Jamtland Awọn Iworan Ipolongo by Tom Linden and Vita Li

Jamtland Awọn Iworan Ipolongo by Tom Linden and Vita Li is a highly esteemed winner of the very prestigious 2023 Àmì-ẹ̀yẹ Wúrà A' Design Award in Àpẹẹrẹ Àwòrán Kọ̀mpútà, Ìṣẹ́dá 3D, Ìṣàwọ̀ àti Ìyọrísí Competition Category.

WúràÀwòrán Kọ̀mpútà· 2023

Jamtland Awọn Iworan Ipolongo

by Tom Linden and Vita Li

Client: Visuals By Nor

Àmì-ẹ̀yẹ Wúrà A' Design Award Winner in Àwòrán Kọ̀mpútà Category

77,482
Verified Award Winner
Verify Award Status for #147285

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Jamtland Awọn Iworan Ipolongo

Onibara fẹ lati ṣafihan asopọ iyasọtọ wọn si agbegbe agbegbe ti Jamtland, Sweden. Ile-ibẹwẹ lo awoṣe 3D ati iworan lati ṣe atunṣe awọn eya ọgbin ati awọn biomes lati agbegbe naa. Wọn ṣe iwadii lọpọlọpọ ati ikojọpọ itọkasi lati rii daju pe aworan awọn ohun ọgbin ṣe deede ati dapọ awọn awọ ami iyasọtọ alabara bi ẹhin. Aworan ti o jade ni imunadoko ṣe afihan idojukọ alabara lori adayeba, awọn iṣe alagbero ati asopọ isunmọ wọn si ẹda, gbigba oluwo laaye lati ṣepọ laini ọja pẹlu ẹya rere wọnyi

The Recognition

About the Àmì-ẹ̀yẹ Wúrà A' Design Award

Jamtland Awọn Iworan Ipolongo jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Jamtland Awọn Iworan Ipolongo yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Jamtland Awọn Iworan Ipolongo ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project involved recreating various plant species and natural biomes from Jamtland, Sweden using 3D modeling and visualization. Six pictures showcase different local microbiomes, including the moss heather and other flora of the mountains and the ferns of the lowland forests. Extensive research and reference collection was conducted for the accurate depiction of the plant species, and the incorporation of the client's brand colors as a backdrop added an additional challenge to the project.
Dimensions & Packaging: All the final images were rendered in 6000 pixels using Octane Renderer and no post production were made.
Tags: 3d, 3d visualization, cosmetics, nature, beauty, product, houdini, octane
Production Technology: For this project we used Houdini as the 3D package with which we modelled the various plants using procedural techniques allowing us to make various variations of each plant as well as composing the scenes. Additionally, we used Moi3D for modelling the products and utilized Octane Renderer to render the final images in high resolution.
Design Challenge: This project presented several challenges, including the requirement to concisely summarize a local flora biome and it's distinct look in small compositions. Additionally, incorporating these compositions into the floating arrangements presented difficulties, particularly when incorporating water elements that needed to be anchored to the ground while still appearing to float. Furthermore, the inclusion of the brand's six colors as backgrounds added another layer of complexity to the project.
Research: The research for this project primarily focused on gathering extensive information and images of the local flora and biomes in the specified region. Utilizing various online resources, including websites run by biologists in Sweden, we were able to compile a thorough collection of data and documentation. This information was organized and incorporated into a moodboard, serving as the foundation for the project.
Inspiration: The client approached us with the desire to communicate their brand's close connection to the region of Jamtland and its natural surroundings. We proposed using a design language that incorporates floating compositions featuring the diverse biomes and flora of the region, with each product as the focal point. The client was pleased with this suggestion. During the project, we conducted extensive research and collected extensive reference material to allow us to capture the feeling of the region.
Project Duration: The project started in the beginning of June 2022 in Gavle, Sweden and finished in July 2022.
Operation Flow: It was crucial that the imagery used for the client's brand accurately reflected their focus on natural, sustainable practices and a close connection to nature. In order to effectively convey these values and create a sense of caring and calm nature within the viewer, it was important that the resulting imagery conveyed these themes. This allows the viewer to begin associating the product line with these positive attributes.
Team Members: Tom Linden
Vita Li