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DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ by Lize-Marie Swan

DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ by Lize-Marie Swan is a highly esteemed winner of the very prestigious 2020 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ìpolówó, Títajà àti Ìbánisọ̀rọ̀ Competition Category.


FàdákàÌpolówó· 2020

DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ

by Lize-Marie Swan

Client: Unilever Food Solutions

Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ìpolówó Category

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The Design

About DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ

Awọn solusan Ounjẹ Unilever ṣe iyan olugbe Chef Heidi Heckmann (Oluwanje Alabara Agbegbe, Cape Town) lati ṣẹda awọn ilana alailẹgbẹ Spice Alailẹgbẹ 11 lilo Robertsons Spice Range. Gẹgẹbi apakan ti “Irin-ajo Wa, Ṣawari Rẹ” ipolongo imọran lati ṣẹda awọn aworan alailẹgbẹ ati awọn aṣa ni lilo awọn eroja wọnyi fun ipolongo Facebook igbadun kan. Ọsẹ kọọkan Chef Heidi alailẹgbẹ Spice Awọn idapọtọ ni a fiweranṣẹ bi Facebook Canvas Posts ọlọrọ ọlọrọ. Ọkọọkan ninu awọn ilana yii tun wa fun igbasilẹ iPad ni oju opo wẹẹbu UFS.com.

The Recognition

About the Àmì-ẹ̀yẹ Fàdákà A' Design Award

DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. DIY Spice Blends by Chef Heidi Awọn Ilana Oni-Nọmba Ti Awujọ jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional
Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.
Dimensions & Packaging
Each design was aprox. 500mmx500mm on a 50mm black painted tile slate. Each recipe is then digitized to an A4 layout for iPad use.
Tags
advertising, Art Direction, photography, illustration,
Production Technology
Each image was produced using the ingredients of each recipe and sourced from the Robertson Spice Range. Each illustration was handcrafted, brushed and composited on a black tile slate and took with a DSLR camera in the studio.
Inspiration
The inspiration for each of these images came from the Spice Blend recipes names. These images were meticulously crafted by brushing the various spice ingredients together to form and switch on the senses in 11 eye-catching designs.
Project Duration
The campaign ran from 27 Jun 2017 to 14 Jun 2017 on the Unilever Food Solution SA facebook page.
Team Members
Copywriter/Art Director: Lize-Marie Swan
Account Exec: Cheila Madureira
Account Exec: Sarah Bartholomew

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