Wúrà Ibi Àfihàn Ìṣòwò · 2025
Krungthai Money Expo 2024 Ibi Ọja Iṣowo ati Iṣafihan
- Àmì-ẹ̀yẹ Wúrà A' Design Award 2025 in Ibi Àfihàn Ìṣòwò
- CLIENT: The Others Co., Ltd.
- Estimated Number of Design Views: 24,014
- Verification code 04BB7C6793 · Verify this award
Colors
About Krungthai Money Expo 2024 Ibi Ọja Iṣowo ati Iṣafihan
Àgọ́ Krungthai Bank ní Money Expo 2024, tí ẹyẹ Vayupaksa nínú àmì àpẹrẹ rẹ̀ ṣe àtìlẹyìn, ṣe àfihàn kókó-ọ̀rọ̀ Fífún Ọ̀la Ní Agbára pẹ̀lú àpẹrẹ ọlọ́nà òde òní tí ó dára. Àgọ́ náà tí ó tó mita onígun mẹ́rin ẹgbẹ̀rún kan, òrùlé rẹ̀ dàbí ìyẹ́ tí a kó jọ tí a fi irin àti polycarbonate ṣe pẹ̀lú àwọn fínì tí ó dàbí ìyẹ́ ẹyẹ. Ètò àyè ṣíṣí náà jẹ́ kí wíwọlé láti gbogbo ìhà ṣe é ṣe, nígbà tí àwọn ohun èlò ilé tí ó ní gígùn oríṣiríṣi ń ṣe àgbékalẹ̀ ìsopọ̀ láàrin àwọn ẹ̀ka. Ìmọ́lẹ̀ lórí àwọn fínì náà ṣẹ̀dá ipa ìpele àti kedere, tí ó ń mú irú àti ìhàn rẹ̀ pọ̀ sí i, tí ó sì ń ṣe àtìlẹyìn fún àpèrè Krungthai ti Fífún Ayé Tó Dára Jù Ní Agbára Fún Gbogbo Àwọn Ọmọ Thai.
About the Àmì-ẹ̀yẹ Wúrà A' Design Award
Krungthai Money Expo 2024 Ibi Ọja Iṣowo ati Iṣafihan jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Krungthai Money Expo 2024 Ibi Ọja Iṣowo ati Iṣafihan yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Krungthai Money Expo 2024 Ibi Ọja Iṣowo ati Iṣafihan ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.
Press Kit
- Unique Properties
- The design aligns the Brand Concept with the Design Statement and showcases Krungthai Bank's brand idea at Money Expo 2024 . It stands out from other banks' pavilions in terms of its distinctive space design.
The design of Krungthai Bank’s pavilion at MONEY EXPO 2024, inspired by the wings of the Vayupaksa bird from the bank’s logo, reflects the concept of "Empowering Tomorrow." Covering 1,000 square meters, the pavilion features a roof resembling stacked wings, symbolizing the limitless potential of the bird's wings. This striking design enhances the bank's modern image and reinforces its mission of "Empowering Better Life for All Thais," aiming to attract new customers. - Dimensions & Packaging
- 1,000 square meters
- Tags
- #Krungthai #KrungthaiMoneyExpoBangkok2024 #ktbmoneyexpo2024 #empoweringtomorrow #theothersdstgr #dstgrtheothersevt #iameverythingco #HIOconnexion
- Production Technology
- The pavilion features an open-space design with furniture tailored to meet the diverse needs of its services. Mixed-height chairs and tables enhance connectivity between units while maintaining their independence. Designed without a distinct front or back, the pavilion allows easy access from all directions. For lighting, fixtures are installed on the fins, creating a transparent effect and an illusion of layers in the rooftop space.
- Design Challenge
- The design aligns the Brand Concept with the Design Statement and showcases Krungthai Bank's brand idea at Money Expo 2024 . It stands out from other banks' pavilions in terms of its distinctive space design.
- Research
- The pavilion, occupying an area of 1,000 square meters, has a roof resembling stacked wings, embodying the skeleton of bird wings that can spread indefinitely. The main structure is made of steel and polycarbonate, with fins on the top resembling bird feathers.
- Inspiration
- The design of Krungthai Bank’s pavilion at MONEY EXPO 2024 is inspired by the wings of the Vayupaksa bird, the bird of paradise, which is featured in the bank’s logo.
- Project Duration
- 16-19 May 2024, IMPACT Arena, Muang Thong Thani, Nonthaburi, Thailand
- Operation Flow
- Its open-space design and furniture fittings are tailored to meet the different needs of each service provided within the area. The chairs and tables are of mixed heights to emphasize the connectivity between units, creating a connection between the lower mass and the roof yet remaining independent of each other. The pavilion is designed to have no front or back, allowing easy entry from all directions. As for lighting design, the lights are installed on the fins to create a transparent effect and an illusion of layers in the space on the roof.
- Image Credits
- Image #1: Photographer DOF Depth of Field Co., Ltd., 2024
Image #2: Photographer DOF Depth of Field Co., Ltd., 2024
Image #3: Photographer DOF Depth of Field Co., Ltd., 2024
Image #4: Photographer DOF Depth of Field Co., Ltd., 2024
Image #5: Photographer DOF Depth of Field Co., Ltd., 2024
