Victra Sport EV Taya by Cheng Shin Rubber Ind. Co., Ltd.

Victra Sport EV Taya by Cheng Shin Rubber Ind. Co., Ltd. is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Wúrà A' Design Award in Àpẹẹrẹ Ẹ̀ka Ọkọ̀, Ohun Ọ̀ṣọ́ Ọkọ̀ àti Ohun Ìtọ́jú Ọkọ̀ Competition Category.

WúràOhun Ọ̀ṣọ́ Ọkọ̀· 2024

Victra Sport EV Taya

by Cheng Shin Rubber Ind. Co., Ltd.

Client: Maxxis

Àmì-ẹ̀yẹ Wúrà A' Design Award Winner in Ohun Ọ̀ṣọ́ Ọkọ̀ Category

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Colors

The Design

About Victra Sport EV Taya

Victra Sport EV jẹ́ taya kan tí a ṣe àpẹrẹ pàtó fún àwọn ọkọ̀ ayọ́kẹ́lẹ́ iná. Ìmọ̀-ẹ̀rọ nano ìtànká-gígá àti àpẹrẹ àpẹẹrẹ agbára-gígá ń dín ìlo agbára kù ní ìmúnadókọ́, nítorí náà ó ń mu ìṣiṣẹ́ agbára dára sí i àti mu ìbọ́sẹ̀ gùn sí i. Àpẹrẹ àpẹẹrẹ tí a ṣe àtúnṣe àti ìmọ̀-ẹ̀rọ fóómù tí ń fa ariwo mú ń yọ ariwo ọ̀nà àti àpẹẹrẹ tí a kò fẹ́ kúrò, wọ́n sì ń gbé ìtùnú inú ọkọ̀ sókè. Ìmọ̀-ẹ̀rọ ìmúdára ìtẹ̀síwájú àti àdàpọ̀ tíréèdì EV pàtó ń mu agbára rẹ̀ láti kojú tọ́ọ̀kì gígá àti ẹrù gígá dára sí i, èyí tó ń pèsè ìgbésí ayé tíréèdì tó gùn sí i.

The Recognition

About the Àmì-ẹ̀yẹ Wúrà A' Design Award

Victra Sport EV Taya jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Victra Sport EV Taya yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Victra Sport EV Taya ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Victra Sport EV is a tire specially designed for electric vehicles and focuses on meeting three goals: improving energy efficiency, reducing unwanted noise and prolonging tread life. The Victra Sport EV integrates a new-generation rubber compound, Maxxis sound-absorbing foam technology and Maxxis optimized footprint technology to provide drivers with an elevated EV driving experience.
Dimensions & Packaging: 668mm x 668mm x 247mm
Tags: EV tire, EV tyre, improving energy efficiency, reducing driving noise, prolonging tread life
Production Technology: 1. High-dispersion nanotechnology and a high-strength pattern design reduce rolling resistance and improve energy efficiency for maximum driving range. 2. Optimized pitch arrangement and a closed shoulder design minimize discomfort from tire pattern noise. Sound-absorbing foam technology further reduces cabin noise, ensuring a serene and comfortable driving experience. 3. Contact Shape Tech and a New EV Compound maximize tread mileage, ensuring a longer service life.
Design Challenge: To meet increasingly stringent regulations and pivot toward sustainable mobility, the engineering team balanced performance metrics with improved energy efficiency, tire noise and wear resistance. Through many rounds of design and testing, Maxxis engineers developed a high-strength pattern with optimized pitch sequencing that worked in harmony with the newly developed EV compound. This breakthrough allows the Victra Sport EV to further enhance the performance of EVs and also achieve outstanding results in EU regulatory certification testing.
Research: Most tires for internal combustion vehicles are not a great match for an EV’s performance envelope and will erode some of the environmental benefits of driving an EV. Maxxis’ design team created the Victra Sport EV using various innovative optimization technologies, sparking great interest at trade shows and among the automotive aftermarket industry. The Victra Sport EV’s innovative design has also drawn the attention of competitors, and Maxxis hopes that the Victra Sport EV will push the entire industry forward.
Inspiration: Driven by global energy policies, the market share for electric vehicles has risen rapidly. Due to the lack of charging infrastructure, low motor noise, high motor torque and extra weight, EV drivers are mostly concerned about range, tire noise and frequent tire replacements. Victra Sport EV is engineered to address these concerns and improves energy efficiency, tire noise, and tread life. Victra Sport EV also supports rapid EV growth by providing a better driving experience.
Project Duration: Victra Sport EV had launched in May 2022 in Taiwan.
Operation Flow: Victra Sport EV uses high-strength casing and a pattern design which helps to harness the high-torque electric motors in EVs. The extra strength also delivers sharper response and stability, improving the overall EV driving experience. The new highly dispersed nanotechnology helps to reduce electricity consumption by 13% per kilometer travelled, thus reducing range anxiety. The optimized pitch arrangement and sound-absorbing foam technology deliver a serene driving experience.
Team Members: Ping-hao Chen, Chi-cheng Yeh, Yu-chun Nien, Liang-kuei Wang, Kang-hao Huang and Hsin-ping Tsao