecolekileyo. Umgangatho wokuqala ubonisa indawo ephambili yokuhlala, kunye nebhari yetheko kunye neendawo zokuphumla. Umgangatho wesibini unendawo yebhokisi yesanti, indawo yothethathethwano, ibhari yamanzi, indawo yomboniso kunye nendawo yeofisi. Izinto ezisetyenzisiweyo ziquka icwecwe le-alloy elinogqibezelo olukhethekileyo, umthi omnyama, i-terrazzo emnyama, isinyithi esibrashiweyo, kunye ne-microcement engwevu nekhanyayo. Umphakathi udibanisa ishishini, inkcubeko nobugcisa kunye.
The Recognition
About the Ibhaso Lesilivere le-A' Design Award
Valley Daja Center Sales Uyilo Lwangaphakathi Lweziko Lentengiso ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Valley Daja Center Sales Uyilo Lwangaphakathi Lweziko Lentengiso iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Valley Daja Center Sales Uyilo Lwangaphakathi Lweziko Lentengiso yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In Wuhan, a city reputed for open and free atmosphere, the designer attempts to restore a new pattern where business, culture and art coexist. Inspired by light rays, the design handily infuses multiple materials such as radium, and makes simple geometric shapes coherent with fine lines. In an art gallery as dazzling as prism, every visitor will be impressed by the young and dynamic lifestyle.
- Dimensions & Packaging
- The project covers an area of 1622.7m2,, including reception desk, preface hall, audio video experience, landscape staircase, party bar, sandbox area, negotiation area, water bar, VR game area, children's activity area.
- Tags
- Sales Center, Art Installation, Trendy Lifestyle, Interior Design, Business
- Production Technology
- This project is made up of alloy plate special finish, dark wood finish, dark terrazzo, brushed metal finish, texture metal finish, gray microcement and light microcement.
- Design Challenge
- Based in Wuhan, China Optics Valley is endeavored to be an “Optics Valley of the World". Set in the privileged geographical location and aligning in the aesthetic needs of contemporary young people, this project is intended to build the "Prism Art Life Gallery" with contemporary, artistic and modern attributes. How to integrate the design with the epoch, local development and brand poses a challenge. The designer boldly deconstructs the composition elements of the building façade, exploits irregular matrix changes such as "zigzag" and "X" to distribute bold, exaggerated and future-minded streamlined bodies across all areas, and constructs a 3D, pluralistic and immense artistic atmosphere, which reflects the trendy spirit of the city.
- Research
- Visual effect is the visitor’s first sense of space. Materials and colors open up infinite possibilities. How to infuse natural environment, local culture and art is the criterion we consider. Given the unique epoch of the project site, we capitalize on new technologies, materials, needs and design trends to impose a positive influence on design and in turn, boost the development of this design.
- Inspiration
- The expansion of techies boosts the city renewal. The project is designed in a way that subverts the traditional aesthetic standard, uses a trendy art language, and presents an alternative interpretation perspective of spatial sensuality. The city is lit by a beam which reflects the youthful vitality.
- Project Duration
- The project started the design stage in 2021, constructed in early 2022 and put into operation in November 2022.
- Operation Flow
- As opposed to ordinary sales space with the first floor exhibiting the main function, the first floor of “Wuhan Optics Valley Dajia Center” showcases the main living space, some youthful venues such as party, cocktail lounge provide techies with the potential exhibit of future life, what you are seeing truly projects aesthetics, interests, trendy ideas and lifestyle. As a continuation of the first-floor elements, the second floor is supplemented by the desired functions including sandbox area, negotiation area, water bar area, exhibition area and office area. Things develop from both ends and go to the extremity, the existence of paradox leads to irreconcilable, prism-like visual aesthetics, reflecting a young and energetic lifestyle.
- Team Members
- Hard outfit: Zhang Yongyi, Dong Taolue, Wang Chenglong; Soft dress: Xia Jinbo Lai Zeyu
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