Blocs Intummy 益智学习玩具 by Nien Tzu, Yu Ling, Wei Jia and Chia Yi is a highly esteemed winner of the very prestigious 2022 A' Design Award 铁奖 in 玩具、游戏与业余爱好产品设计 Competition Category.
铁玩具· 2022
Blocs Intummy 益智学习玩具
by Nien Tzu, Yu Ling, Wei Jia and Chia Yi
Client: Tainan University of Technology/Product Design Deparment
A' Design Award 铁奖 Winner in 玩具 Category
Verified Award Winner
Verify Award Status for #140079The Design
About Blocs Intummy 益智学习玩具
肚子里的块是为了传达这样一个概念：每个人都能获得安全和充足的食物。主要目的是教育学龄前儿童有关饥饿的知识，并学会分享和提高他们对食物短缺的认识。孩子们可以分享几何形状的食物块，以填满娃娃的空腹，并在插图故事书的引导下，增强分享食物和珍惜食物的认知。
The Recognition
About the A' Design Award 铁奖
Blocs Intummy 益智学习玩具是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Blocs Intummy 益智学习玩具将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Blocs Intummy 益智学习玩具因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Blocs in tummy was created to convey the concept that everyone has access to safe and adequate food which conform to the United Nations Sustainable Development Goals SDGs no.2, zero hunger. The main purpose is to educate preschool children about hunger, and learn to share and increase their awareness on food shortage. It is hoped that preschool children can be inspired by playing with this innovative set of educational toys . Geometrical food blocks can be share among children to fill into the dolls with empty stomach, guided by an illustration story book, to enhance the cognition of food sharing and food cherish.
- Dimensions & Packaging
- Dimension:Each doll Height270mm x Width190mm x Thickness65mm
- Tags
- Children's educational toys, human rights, hunger, independent sharing, balanced diet
- Production Technology
- Material: wood, cotton fabric, cotton
Production technology: hand-sewn, hand-cutting
Surface coating: natural wood wax oil on the paint surface - Design Challenge
- To integrate the profound issues into the language of design, and to seek guidance from the early childhood education profession and tailor, to understand information on pre-primary education and commercial safety products, and to make a set of children's teaching toys which break through traditional education and have long-range planning.
- Research
- Research type: How to transform abstract concepts into design language, early childhood education, cognitive psychology, heuristic education.
Research goal: Inspire awareness of hunger, learn to share and increase knowledge of food.
Research methods: type analysis, material analysis, toy type and size analysis, color analysis, cognitive psychology, children psychology, children’s picture book presentation, early childhood education learning goals.
Data collection: 3-6 year old children's toy market survey, children's toy analysis, children's cognitive development, toy safety regulations data.
Research tools: Adobe Illustrator, Adobe photoshop - Inspiration
- According to the SDGs no.2 of the United Nations Sustainable Development Goals, the elimination of hunger, everyone has the right to have safe and adequate food, but observations show that there is still a problem of uneven distribution of food and insufficient nutrition in society.
- Project Duration
- The project started in July 2021 and was completed in Tainan, Taiwan in March 2022. First debut in Young Designer Exhibition (Yodex) June 2022 in Taipei World Trade Center NanGang Exhibition Hall.
- Operation Flow
- This is an educational toy with dolls and building blocks as the starting point. Through observation and assembly, from knowing different food dolls to increasing knowledge of food, and with the guidance and correspondence of story and picture books, children can play in the context; in the process of hunger, children can feel the importance of balanced nutrition and learn to share on their own.
- Team Members
- Instructor: ChungSheng Chen
Designer: NienTzu Chang
Designer: YuLing Tsai
Designer: WeiJia Gong
Designer: ChiaYi Hung
Tainan University of Technology/Product Design Department - Image Credits
- NienTzu Chang
YuLing Tsai
WeiJia Gong
ChiaYi Hung
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