Jonde 书套包 by Darekabarai UG is a highly esteemed winner of the very prestigious 2025 A' Design Award 铁奖 in 时尚与旅行配饰设计 Competition Category.

铁配饰· 2025

Jonde 书套包

by Darekabarai UG

Client: Jonde

A' Design Award 铁奖 Winner in 配饰 Category

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Verified Award Winner

Verify Award Status for #164114

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Colors

The Design

About Jonde 书套包

这款多功能书套包巧妙融合实用性与优雅美感，为您的阅读材料提供周全保护和便捷携带体验。外部配备多功能口袋，可收纳小件必需品和迷你钱包，内部则通过弹性带和特制前袋牢固容纳各种格式的书籍。配有笔座和一体化书签，可轻松从肩背包转换为雅致手拿包。采用可持续苹果皮革制作，设计彰显了对现代奢华与环境责任的承诺。

The Recognition

About the A' Design Award 铁奖

Jonde 书套包是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Jonde 书套包将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Jonde 书套包因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design offers portability and protection, ideal for reading enthusiasts. The exterior has multifunctional pockets for small items and a mini wallet. Inside, an elastic band and tailored pocket securely hold both softcover and hardcover publications. The pen holder and integrated bookmark add convenience, while sustainable apple leather provides luxury and eco-consciousness. This design combines functionality and modern style, ensuring durability and environmental responsibility.
Dimensions & Packaging: L: 23 x 15 x 4.5cm
M: 23 x 15 x 4.5cm
removable and adjustable strap
Double zippers closure
Exterior snap-closure pocket x1
Exterior zipper pocket with 2 card slots inside x1
Flat pocket on one side of the main compartment for storing the front cover of a book
Elastic band on the other side of the main compartment for securing the back cover of a book
Bookmark
Pen holder
Jonde logo
Made from apple leather
Tags: bag, book, bookcover, reading, shoulder bag, read, clutch, book cover, cross body bag
Production Technology: This bag is made from apple leather, a sustainable material crafted from discarded apple skins and cores. These byproducts are combined with a bio based resin, creating a durable, eco conscious material aligned with reducing environmental impact. The design includes multifunctional pockets and elastic bands, developed through user research. Each bag is carefully crafted by skilled artisans, ensuring a high quality finish that balances functionality with luxury.
Design Challenge: The hardest part of this project was not only finding a factory to process apple leather, but also navigating the limitations of sustainable materials in terms of production capabilities. While apple leather is an eco friendly option, few manufacturers offer processing services. This was an external challenge due to limited technological availability. Internally, balancing aesthetics with durability was another creative hurdle, as I aimed to maintain both quality and sustainability in the final design.
Research: The research involved visiting bookstores and libraries to observe various book sizes and the behavior of avid readers. Feedback was collected from customers at the Frankfurt exhibition, providing valuable insights. Additionally, I personally tested the product multiple times, refining the design to address any inconvenience. This process helped improve functionality and user experience.
Inspiration: The inspiration for this design came from the desire to protect books while on the go without causing any damage. I often noticed that when carrying books in a backpack, the corners would bend, leading to wear and tear. This drove me to create a solution that was both protective and portable. Moreover, seeing people read during their busy commute or while waiting for public transportation inspired me to design a cover that could be easily accessed during those moments. Using apple leather, a material derived from recycled apple skins, aligns with my belief in sustainability and responsible consumption.
Project Duration: The concept for this project was conceived in 2022, with the first prototype exhibited at the Frankfurt Book Fair in 2023. The product is scheduled for launch in September 2024.
Operation Flow: Place your favorite book in the main compartment, whether it is a novel, manga, or paperback. The built in bookmark lets you easily return to your page. With a pen holder, you can jot down notes on the go. The three sided zipper keeps the book securely protected. There is also a zippered pocket that functions as a mini wallet with space for coins and cards, plus a snap pocket for small items or a phone. You can go out with just this bag.
Patents: Copyrights belong to Moeko Kakizoe, 2024
Team Members: Moeko Kakizoe
Image Credits: Image 1: Photographer Moeko Kakizoe, Book Cover Bag front 2024.
Image 2: Photographer Moeko Kakizoe, Book Cover Bag back 2024.
Image 3: Photographer Moeko Kakizoe, Book Cover Bag pocket detail 2024.
Image 4: Photographer Moeko Kakizoe, Book Cover Bag wallet detail 2024.
Image 5: Photographer Moeko Kakizoe, Book Cover Bag