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Nirvana World Fọ́tógíráfì by Ecust Vc Design

Nirvana World Fọ́tógíráfì by Ecust Vc Design is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Fọ́tò Yíya àti Àtúnṣe Fọ́tò Competition Category.


IdẹFọ́tò Yíya· 2022

Nirvana World Fọ́tógíráfì

by Ecust Vc Design

Client: ECUST VC Design

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Fọ́tò Yíya Category

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The Design

About Nirvana World Fọ́tógíráfì

Nirvana jẹ́ ọ̀rọ̀ ẹ̀sìn Buddha fún kíkọjá ìgbésí ayé àti ikú, tí a tún lè mọ̀ sí bíi àtúnbí. Kò ṣeé ríran, ṣùgbọ́n o lè ní ìrílárá rẹ̀, ó jẹ́ méjèèjì ìdákẹ́jẹ́ àti ìgbòòrò, ó ti dúró sínú àkókò àtúnbí. Iṣẹ́ yìí ń lo fọ́tógíráfì láti ṣàfihàn èrò nirvana, nípa lílo ìyípadà láàrin yìnyín àti omi, pẹ̀lú àwọ̀ aláìlóòótọ́ láti ṣàlàyé èrò àtúnbí. Ní ojúríran, a ṣàfihàn èrò aṣọkan yìí ní ara ìyàwòrán inki ilẹ̀ Ṣáínà, èyí tí ń mú èrò àwọn ènìyàn wọ inú ayé àtúnbí nípasẹ̀ àwọn àwòrán tí kò ṣe é mọ̀, tí kò lóòótọ́ tí sì ń gbèrò.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

Nirvana World Fọ́tógíráfì jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Nirvana World Fọ́tógíráfì yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Nirvana World Fọ́tógíráfì ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Using macro photography combined with abstract concepts expressed in computer post, the photographs express an ethereal, unknown and unreal world of nirvana.
Dimensions & Packaging
Width 900 mm x Height 900 mm
Tags
Nirvana, Unreal, Abstract, Ink, Universe, Chaos
Production Technology
Macro shooting and computer post-processing.
Design Challenge
The difficulty of creation is to represent the abstract concept of Nirvana. More than 20 different shapes of ice were used in the studio and hundreds of photos were taken repeatedly from different angles in order to get the ideal picture and find the right light and form.
Research
Through macro photography, abstract photography works similar to the artistic conception of traditional Chinese ink painting are presented. Photography works mainly study the photographic expression of abstract concepts and the abstract expression language of water, ice and ink, hoping to create an abstract visual effect of virtual and real, static and dynamic.
Inspiration
Nirvana is a Buddhist term for the transcendence of life and death, which can also be understood as rebirth. It is invisible, but you can feel it, it is both static and dynamic, and it is frozen in the moment of rebirth. The transformation between ice and water can also be understood as a kind of nirvana, but it cannot be too figuratively represented. Through macro photography integrated into the Chinese ink painting mood to show an unknown, unreal world of nirvana.
Project Duration
Completion in Shanghai in October 2021
Operation Flow
By capturing the moment of liquid and ice breaking, we express an unreal, abstract world.
Patents
Belong to myself
Team Members
Shan Hao, Rong Fu, Benyue Wei, Chunlan Jin, Kejia Yao,
Image Credits
Belong to myself

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