Aurora of Arthur Iṣẹ Alakọbẹrẹ: Aago Ọwọ́ Aládàáṣiṣẹ́ by Raymond Jones is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Aago Ọwọ́ Competition Category.
IdẹAago Ọwọ́· 2024
Aurora of Arthur Iṣẹ Alakọbẹrẹ: Aago Ọwọ́ Aládàáṣiṣẹ́
Client: Valimor
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Aago Ọwọ́ Category
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The Design
About Aurora of Arthur Iṣẹ Alakọbẹrẹ: Aago Ọwọ́ Aládàáṣiṣẹ́
Ọ̀rọ̀ Ìwé: Aurora of Arthur jẹ́ aago ọwọ́ aládàáṣiṣẹ́ tí a fi ìtàn àtijọ́ ti Ọba Arthur ṣe amóríyá fún ìṣẹ̀dá rẹ̀. Wọ́n fi ìkarahun-ẹ̀jẹ̀ àdánidá ṣe ojú aago náà, tí ó mú kí ẹ̀yà kọ̀ọ̀kan ní àwòrán àkànṣe tirẹ̀ pẹ̀lú ìdásí èéfín kékeré tí ó fani mọ́ra. A fi irin 316L ṣe àpótí aago náà, tí a sì ṣe é lọ́nà tí ó ń rán ni létí ìhámọ́ra ìwọ̀n dragoni, nígbà tí orí kùrọ̀nà tí à ń yí (winding crown) sì rí bí adé gan-an. Wọ́n fi ohun amúlànà ṣe àwọn ọwọ́ tí ó rí bí idà àti àwọn àmì wákàtí olójú-ọ̀pọ̀lọpọ̀ kí wọ́n bàa lè fojúrí dáradára nínú òkùnkùn díẹ̀. Ojú kékeré tí a ṣí sílẹ̀ ní àárín aago náà (open-heart aperture) fi ìṣíṣẹ́ inú rẹ̀ hàn, nígbà tí èyí tí ń yí (rotor) sì gbé àwòrán dragoni méjì tí a gbẹ́ sí ara wọn. Ẹni tí ó bá wọ̀ ọ́ lè yí okùn (band) aago náà padà bí ó ṣe wù ú.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Aurora of Arthur Iṣẹ Alakọbẹrẹ: Aago Ọwọ́ Aládàáṣiṣẹ́ jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Aurora of Arthur Iṣẹ Alakọbẹrẹ: Aago Ọwọ́ Aládàáṣiṣẹ́ yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Aurora of Arthur Iṣẹ Alakọbẹrẹ: Aago Ọwọ́ Aládàáṣiṣẹ́ ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design takes inspiration from symbolic elements seen in ancient swords and armour, echoed in every part of the watch, each crafted individually for a harmonious yet distinctive look. The use of unique patterns in each slice of natural mother-of-pearl infuses a personal story into every piece. The interchangeable band system empowers wearers to align their timepiece with their style, adding a bespoke touch to their ensemble.
- Dimensions & Packaging
- Case size: 40 x 47 mm. Case thickness: 13 mm. Strap size: 22 mm. Ceramic Insert. Domed Sapphire crystal with 3 AR Coating. Japan Made automatic movement made by Miyota. Triple-Layer Dial Structure. Diamond-Cut Hands.
- Tags
- King Arthur, Arthurian Legend, VALIMOR, Automatic Watch, Medieval Elegance, Knightly Craftsmanship, Legend Revived Timekeeping, King Arthur's Watch, Royal Elegance, Noble Timepiece
- Production Technology
- Made from durable 316L steel, the case vividly displays dragon scales through precise techniques. The rotor features a 3D dual-dragon carving, creating a focal point. Expert spray control on the natural shell dial achieves a subtle fume effect. Enhanced with Swiss Super-Luminova, the watch ensures visibility in dim environments, It offers 100-meter water resistance, promising reliability in various settings.
- Design Challenge
- The foremost challenge was embedding the grandeur of Arthurian legends into a watch, maintaining a delicate balance between mythical inspiration and modern design principles. The intricacy of realizing a case with dragon scale motifs and harmoniously integrating various elements, from the triple-layer dial to the gemstone elements, posed significant production challenges. Overcoming these hurdles, we managed to marry artistic aspiration with technical possibility, realizing a design that is both visually arresting and functionally superior, promising an immersive user experience rooted in legendary narratives.
- Research
- Drawing from Raymond Jones's deep admiration for medieval art and narratives, the design emerges from extensive research into the rich tapestry of medieval history. This exploration delved into various mediums including artifacts, architecture, and literature, as well as visual and experiential sources like films and exhibitions. The result is a wholly original and fascinating timepiece, echoing the intricacies of a bygone era.
- Inspiration
- In each of us navigating distinct challenges and adversities; the Aurora of Arthur is stand as a symbol of courage for its wearers. This design draws from the legend of King Arthur, employing his iconic red, and featuring a fume dial created from the unique patterns of natural mother-of-pearl, portraying the ever-changing scenarios every individual faces. Accompanied by multifaceted hour markers, sword-shaped hands, a crown-shaped watch crown, and a case evoking dragon scale armour, etc, the details converge to embody bravery and resilience. The open-heart movement within showcases the daring to forge ahead.
- Project Duration
- The project commenced in 2019 with the initiation of the design and prototype development. Following a meticulous and dedicated process spanning several years, it reached its fruition in August 2023 in Hong Kong, marking the completion of a journey from conception to realisation, adhering to the highest standards of craftsmanship and design innovation.
- Operation Flow
- Engaging with the Aurora of Arthur watch is like stepping into a tale from Arthurian legend, starting with its storybook packaging through to the careful details of the watch itself. The design balances comfort and universal appeal, crafted to suit a wide array of wrist sizes. Despite the intricate detailing, the time display remains clear and straightforward. Furthermore, its adaptable style pairs well with both casual and formal wear, making it a fitting accessory for any ensemble.
- Patents
- Patented. EUIPO Design Patent No. 008778161-0001. European Union.
Trademark VALIMOR. UK Trademark No. UK00917869355. United Kingdom.
Trademark VALIMOR. EUIPO Trademark No. 017869355. European Union.
Copyrights belong to Raymond Jones - Team Members
- Raymond Jones
- Image Credits
- Raymond Jones
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