Avatar 冷冻展示柜 by Qingdao Hiron Commercial Cold Chain Co.,Ltd. is a highly esteemed winner of the very prestigious 2025 A' Design Award 铁奖 in 商用电器设计 Competition Category.

铁商用电器· 2025

Avatar 冷冻展示柜

by Qingdao Hiron Commercial Cold Chain Co.,Ltd.

Client: Qingdao Hiron Commercial Cold Chain Co.,Ltd.

A' Design Award 铁奖 Winner in 商用电器 Category

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Verified Award Winner

Verify Award Status for #163809

View at A' Design Award Press Release Award Badge

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The Design

About Avatar 冷冻展示柜

Avatar是一款专为商用场景设计的冷冻展示柜。柜体采用宽体箱式结构，配备大容量储物篮，内部储存容积达351升。双开式玻璃门与两侧观察窗扩大了展示面积，使商品可从多个角度一览无余。顶部内侧设有可拆卸展示板，用于放置广告与价格标签。温区分隔设计与小型悬挂篮相结合，使不同品类的产品能够同柜存放。智能管理系统可实时监测库存状况与柜内各项数据。

The Recognition

About the A' Design Award 铁奖

Avatar 冷冻展示柜是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Avatar 冷冻展示柜将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Avatar 冷冻展示柜因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This freezing display cabinet combines high capacity, easy product visibility, and customization to offer effective and convenient refrigerating and freezing solutions. Users can effortlessly access product information with its high inclination angle glass doors, side viewing windows, and customizable display board areas. The cabinet also integrates temperature zoning management, an intelligent management system, and other functions to satisfy the storage requirements of various commodities.
Dimensions & Packaging: 1444*744*1030mm
Tags: Commercial freezing display cabinet, large capacity, side windows, free customisation of display board, temperature zoning design
Production Technology: The product is constructed with a precoated steel plate liner and an aluminium alloy reinforced cabinet opening to enhance durability and effectively extend the product lifespan of the cabinet. Additionally, the utilization of low ohmic value tempered coated reflective glass assists in effectively retaining cold air within the cabinet with low energy loss, which is in alignment with contemporary environmental conservation principles.
Design Challenge: The primary challenge was meeting the need of the users for storage diversity. The wide box structure and large capacity basket design of the freezing display cabinet provide an internal storage space of 351 L. Additionally, small hanging baskets allow the placement of light frozen foodstuffs in the higher temperature area above the cabinet, effectively utilizing the internal space for efficient classification and storage of diverse commodities.
Research: The growth of the domestic cold drinks and cold food industry has led to an increasing demand for freezers with larger capacities and display areas. In response to this, a freezing display cabinet has been developed featuring a spacious box structure and a large capacity basket design, providing 351L of storage space that can afford a significant quantity of goods.The double opening glass door design and side observation window increase the display area, facilitating easier product selection.
Inspiration: The cabinet features a double opening door design and two observation windows on the side, expanding the display area and facilitating quicker and more convenient product location for customers. A detachable and replaceable display board on the interior top facilitates the display of advertisements, price tags, and other information, enabling customers to swiftly access product details and optimize the shopping experience.
Project Duration: The project began in June 2024 and concluded in December 2024 in Qingdao, Shandong Province, China.
Operation Flow: The freezing display cabinet has built in intelligent sensors to automatically adapt the operational parameters in response to environmental variations. It enables the merchant to monitor the interior data of the cabinet anytime, allowing for timely adjustments.
The system provides real time inventory monitoring, ensuring a consistent and timely merchandise supply.
The bionic shark fin handles enhance the visual appeal and prioritize easy use and durability, optimizing the overall user experience.
Team Members: Hongkui Ma, Shanmin Yin, Yongjun Zhang, Ruixiang Zhang, Hongyi Yang