Greenland Bund Centre 综合体项目 by Rongpu XU

Greenland Bund Centre 综合体项目 by Rongpu XU is a highly esteemed winner of the very prestigious 2021 A' Design Award 银奖 in 建筑与房地产项目设计 Competition Category.

银房地产· 2021

Greenland Bund Centre 综合体项目

by Rongpu XU

Client: Greenland Bund Centre

A' Design Award 银奖 Winner in 房地产 Category

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The Design

About Greenland Bund Centre 综合体项目

绿地外滩中心是位于上海南外滩的一处综合体项目。基地占地126,700平方米，总建筑面积达120万平方米。甲级办公塔楼、住宅建筑、商业零售区、文化场馆与公共空间同保留的历史建筑相融合。小尺度建筑与步行路径将建筑群与邻近的老城厢相衔接。一条东西向景观轴线与一条南北向文化轴线，将滨江区域与周边街区紧密联系起来。

The Recognition

About the A' Design Award 银奖

Greenland Bund Centre 综合体项目是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Greenland Bund Centre 综合体项目将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Greenland Bund Centre 综合体项目是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Greenland Bund Centre is a mixed-use complex on South Bund of Shanghai. The 127,000-sq.-meter site contains world-class office and residential towers and an array of historic structures, retail, cultural and public spaces, forming a 24/7 environment that reflects the highest values of contemporary society. The concept is destined to become an international model.
Dimensions & Packaging: Located in Shanghai’s South Bund, Greenland Bund Centre covers 126,700 m2 with a total construction area of 1.2 million m2 containing super-tall Class A office towers and world-class residential buildings.
Tags: Greenland Bund Centre , a landmark destination, mixed-use complex, 24/7 environment, 5G integrated ecosystem
Production Technology: Working with industry, universities, research bodies and technology companies, the project produced a number of innovations including a high-performance composite structure, innovative structural state monitoring technology and the first experimental site for a 5G integrated ecosystem, to name just a few.
Design Challenge: The key design challenge is to harmonize scale on site and with surrounding context while also relating to the E/W green axis and N/S cultural axis to create a 24/7 public environment. Goals aim to serve functions of a modern financial center in a pedestrian space and create an urban landscape that attends both to history and development. A public space strategy integrates the riverside and open space into the project. Green space flows into the neighborhood forming public space at the intersection centered on the Dongjiadu Catholic Church. To emphasize relationship with the city surroundings, the axis continues the fish-bone layout of the Dongjiadu area and connects to the green belt. The Arts Center intersects with a major public activity zone of the South Bund.
Research: The goal of the project is to create a small-scale mixed-use, dynamic and orderly architectural form, and an embedded urban texture closely combined with the Old Town environment by adopting the public space strategy of riverside and hinterland infiltration and integration.
In using the small-scaled building language, it is to create an international urban form; a people-oriented block space serving the modern functions of compound financial center; and a three-dimensional, ecological and diversified urban landscape by balancing the tradition elements and new development.
The east/west axis is the principle landscape axis running through office towers, a landscaped park, a garden-style centralized commerce, riverside CBDs, and waterfront nodes between east and west. The north/south axis is mainly a green landscape axis connecting the Dongjiadu Catholic Church, the Greenland Cultural Corridor, the Merchant Shipping Guild Hall and other historical and cultural elements from north to south.
In terms of spatial form, it is to create an agreeable small, public and vibrant space easy for management with complex functions. The garden-style centralized commerce, on the other hand, embodies the organic combination of commercial functions, green landscape system and elevated pedestrian system.
Inspiration: Linking historical inheritance to future trends, the Bund Centre is set to become a landmark development within the Financial Cluster Zone along the Shanghai's Bund. The project expands on the economic foundation of the historic Dongjiadu port that launched Shanghai as a commercial center. Also, the project maintains historical integrity and the social fabric of the area by preserving the status of the Shanghai old town districts.
Project Duration: The project began in September 2016 and is scheduled for completion in December 2022. The Class A office buildings were completed in March 2020. The landmark tower will be completed in June 2022.
Location:No. 998, Zhongshan South Road, Huangpu District, Shanghai
Team Members: Chairman and General manager: Rongpu XU
Producer：Ran DUAN
Director：Hongliang CHEN
Architect：Robert Whitlock
Jamie von Klemperer
Jeff Kenoff