Musee Beijing Flagship Store Àgbékalẹ̀ Inú Ilé Ìtajà by AntiStatics Architecture is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Àyà Inú Ilé àti Ibi Àfihàn Competition Category.
FàdákàInú Ilé· 2024
Musee Beijing Flagship Store Àgbékalẹ̀ Inú Ilé Ìtajà
Client: AntiStatics Architecture
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Inú Ilé Category
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The Design
About Musee Beijing Flagship Store Àgbékalẹ̀ Inú Ilé Ìtajà
Ilé Ìtajà Aṣíwájú Musee ní Beijing jẹ́ àgbékalẹ̀ inú ilé ìtajà fún àmì-ọjà aṣọ àti ẹ̀ṣọ́, tí ó wà ní Wukesong Mall ní Beijing, orílẹ̀-èdè China. Ilé ìtajà náà gba mítà onígun mẹ́rin 156, gíga àjà rẹ̀ sì jẹ́ mítà 4.2. Ìkọ́lé igi aláìdálẹ́kun kan ni ó jẹ́ àkọ́kọ́ ètò rẹ̀, ó sì gbé ètò ìlànà oníyípo tí a lè ṣàtúnṣe rẹ̀ tí ó ń fi àpò ọwọ́ àti ohun ọ̀ṣọ́ hàn. Àwọn àwòrán híhun tí a tẹ̀ jáde ní ọ̀nà onígun mẹ́ta àti àwọn ògiri iṣẹ́ ọnà irin aláìlábàwọ́n ni a gbé kalẹ̀ sínú ìkọ́lé igi náà. Èrò oníyípo àtúnlò náà ṣàfihàn àfojúsùn àmì-ọjà náà lórí àwọn ohun èlò ọlọ́lá tí a ti lò tẹ́lẹ̀ àti lórí ìdúróṣinṣin àyíká.
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Musee Beijing Flagship Store Àgbékalẹ̀ Inú Ilé Ìtajà jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Musee Beijing Flagship Store Àgbékalẹ̀ Inú Ilé Ìtajà yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Musee Beijing Flagship Store Àgbékalẹ̀ Inú Ilé Ìtajà jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The flagship store for the fashion brand MUSÉE in Beijing's Wukesong Mall is an embodiment of elegance, sustainability, and innovation. Inspired by the concept of a personal luxury museum for the urban woman, the design seamlessly blends recycled elements with contemporary aesthetics to create an unforgettable shopping experience.
- Dimensions & Packaging
- Designing a flagship store within a 156 sqm space with a ceiling height of 4.2 meters presents both opportunities and constraints. To effectively incorporate all the design elements within these dimensions, careful planning, optimization of space, and efficient utilization of vertical space are crucial.
- Tags
- Sustainable, Recycle system, Continuous Loop, Parametric Design, 3D-Printed Woven Textures, Modular Display Systems
- Production Technology
- Utilizing a modular loop system allows for flexibility in showcasing handbags and jewelry pieces, ensuring a dynamic and engaging shopping experience for customers. Each element within the store is meticulously crafted to enhance the in-person shopping experience. Within this framework, innovative display systems and art experiences come to life, seamlessly integrated with 3D-printed woven textures and stainless steel metal art walls from a modular loop system.
- Design Challenge
- Prototyping played a crucial role in the research process, allowing designers to test different iterations of the continuous loop system and evaluate its feasibility, functionality, and aesthetic appeal. Additionally, integrating 3D-printed woven textures into the wood framework adds a layer of tactile intrigue, inviting customers to interact with the space on a sensory level. This fusion of traditional materials with cutting-edge technology exemplifies the store's forward-thinking approach to design.
- Research
- The research behind creating the continuous loop system for MUSÉE's flagship store involved a deep dive into the brand's core ethos of sustainability and its unique proposition of offering pre-owned luxury bags. The research began by immersing into MUSÉE's brand identity, mission, and values. It was crucial to grasp the essence of the brand's commitment to sustainability and its vision of redefining luxury through pre-owned items. Through meticulous research and creativity, the design team has curated a space that not only showcases luxury fashion but also fosters meaningful interactions between customers and the brand.
- Inspiration
- This design revolves around a recycled loop concept, symbolizing both the cyclical nature of fashion and the brand's commitment to sustainability. A consistent wood band framework serves as the foundation, evoking warmth and timelessness. Within this framework, innovative display systems and art experiences come to life, seamlessly integrated with 3D-printed woven textures and stainless steel metal art walls from a modular loop system.
- Project Duration
- This project was designed in May 2023, and finished the construction by Oct 2023, it's located in Beijing, China.
- Operation Flow
- Ultimately, the flagship store for MUSÉE transcends traditional retail environments, offering a unique blend of inspiration, sustainability, and creativity. It stands as a testament to the brand's dedication to elevating the shopping experience for the modern urban woman, inviting her to explore and discover the future of luxury fashion.
- Patents
- Copyrightgs belong to MUSÉE
- Team Members
- Design Principal: Mo Zheng, Martin Miller
Design Team: Wenlin Bai, Dhaga Aman, Christopher Beckett, CiCi Xi, and Tracy Qiu - Image Credits
- Photo by UK Studio and AntiStatics
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