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ABC Design Communication 的作品 No Excuse 十字形宣传册

设计师 ABC Design Communication 的作品 No Excuse 十字形宣传册 荣获了极具声望的 2025 A' Design Award 铁奖,竞赛类别为社会设计。


铁社会· 2025

No Excuse 十字形宣传册

设计师: ABC Design Communication

客户: ABC Design Communication

社会类别A' Design Award 铁奖获奖者

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已验证的获奖者

验证 #164278 的获奖状态

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设计作品

关于 No Excuse 十字形宣传册

这款十字形宣传册设计是提升意识和促进行动的有力创新工具。其互动形式、大胆的视觉呈现和震撼的统计数据有效地传达了问题的紧迫性。通过在个人层面吸引用户并鼓励参与,这一立方体装置成为变革的催化剂,赋予个人力量,使其成为女性安全与平等的积极倡导者。

荣誉认可

关于A' Design Award 铁奖

No Excuse 十字形宣传册是 A' Design Award 铁奖得主,这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计No Excuse 十字形宣传册将成为一件备受推崇、令人钦佩且被珍爱的创作,既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践,并拥有与专业知识和才华相结合的称职技术特性。No Excuse 十字形宣传册因其严谨而受到尊重,旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
The cross brochure design against women violence goes beyond traditional formats, presenting a powerful visual and educational tool. Each page conveys impactful statistics such as ''1 in 3 women have suffered physical or sexual violence'' and ''137 women are killed by a family member daily''. The bold colours and straightforward text draw attention, while its interactive, foldable structure invites deeper exploration. This innovative design creates a strong visual statement impossible to ignore.
尺寸与包装
Square Folded Cross Brochure, closed dimensions: 12,3x12,5cm, open dimensions: 37x36cm.
标签
noexcuse, women, violence, abcdesign, brochure, awareness, social
生产技术
The designs where created on Adobe Creative Suite (adobe photoshop & adobe illustrator). The brochure's material is paper and transparent gelatine.
设计挑战
The challenge was to motivate individuals to join the global movement and even educate others about this critical issue. To foster a deeper connection, we personalised each recipient's tag with their name. This tactic enhanced the impact of our message and encouraged active participation in the fight against violence towards women.
研究
The concept is built on extensive research, featuring powerful statistics that highlight the global issue. Shocking facts like ''1 in 3 women worldwide have suffered physical or sexual violence'' and ''Less than 40% of women seek help'' are displayed prominently. This data-driven approach makes the content relatable, engaging, and informative, encouraging deeper reflection and understanding.
灵感
The square folded cross brochure against violence towards women draws its inspiration from the urgent need to raise awareness and put a stop to this global issue. Each page of the brochure unfolds to reveal powerful messages, creating a visual narrative that seamlessly combines bold imagery with meaningful advocacy. The design encourages engagement, urging individuals to reflect on and support the fight against violence.
项目周期
The project started in July 2024 in Athens and finished in September 2024 in Athens.
操作流程
The brochure features interactive layers that symbolically remove violence, both physical and verbal, from a woman’s face, creating a powerful visual transformation. Additionally, it includes a wearable ribbon, allowing participants to actively join the movement against violence. This engaging design invites users to interact, making the message both personal and impactful in the fight for women's safety.
团队成员
Creative Director: Andromachi Kakava
Graphic Designer: Kornilios Nikolaidis

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