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Xiong Mao Wild Shell 户外冲锋衣 by Guangzhou Xiongmao Outdoor Products

Xiong Mao Wild Shell 户外冲锋衣 by Guangzhou Xiongmao Outdoor Products is a highly esteemed winner of the very prestigious 2025 A' Design Award 银奖 in 户外装备与露营设备设计 Competition Category.


银露营装备· 2025

Xiong Mao Wild Shell 户外冲锋衣

by Guangzhou Xiongmao Outdoor Products

Client: Guangzhou Xiongmao Outdoor Products Co., Ltd.

A' Design Award 银奖 Winner in 露营装备 Category

29,755

Verified Award Winner

Verify Award Status for #172058

Colors

The Design

About Xiong Mao Wild Shell 户外冲锋衣

熊猫野外硬壳(Xiong Mao Wild Shell)是一款专为徒步与越野跑设计的户外冲锋衣。该冲锋衣完全采用生物基材料制成,其三层面料结构均使用同一种材料,因此无需分离各层即可实现回收再利用。微孔薄膜与Dyneema纤维的运用,提升了耐磨性与透气性;超声波压胶工艺则增强了防水性能。人体工学建模与无缝拼接使整衣重量仅为248克。冲锋衣可折叠收纳成单肩包,便于随身携带。

The Recognition

About the A' Design Award 银奖

Xiong Mao Wild Shell 户外冲锋衣是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Xiong Mao Wild Shell 户外冲锋衣将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Xiong Mao Wild Shell 户外冲锋衣是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Wild Shell, designed for outdoor enthusiasts, combines high performance with environmental responsibility. Crafted entirely from biobased materials, this jacket ensures a green lifecycle from raw materials to finished product, seamlessly integrating sustainability and functionality. With its lightweight design and premium materials, it offers unmatched performance in diverse demanding outdoor conditions, all without compromising on comfort.
Dimensions & Packaging
Various sizes available
Tags
Environmentally Friendly Outdoor Jacket, Outdoor Sports, Fully Biobased Materials, Lightweight Design, Back to Basics, Dyneema Fibers, Pocket to Bag Integrated Storage Design, Minimalist Aesthetic Design
Production Technology
The jacket embodies environmental responsibility by fully using biobased materials, combined with advanced microporous membrane technology and robust Dyneema fibers to enhance wear resistance, breathability, and comfort. The SoundMax ultrasonic seam taping technology and the precisely controlled adhesive overflow process work in harmony, using vibrations at high frequencies for flawless bonds between tapes and fabrics. This boosts not only water resistance but also visual appeal and quality.
Design Challenge
Traditional composite fabrics are often made by laminating different materials, requiring complex separation during recycling. This leads to high costs, low efficiency, and significant environmental harm. To solve these problems, the jacket combines three layers of the fabric made from a single material. This simplifies recycling, allowing it to enter the recycling loop directly without separation. The use of fully biobased materials also reflects the commitment of the brand to sustainability.
Research
As global environmental awareness rises, the outdoor sports industry is navigating a shift from high performance to sustainability. However, traditional outdoor apparel often use petrochemical based materials, which excel in functionality but come at a heavy environmental cost during production and disposal. Meanwhile, outdoor enthusiasts are increasingly demanding lightweight and multifunctional gear, especially for hiking and trail running, where portability and comfort are essential.
Inspiration
Drawing inspiration from nature, the jacket design aims to harmonize environmental protection with minimalist charm. Rooted in the Back to Basics philosophy, it combines simple yet refined design with sustainable materials, helping the wearer feel closer to nature and embrace the true spirit of adventure. The color palette also echoes this philosophy: vibrant fluorescent green reflects the vitality of the natural world, while soft gray adds a touch of understated elegance and purity.
Project Duration
The design and development of this jacket began in Guanghzou, in June 2024.
Operation Flow
By harnessing ergonomic data modeling and 3D seamless splicing technology, the jacket weighs only 248g, lighter than 4 SIS Isotonic Energy Gels. The combination of lightweight fabrics and seamless cutting ensures optimal comfort and unrestricted movement.
With an innovative integrated storage design, the jacket can fold into a sling bag, eliminating the burden of carrying bulky outdoor gear and allowing the wearer to transition seamlessly between the rhythm of city life and the call of the wild.
Team Members
Yuxuan Huang
Hongjian Zhu

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