Maybe Àpù Oníṣẹ́-Púpọ̀ by Pedro Miguel Salgado Conde

Maybe Àpù Oníṣẹ́-Púpọ̀ by Pedro Miguel Salgado Conde is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ojú-ìbáṣepọ̀, Ìbáṣepọ̀ àti Ìrírí Olùlò Competition Category.

FàdákàOjú-ìbáṣepọ̀· 2021

Maybe Àpù Oníṣẹ́-Púpọ̀

by Pedro Miguel Salgado Conde

Client: Peguel

Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ojú-ìbáṣepọ̀ Category

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The Design

About Maybe Àpù Oníṣẹ́-Púpọ̀

Àpù Maybe jẹ́ ìrọ̀rùn. Ó wùnilórí, ó mọ́, ó sì rọrùn láti lò, a ṣẹ̀dá rẹ̀ láti sọ̀rọ̀ nípa kókó èèwọ̀ nkan oṣù tí ó ń fa ìpalára púpọ̀ nínú ìdàgbàsókè tó tọ́ fún àwọn ọmọbìnrin, ní ti ara àti ẹ̀mí. A ṣe ojútùú náà nípa ìṣọ̀wọ́pọ̀ pẹ̀lú àwọn aláṣẹ àti àwọn òbí, a sì rí i pé a lè yàgò fún ìrírí búburú nípa àtìlẹ́yìn àti bíbá kókó yìí lọ ní àkókò tó yẹ pẹ̀lú ìmúrasílẹ̀ tó dára fún àwọn òbí tí wọ́n máa lò àwọn àròkọ láti ní òye bóṣe yẹ kí wọ́n tọ́nà, kọ́ni lẹ́kọ̀ọ́ dáradára láti fún àwọn ọmọbìnrin ní agbára kí wọ́n sì mọ ara wọn dáadáa.

The Recognition

About the Àmì-ẹ̀yẹ Fàdákà A' Design Award

Maybe Àpù Oníṣẹ́-Púpọ̀ jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Maybe Àpù Oníṣẹ́-Púpọ̀ yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Maybe Àpù Oníṣẹ́-Púpọ̀ jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Maybe is the proposal generated to solve this taboo problem. Consists of two main parts inside the appplication: teaching and get analisys of data, both creating a system for preventing bad experiences since you can know an approximate date for your daughter's first period, as well as learn about topics related to the first period or sexuality and be able to address them in the right way at the right time.
Dimensions & Packaging: Maybe mobile application is designed for the IOS and Android, orientated in portrait mode. Responsive mobile UI/UX design
Tags: social, eduacation, female body, prevention, app, technology, health, UI, UX, device, interface
Production Technology: Several design concepts were explored through different of user interface sketches and mockups created with the adobe suite: Adobe XD, Adobe Illustartor; which were then tested with help of parents, psychologists, doctors and specialist.
Design Challenge: The first challenge was to talk to parents and teachers about this taboo topic and get the most people involved in order to have a better result, but additionaly, the main challenge was the ability to create an app that could process and give important information in the correct time with an intuitive interface and that felt effortless for the user.
Research: The first step about how to improve the experience of the first menstruation was to investigate the causes of a bad experience, followed by a survey of 27 mothers and 18 women between 18-46 years of what was their experience and how could it be improved. Once with this information, a psychologist and a doctor were spoken to find out how this experience affects various aspects of development. Together with these people, they iterated until they reached an interface that revealed the weaknesses of education and helped prevent a bad first experience.
Inspiration: first time, unfortunately most of them had a negative experience that will mark their physical and emotional development, but worse still, some of them died. Girls from 9-13 years old, who committed suicide caused by bullying they suffered due to the ignorance of their peers, parents and teachers about menstruation and the female body. This could be prevented with a opportune education but sadly in some places is considered taboo
Project Duration: Maybe started in September 2019, is still going in Puebla, Mexico.
Operation Flow: The app is extremely simple. It is attractive, clean, and intuitive, when filled with the historic data of the girl such as habits, food, sport activity, age, mother’s first period, shows the levels of the female hormones that start to increase their levels between 7-4 weeks before menarche, with this information the user may see the probability of their daughter to have her first menstruation this month, in addition to that, it has previously filtered articles written by psiclogyst, doctors, and specialist for parent or teacher to understad better the anatomy so that you can guide your daughter or minor under your responsibility, educate the girl better, with appropriate information in the correct time so she can confident about her body and herself by giving the tools and understanding knowledge of anatomy and changes she will experience in this new stage, adopting a healthy lifestyle and fighting against taboos.
Team Members: Pedro Miguel Salgado Conde
Image Credits: Main Image: Designer Pedro Miguel Salgado, 2020
Optional Visual 1: Designer Pedro Miguel Salgado, 2020
Optional Visual 2: Designer Pedro Miguel Salgado, 2020
Optional Visual 3: Designer Pedro Miguel Salgado, 2020