Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù láti ọwọ́ Naseer Ahmed and Siva Teja Boddeti

Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù láti ọwọ́ Naseer Ahmed and Siva Teja Boddeti jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2024 Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ojú-ìbáṣepọ̀, Ìbáṣepọ̀ àti Ìrírí Olùlò.

FàdákàOjú-ìbáṣepọ̀· 2024

Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù

látọ̀wọ́ Naseer Ahmed and Siva Teja Boddeti

Oníbàárà: Act

Aṣẹ́gun Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ojú-ìbáṣepọ̀

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

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Ṣàbẹ̀wò Ojú Òpó Wo ní A' Design Award Ìwé Ìròyìn Àmì Ẹ̀yẹ

Àwọ̀

Àpẹrẹ Náà

Nípa Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù

Atria Convergence Technologies jẹ́ wíwo ohun èlò alágbèéká tí a ṣẹ̀dá fún olùpèsè iṣẹ́ ìbánisọ̀rọ̀ tẹlifóònù. Ohun èlò náà ń jẹ́ kí àwọn oníbàárà lè ṣàkóso àwọn iṣẹ́, àwọn ẹ̀rọ àti àwọn ìsanwó ní ibi kan ṣoṣo. A gbé àwọn ìdunadura tí a máa ń ṣe léraléra sínú àwọn ìgbésẹ̀ díẹ̀ láti fi àkókò pamọ́. Ètò ìròyìn tí ó ṣe kedere ṣètò àwọn àkóónú, nítorí náà àwọn ẹ̀yà kọ̀ọ̀kan rọrùn láti rí. A ṣe àkóónú ní ìbámu pẹ̀lú ìwà olùmúlò, àwọn ẹ̀bùn ìdúróṣinṣin sì ń ṣe àtìlẹ́yìn fún ìfọwọ́sowọ́pọ̀. A fi àwọn ẹ̀yà ààbò kún un láti kọ́ ìgbẹ́kẹ̀lé. Ìgbékalẹ̀ oníṣùpọ̀ náà ń jẹ́ kí a lè fi àwọn ẹ̀yà tuntun kún un lẹ́yìn náà.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Fàdákà A' Design Award

Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Atria Convergence Technologies Ohun Elo Alagbeka fun Ibaraẹnisọrọ Tẹlifóònù jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe: This projects revolves around creating better user engagement through cross-selling and pushing new products, understanding customer expectations, expanding the app while maintaining strong functional performance, considering design expectations based on user personas and language, ensuring modularity, flexibility for future features, enabling discoverability of individual features, and making most used transactions minimal effort to save user time and buy time for other features.
Ìwọ̀n àti Àpò: not applicable
Àwọn Àkọlé: Digital Product design, Telecommunications, ACT, Customer App, Mobile App
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀: A thorough analysis of data collected from user research interviews, competitor analysis, and design audits was conducted to prioritize features, develop user journey maps, and establish user personas. Following this, an information architecture (IA) was crafted to systematically organize and categorize content, ensuring an intuitive structure for user navigation. Wireframes were created and designs for the screens were finalized by building on a visual design language suitable for their brand.
Ìpèníjà Àpèsè: Because of time constraints, user research was unable to gather insights from a broad demographic of users representing different target audiences of act. Hence, the insights obtained were relatively limited in scope, primarily focusing on tier 1 users.
At each stage of wireframes, we validated our designs with the dev team to ensure that all the designs are catering to the existing database and apis as well. There were multiple decisions taken and iterations produced to validate those as well.
Ìwádìí: The research aims to gather user feedback on act's platform, identifying areas for improvement and enhancing satisfaction and engagement. one-on-one interviews and usability testing provided personalized insights, revealing challenges like confusion during onboarding and trust issues with payment flow.
Ìmísí: Act fibernet developed the act app to improve user engagement and provide a seamless digital experience. by strategically promoting new products, enhancing wi-fi analysis, and aligning with user preferences, they aim to increase engagement. comprehensive user research, including analysis of competitors like airtel helped identify areas for improvement. furthermore, a design audit, competitor analysis were conducted to inspire improvements in user engagement, ensuring a smooth experience.
Àkókò Iṣẹ́ Àkànṣe: The project started in march 2023 and finished in september 2023 at lollypop design studio, Bangalore
Ìlànà Ìṣiṣẹ́: This project enhanced act's customer experience by focusing on key aspects: personalization, user control & freedom, building trust, and interaction & incentivization. It included tailoring content based on user behavior, offering seamless management of services and devices, establishing trust through security and reliable support, and increasing engagement with features like gamification and loyalty rewards.
Àwọn Ọmọ Ẹgbẹ́: Akshitaa Raj
Naman Trikala
Ishita Srivastava
Twinkle Budhraja
Rajabutheen HS
Gowtham Selvaraj
Muhammad Najah T P
Naseer Ahmed A
A Rajeev Radhakrishnan Nair