Haokan City Ipolongo Ìṣẹ̀dá Fídíò láti ọwọ́ Baidu Online Network Technology Beijing jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2023 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìpolówó, Títajà àti Ìbánisọ̀rọ̀.
IdẹÌpolówó· 2023
Haokan City Ipolongo Ìṣẹ̀dá Fídíò
látọ̀wọ́ Baidu Online Network Technology Beijing
Oníbàárà: Baidu Online Network Technology. Beijing
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìpolówó
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #146901Àpẹrẹ Náà
Nípa Haokan City Ipolongo Ìṣẹ̀dá Fídíò
Haokan City jẹ́ ipolongo ìṣẹ̀dá fídíò tí ó ń gbé àwọn àmì-iyasọtọ ìlú lárugẹ lórí ayélujára àti ní ìta rẹ̀. Ipolongo náà so àṣà ìbílẹ̀, ìrìnàjò arìnrìn-àjò, àṣífihàn àti ìmọ̀-ẹ̀rọ tuntun pọ̀ láti dá àmì-àpẹẹrẹ tí a ṣe fún ìlú kọ̀ọ̀kan. Iṣẹ́-àgbékalẹ̀ ìbílẹ̀, aṣọ àti kúlẹ̀kúlẹ̀ iṣẹ́-ọwọ́, tí ó ní àwọn bọ́tìnnì okùn Ṣáínà, ohun-èlò pípé, híhun àti iṣẹ́-ọnà-abẹrẹ́, ni a fi hàn nípasẹ̀ àfarawé 3D àti àwòrán alárinrin. Ẹ̀dá kan tí orúkọ rẹ̀ ń jẹ́ Dongfang Chen ni ó ń darí àwọn ọ̀dọ́ ẹlẹ́dàá. Àwọn fídíò kúkúrú àti ìṣẹ̀lẹ̀ ní ìta pè àwọn ènìyàn láti ṣàkọsílẹ̀ àti láti pín àṣà ìlú kọ̀ọ̀kan.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Haokan City Ipolongo Ìṣẹ̀dá Fídíò jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Haokan City Ipolongo Ìṣẹ̀dá Fídíò yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Haokan City Ipolongo Ìṣẹ̀dá Fídíò ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- HAOKAN CITY is an online and offline video creation activity focusing on city brands.
Applying modern technology and innovative expression, the team combines city humanistic characteristics, local cultural tourism, fashion and new technology and other elements to create a customized icon for the city. Through 3D display, it inspires the young group to record, communicate and spread the unique culture of each city through short video, promoting the integration of traditional art and modern life. - Àwọn Àkọlé
- Video activity, City brand and element, Cultural export IP, Virtual IP and digital technology, Coordinated development between online and offline
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- With the understanding of traditional architecture, costume and culture, designers transform creatives into identifiers, visuals, images, short films and redefine brand images through dynamic propaganda, 3D display, metaverse and other new digital technologies to make traditional culture visible, audible and perceptible. It is worth mentioning that traditional Chinese knot buttons, piping, weaving, embroidery and others are fully displayed in the outfit of Dongfang Chen by 3D simulation.
- Ìpèníjà Àpèsè
- Symbolizing the city, the project is important in linking culture and human, creates a strong intellectual and cultural output IP of HAOKAN CITY. By constructing cultural themes and establishing celebrations, it promotes spreading traditional culture from both online and offline levels, break cultural barriers, promote the urban cultural digital upgrade, and create HAOKAN Video of New Creation Ecosystem with firm cultural confidence, reviving the charm of traditional culture in modern times.
- Ìwádìí
- With the change of human concepts and the promotion of Internet technology, the cultural identity rooted in the hearts of people begins to be awakened, and the cultural landscape of the city is presented to young users through high quality videos, which revitalizes regional city content.
- Ìmísí
- The activity aims to create a video creation and communication platform that gathers materials and inspiration from architectural art, humanistic history, technological development and other fields, connect traditional culture and young creators, and enhance their cultural identity and innovative inheritance.
Focusing on the young group, it creates a personalized IP image Dongfang Chen with the character of exploring the unknown, full of curiosity and chasing trends. - Àkókò Iṣẹ́ Àkànṣe
- Designed and developed in Beijing in February 2022 and landed in Shenzhen, China in July 2022.
- Ìlànà Ìṣiṣẹ́
- Online, Relying on the advantages of short video platform, encourage old artists to go out and bring ancient skills and folk art into the vision of more people, and attract young creativity to record the unique traditional city culture with innovative expression techniques.
Offline, Hold various grand activities, and cooperate with political tourism, cultural tourism, fast consumer goods and other industries in innovative and interactive ways to expand the application of industry scenarios.
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