Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé láti ọwọ́ Hong Kong Trade Development Council

Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé láti ọwọ́ Hong Kong Trade Development Council jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2020 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Àjọ àti Ìṣẹ̀lẹ̀.

IdẹÀjọ· 2020

Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé

látọ̀wọ́ Hong Kong Trade Development Council

Oníbàárà: Hong Kong Trade Development Council

Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Àjọ

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #90049

Ṣàbẹ̀wò Ojú Òpó Wo ní A' Design Award Ìwé Ìròyìn Àmì Ẹ̀yẹ

Àwọ̀

Àpẹrẹ Náà

Nípa Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé

Capsules of Wonder jẹ́ ọ̀nà ìṣáájú ìwọlé tí a ṣe àpẹẹrẹ rẹ̀ fún gbọ̀ngàn ìtajà agogo ní Hong Kong. Àyè tí ó ní mítà onígun mẹ́rin 1800 ń kí àwọn àlejò kábọ̀ kí wọ́n tó lọ ṣàwárí àwọn ilé-iṣẹ́ agogo àgbáyé 140. Ẹnu-ọ̀nà onígun mẹ́fà tí ó ní ìhọ́hò LED ń darí sí ọ̀nà kan tí ó gùn ní mítà 45 tí ó sì ga ní mítà 6. Yàrá tí ó ṣí sílẹ̀ kan mú pèpéle kan fún ìṣàfihàn ọjà, ìjíròrò àti ìgbà ìtẹ́wọ́gbà àlejò. Ẹnu-ọ̀nà onígun mẹ́fà mẹ́rin ń ṣí sí àwọn agbègbè tí a ṣètò ní àkòrí tí a ń pè ní Arctic Retreat, Aqua Pod, Botanic Lab àti Time Observatory. A kọ́ àwọn ògiri náà pẹ̀lú àwọn ìlànà aluminiomu tí a lè tún lò, tí a bò pẹ̀lú àwòrán vinyl tí a nà.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award

Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Capsules of Wonder Ọ̀nà Ìṣáájú Ìwọlé ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe: The Salon de TE was the only hall opened to the public at this Hong Kong watch fair. Its purpose was to showcase 140 international premium watch brands. The design brief was to create a 1800m2 introductory passageway experience for its visitors. The passageway had to stimulate the feeling of new discoveries before visitors embark to discover the various watch brands. A futuristic theme was created to include a welcome reception, VIP lounge and an open stage area for multifunctional activities.
Ìwọ̀n àti Àpò: Acrylic mirrored cladding was used in the reception and VIP lounge. A 3m high x 5m wide hexagon shaped gateway with a LED screen greeted the visitors into the 45m long x 7.5m wide x 6m high passageway of the Salon de TE hall. An interactive screen at 3m high x 9m wide was placed near the entrance space. Further inside the passageway was an open chamber area 17m diameter that housed a 9m stage wide stage. Multifunctional activities include product parades, cocktails and seminars was used in the space.
Àwọn Àkọlé: Trade, Hong Kong, Fashion, Music, Installation, Outer Space Journey, Exhibition, Design, Organiser, Fair
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀: The production avoided the use of heavy wooden structures instead, all the walls were made with reusable aluminium systems covered with stretched vinyl prints. The furniture, props, lighting and LED screens were hired. Biodegradable carpets covered the exhibition hall flooring. Experiences such as a fragrant olfactory garden along with augmented and virtual reality technology were integrated into the spatial design.
Ìpèníjà Àpèsè: The most challenging part was finding a design concept different from any previous design concept used for this marketing show. The most important aspect was the design had to heightening the public perception and awareness of the Salon de TE and the watch industry. After analysing various ideology and themes on adventures of new discoveries, a futuristic capsule to take the visitors to different worlds seemed ideal. From this, the whole design process went into development.
Ìwádìí: Inspiration to design the introductory passageway derived from the challenge of the brief. The new design was intended to evoke the visitors’ curiosity with new discoveries. This led to the idea of curating a futuristic journey under the main concept Capsules of Wonders. Subsequently, 4 different unique experience named Arctic Retreat, Aqua Pod, Botanic Lab and Time Observatory was created for the visitors before they set out to the different categories into this specialised hall.
Ìmísí: Inspiration for the introductory passageway design came from the organiser's requirement of stimulating the imagination of the visitor with the feeling of new discoveries. This led to researching imaginary science fictional worlds of holodecks and time capsules. From this series of futuristic themed experienced was depicted and developed under the concept name Capsules of Wonder.
Àkókò Iṣẹ́ Àkànṣe: The project duration was 3 months from initial briefing to onsite completion. It was launched on the 4th of September 2018 and ran for 5 days. Only 3 days were allowed for the move in and onsite set up. Salon de TE was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong.
Ìlànà Ìṣiṣẹ́: The flow starts with a futuristic departure lounge to evoke the visitors’ curiosity of new discovery. Inside the introductory passageway, dramatic lighting and interactive experiences enabled a heightened visual story telling experience. An open chamber with a stage was created to house multifunctional promotional activities. Within this, 4 hexagon portals would lead into unique themes such as Artic Retreat, Aqua Pod, Botanic Lab and Time Observatory to reflect the different zones.