Crispy Ẹ̀rọ Ìṣe Àkàrà Tòsítì by Fatih Saruhan is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ẹ̀rọ Ilé Competition Category.
IrinẸ̀rọ Ilé· 2025
Crispy Ẹ̀rọ Ìṣe Àkàrà Tòsítì
Client: Hakki Saruhan Ve Ortaklari Yazilim Ve BİlİŞİm Koll. Ştİ
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ẹ̀rọ Ilé Category
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The Design
About Crispy Ẹ̀rọ Ìṣe Àkàrà Tòsítì
Crispy jẹ́ ẹ̀rọ ìṣe àkàrà tòsítì onípọ̀nlá tí a ṣe fún ilé ìdáná ilé. Ẹ̀rọ yìí lè yan, tòsítì, àti fún oúnjẹ pọ̀. Àwọn àwo aluminiomu tí a fi ẹ̀rọ tẹ̀ ṣe pẹ̀lú ìbòrí tí kì í jẹ́ kí oúnjẹ lẹ̀ mọ́ ọn ń ṣèrànwọ́ fún kí ooru kaakiri bákan náà àti fún ìwẹ̀nùmọ́ tí ó rọrùn. Ìdarí ìwọ̀n ooru tí a lè yí padà jẹ́ kí a lè ṣe oríṣiríṣi oúnjẹ. Àwọn ọwọ́-ìdìmú tí kò gbóná àti ẹsẹ̀ tí kì í yọ̀ ń mú àìléwu jáde nígbà lílò, nígbà tí ọwọ́-ìdìmú tí a ṣe fún ìtura ọwọ́ ń fún ni ni ìdìmú tí ó rọrùn. Ara ẹ̀rọ yìí tí kò tóbi ní ìwọ̀n ìbú 396 mm, ìjìnlẹ̀ 293 mm, àti gíga 143 mm, pẹ̀lú agbára iṣẹ́ 1800 wáàtì.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Crispy Ẹ̀rọ Ìṣe Àkàrà Tòsítì jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Crispy Ẹ̀rọ Ìṣe Àkàrà Tòsítì yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Crispy Ẹ̀rọ Ìṣe Àkàrà Tòsítì nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This product features an ergonomic design with a comfortable grip handle, intuitive temperature controls, and non stick grill plates for easy cleaning, all within a compact and modern aesthetic. Its multi functionality allows for grilling, toasting, and pressing, catering to versatile kitchen needs. Enhanced with safety features like heat resistant handles and anti slip feet, this energy efficient appliance combines convenience, style, and reliability for an elevated cooking experience.
- Dimensions & Packaging
- Crispy has dimensions of Width: 396 mm x Depth: 293 mm x Height: 143 mm, making it compact yet highly functional for various kitchen environments. It features press formed aluminum heating plates with a non stick coating, ensuring efficient heat transfer and easy cleaning. Operating at 1800W power output, it includes adjustable temperature control, heat resistant handles and anti-slip feet for enhanced safety and performance.
- Tags
- Turkish Toast, Panini Maker, Panini, Home appliances, Toast, Kitchen appliances
- Production Technology
- It has dimensions of Width: 280 mm x Depth: 320 mm x Height: 140 mm, making it compact yet highly functional for various kitchen environments. It features press-formed aluminum heating plates with a non-stick coating, ensuring efficient heat transfer and easy cleaning. Operating at 220-240V, 50/60Hz with a 1500W power output, it includes adjustable temperature control, heat resistant handles and anti slip feet for enhanced safety and performance.
- Design Challenge
- The biggest challenge was balancing affordability, functionality, and sustainability without compromising quality. Internally, the team had to respect traditional toasting and grilling methods while integrating modern efficiency. Socially, users demanded ease of use and cleaning, requiring precise material selection. Externally, production feasibility and compliance with energy regulations influenced design choices. Through iterative prototyping and material optimization, it achieved a cost effective, user friendly, and regulation compliant product.
- Research
- This project was based on user centered and market driven research, aiming to create an ergonomic, efficient, and affordable toaster that meets modern kitchen needs. The research focused on understanding user habits, common frustrations, and industry trends.
A mixed method approach was used, including surveys, observational studies, and prototype testing. Data was collected through structured interviews, heat distribution analysis, and material durability tests. Participants included home users, professional chefs, and appliance retailers, ensuring feedback from diverse perspectives.
The results showed that users prioritize ease of cleaning, even heat distribution, and multi functionality. Many existing products were either too bulky, inefficient, or difficult to maintain. These insights led to a compact, energy efficient design with non stick grill plates, ergonomic handles, and intuitive controls.
This research had a direct impact on product usability, market positioning, and manufacturing feasibility. By optimizing material selection and production methods, costs were reduced while maintaining quality. Socially, it enhances the daily cooking experience, while supporting local production in Turkey fosters economic growth. The project successfully blends user needs, technological advancements, and sustainable design principles to deliver a practical and innovative kitchen appliance. - Inspiration
- Inspired by the desire to combine functionality and elegance in everyday kitchen appliances, this toaster draws from modern minimalist aesthetics and user centric design. It aims to bring joy and ease to cooking through intuitive controls, ergonomic handling, and a versatile structure that fits seamlessly into any kitchen. The design was influenced by the needs of urban households, focusing on efficient use of space, easy maintenance, and safety, making it a reliable tool for modern life.
- Project Duration
- The project began in 2024 and is scheduled to enter production in the first quarter of 2025. It was showcased at Zuchex Istanbul in September, receiving significant industry attention. Designed and developed with a focus on functionality, efficiency, and sustainability, the toaster will be manufactured in Turkey, ensuring high production standards while supporting local industry. Its ergonomic design and multi functionality make it a valuable addition to modern kitchens.
- Operation Flow
- Using it is simple and effortless. Just place your food inside, adjust the temperature, and let it do the rest. The ergonomic handle ensures a comfortable grip, while the non stick plates make cleaning easy. It can grill, toast, or press different foods, adapting to various needs. The even heat distribution guarantees perfect results every time, while safety features like heat resistant handles and anti slip feet provide a worry free cooking experience.
- Team Members
- Designer: Latif Mahmudoğlu
Designer: Osman Cihan Demirel
Designer: Mert Gürsoy - Image Credits
- Creator (Industrial Designer): Latif Mahmudoğlu
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