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Akkshit Khattar 的作品 Doaba Dhaba 可持续食品包装

设计师 Akkshit Khattar 的作品 Doaba Dhaba 可持续食品包装 荣获了极具声望的 2022 A' Design Award 铜奖,竞赛类别为可持续产品、项目与绿色设计。


铜可持续产品· 2022

Doaba Dhaba 可持续食品包装

设计师: Akkshit Khattar

可持续产品类别A' Design Award 铜奖获奖者

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验证 #126449 的获奖状态

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关于 Doaba Dhaba 可持续食品包装

Doaba Dhaba 是为印度一家云厨房打造的可持续食品包装系统。主菜盛装于"handi"陶罐中,这些陶罐由当地手工艺人纯手工制作,配以陶土盖封口,罐颈系上标签。roti、naan 等薄饼则以新鲜采摘的芭蕉叶包裹,并用黄麻绳捆扎。两者随后一同装入再生纸制成的手提袋中。所有材料均可生物降解,替代了一次性塑料。配送环节采用电动车辆,以减少碳足迹。

荣誉认可

关于A' Design Award 铜奖

Doaba Dhaba 可持续食品包装是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Doaba Dhaba 可持续食品包装将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Doaba Dhaba 可持续食品包装出色地满足需求,触动渴望,迷住情感,并吸引好奇心。

设计幕后

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由设计师提供的致谢、团队成员及技术详情。

独特属性
The brand Identity and packaging of Doaba Dhaba is designed keeping in mind their values of authenticity and sustainability. The identity reflects the rustic and organic feel of the brand. The main dishes are packed in Handis (clay pots), handcrafted by local artisans. The rotis and naans (flat breads) are packed in banana leaves held together by jute threads. These go into a bag made of recycled paper. Finally, Electric Vehicles are used to deliver the food, to minimise carbon footprint.
尺寸与包装
2000ml Pot - D:180mm by H:125mm
1000ml Pot - D:155mm by H:105mm
500ml Pot - D:110mm by H:95mm
250ml Pot - D:90mm by H:80mm

Banana leaf packaging is flexible and depends on the number and thickness of the bread.

100ml-
5cm*6.5cm
标签
Sustainable Packaging, Clay Pot Packaging, banana leaf, recycled paper, biodegradable packaging
生产技术
Handcrafted clay pots, Banana leaf & Recycled Paper
设计挑战
There were two major challenges during the design process.
The first being reducing the production cost of the packaging as the pots are handcrafted. This was resolved by connecting with the right vendor and increasing the production quantity.
The second challenge was to make sure that the pots don't break during transit. This was resolved by training the delivery boys and including a thicker foam padding inside their delivery bags.
研究
Detailed ethnographic research was conducted to understand the local culture and food. An in-depth study of one-time-use plastic in food delivery packaging was done to find alternative packaging solutions.
I came towards the solution after studying the old Indian practice of serving food in clay pots and banana leaves which are still used in some parts of the country. These are completely bio-degradable and completely safe for serving food.
灵感
The brand identity of Doaba Dhaba was inspired from it very unique packaging style. The packaging style of using clay pots and banana leaves was used in the cloud kitchen delivery system for the very first time during this project.
项目周期
The Project started in February 2021 and finished in April 2021 in India.
The brand was launched in April 2021
操作流程
The dish is transferred in the clay pots which is then covered with butter paper and is closed using a clay top along with a label tied around its neck which specifies the dish and the curry. The roti/Naan breads are wrapped in freshly cut banana leaf which is then tied with a jute thread and a tag that specifies the type of bread. both of these thing go inside a recycled paper bag ready to be delivered.

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