Wild Cook Advertising Panini by Ladan Zadfar and Mohammad Farshad

Wild Cook Advertising Panini by Ladan Zadfar and Mohammad Farshad is a highly esteemed winner of the very prestigious 2020 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìpolówó, Títajà àti Ìbánisọ̀rọ̀ Competition Category.

IrinÌpolówó· 2020

Wild Cook Advertising Panini

by Ladan Zadfar and Mohammad Farshad

Client: Creator studio

Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìpolówó Category

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Colors

The Design

About Wild Cook Advertising Panini

Ipolowo jẹ ọkan ninu awọn apakan pataki julọ ti fifihan ọja kan. Lati ni anfani lati ṣafihan apẹrẹ kan, awọn apẹẹrẹ yẹ ki o loye awọn abala akọkọ ti apẹrẹ ati lati ṣafihan rẹ ni ọna ọna, wọn ni lati dojukọ awọn ẹya pataki julọ.Awọn apẹrẹ ti a gbekalẹ jẹ awọn ifiweranṣẹ ipolowo fun ọja ti o fun oriṣiriṣi awọn aarọ mimu lati inu ina ti ina ti awọn ohun elo adayeba si ounjẹ ti o jẹ idi ti awọn apẹẹrẹ ṣe tẹnumọ fifihan awọn ohun elo adayeba sisun ati ẹfin ti n jade ninu wọn. Awọn aṣapẹrẹ awọn ero ni lati ru iwariiri wọn nipa ipolowo.

The Recognition

About the Àmì-ẹ̀yẹ Irin A' Design Award

Wild Cook Advertising Panini jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Wild Cook Advertising Panini yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Wild Cook Advertising Panini nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The presented design is advertising posters for a product which gives different smoking scents from smooth burn of natural materials to food that is why the designers insisted on showing natural materials burning and the smoke coming out of them. It is also important to mention that all posters were photographed.
The designers intention was to show the main message in a minimal way that draws people's attention and stimulate their curiosity about the advertising.
Tags: Food, Smoked food, Smoking device, Smoke flavor, Smoke scent, Beverage, Smoke, Wild cook, Poster, Advertising
Production Technology: All the posters were photographed in a studio and with natural materials. The designers gathered all their insights about the settings and they finalized the production.
Design Challenge: The main challenge was to find the best way to burn the materials without disfiguring the material and also to photograph the smoke and the burnt material in one shot.
Research: To design the best poster for a product, a lot of detailed researches are needed. The designers had to look for people's expectation of an advertisement, what can stimulate their curiosity, what range of age are the product's potential costumers and most importantly what is the simplest way to give a message and preserve the artistic features.
Inspiration: Advertising is one of the most important parts of presenting a product. To be able to present a design, designers should understand the main aspects of the design and in order to present it in an artistic way, they have to focus on its most important features. In this case, the main question was how to show people that by using this product they can have different kind of smoking scents for their food and make them curious about the design. The presented design is a combination of burnt vegetables and smoke to present the main feature of the product which is the smoking scent that it gives to the food.
Project Duration: The project started in September 2019.
Team Members: Ladan Zadfar
Mohammad Farshad
Image Credits: Ladan Zadfar and Mohammad Farshad