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Mayday Fly to 2022 演唱会 by B'in Live
Mayday Fly to 2022 演唱会 by B'in Live
Mayday Fly to 2022 演唱会 by B'in Live
Mayday Fly to 2022 演唱会 by B'in Live
Mayday Fly to 2022 演唱会 by B'in Live

银 媒体 · 2025

Mayday Fly to 2022 演唱会

by B'in Live

  • A' Design Award 银奖 2025 in 媒体
  • CLIENT: B'in Live
  • Estimated Number of Design Views: 20,188
  • Verification code ADBFA4BAA2 · Verify this award
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About Mayday Fly to 2022 演唱会

五月天"飞向2022"演唱会是他们在疫情期间举办无观众线上演唱会后的里程碑式巡演。演出从小型排练室开始,移至空旷的体育场,最终回归现场观众,象征着全球从封锁状态回归常态。与以往奢华的舞台装置不同,本次巡演专注于运用纯粹的视觉影像传达人类情感,突出以人为本的主题,如全球环境问题、疫情相关的社会挑战、日常生活和人际关系。演出旨在让观众产生共鸣并释放情感,创造积极的社会影响

About the A' Design Award 银奖

Mayday Fly to 2022 演唱会是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Mayday Fly to 2022 演唱会将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Mayday Fly to 2022 演唱会是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

Press Kit

Unique Properties
The concert depicts society's current state featuring six classic songs with plenty of on-location shots videos. Through these authentic visuals, it conveys that amidst societal turmoil, the best everyone can do is to excel in their own responsibilities, hoping for the day when normalcy returns. But there is still some benefit that the Earth's environment gains respite from human activities coming to a halt. By supporting each other, after the adversity passes, we will radiate beautiful smiles.
Dimensions & Packaging
The stage has the largest-ever 132-meter-wide LED screen and a 140-meter extended runway stage. The video content employs a parallel universe filming technique with split screens and intertwined stories, illustrating the invisible connections between two unrelated worlds. It symbolizes that despite social distancing or physical separation, the closeness of relationships remains intact as long as hearts are connected, prompting reflection and redefining relationships between people.
Tags
Mayday, Covid-19, Pandemic, Positive Energy, Strength, Mask, Hope
Production Technology
The concert merges classic songs with on-location shots and innovative program design, leading fans to reflect on pandemic experiences. Addressing environmental and humanistic concerns, it forges a deep audience connection and delivers optimism and positive energy.

Demonstrating Mayday's ability to connect through powerful visuals and heartfelt performances, the concert provides solace and hope, underscoring human resilience and unity in overcoming adversity. Showing music is healing and unifying power.
Design Challenge
Organizing a concert amid the pandemic is a daunting task. Every aspect of the performance is interconnected, so any change impacts the entire event. The pandemic's unpredictability and the halt on live events demand constant adjustments and quick responses. Under the belief that "Be the Strength You Need," the team meticulously plan the transition from online to in-person, striving for perfection in every detail. The sight of satisfied smiles and emotional tears from the audience validates their hard work.
Research
Be the Strength You Need. Transitioning from online to in-person, the concert owes its success to the efforts of society's fight against COVID-19. As it concludes, Mayday shares heartfelt reflections and counts down to the new year with fans. Dazzling fireworks were bidding farewell to the pandemic and resonating deeply with the audience. This concert signifies hope and unity in the post-pandemic era, setting a new standard for live events with its innovative fusion of music and visual artistry.
Inspiration
In 2020, due to Covid-19 lockdowns, social and large-scale events worldwide were halted. To uphold their annual "Mayday in May" tradition, Mayday hosted Taiwan's first no-audience online concert, "Mayday Live in the Sky," at Taipei Stadium. This groundbreaking event garnered over 40 million views, providing significant encouragement during uncertain times. As the pandemic eased, Mayday continued this concept with their Fly to 2022 tour, marking their return to live performances.
Project Duration
The project started in January 2022 in Taichung and toured around the world.
Operation Flow
Fans initially skeptical of the "missing" theme were deeply moved by the concert. The song "Braveness+Breakthrough Day", accompanied by visuals depicting people's daily struggles, evoked tears, particularly among those facing hardships. Through stage design, lighting, and the program, the concert expressed profound feelings of longing, transforming the unspoken words and unperformed songs of isolation into an unforgettable experience that inspired the audience with positive energy and courage to begin anew.
Image Credits
B'IN MUSIC INTERNATIONAL LIMITED

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