Powerbox Wanja 学习用书系列 by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 A' Design Award 金奖 in 教育、教学辅助与培训内容设计 Competition Category.

金教育· 2020

Powerbox Wanja 学习用书系列

by Jaehun Kim

Client: Visang

A' Design Award 金奖 Winner in 教育 Category

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Verified Award Winner
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Colors

The Design

About Powerbox Wanja 学习用书系列

Powerbox Wanja 是一套专为小学生设计的学习用书系列。该系列运用了 Powerbox 学习法,将学习概念拆分为小单元,置于方形框格之中。全套共二十册,涵盖小学各个年级,每个学科采用不同的颜色以便于识别。封面上出现立方体造型的角色形象,四本书拼合后可组成一个大立方体。书中还附带纸质玩具套件,学习者可以动手拼搭立方体人偶,这一活动既有助于培养空间认知能力,又能持续激发学习兴趣。

The Recognition

About the A' Design Award 金奖

Powerbox Wanja 学习用书系列是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Powerbox Wanja 学习用书系列将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Powerbox Wanja 学习用书系列激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Wanja is a brand that enhances the learning skills of elementary school students using the Powerbox Learning Method, a learning system that splits concepts into digestible bits that are put into boxes to help children learn them more quickly, and to motivate them to do so. Making various box-shaped paper toys provided with the study book not only captures the learners’ interest but also improves their spatial cognition skills.
Dimensions & Packaging: Wanja is a study book series for all elementary school grades and is composed of twenty books. Each book is 230mm by 304mm by 15mm, with paper toy specifications that differ by unit.
Tags: Elementary School Study Book, Powerbox Learning Method, Learning Confidence, Child’s Smile, Polyhedron, Cube, Curiosity, Creativity, Paper Toy
Production Technology: Wanja makes active use of orange colors, with a symbol design showing a child who is smiling to deliver a brand atmosphere that is bright and fun. The graphic motif of the character design is the cube, which is used throughout to pique the interest of learners. Academic subjects are assigned different colors to make the materials easier to recognize. Areas on the cover design of the study book in particular were coated with glossy material to maximize the visual effect.
Design Challenge: We researched what elementary school students are interested in, while at the same time studying the graphic motifs that can best represent the Powerbox Learning Method. As a result, we selected the cube as the graphic motif, as it can be changed and expressed in different ways. We then selected cube-shaped game characters preferred by elementary school students, which were implemented in the cover design and paper toy kits to complete a consistent brand design.
Research: Digital natives are unique in being used to consuming short frame-based content items. Using this idea, we developed a system called the Powerbox Learning Method in which learning concepts are split into bits that are organized into square frames. The series also provides paper toy kits of cube-shaped characters to deliver the smile and enjoyment brand value. Twelve different types of toys attract the interest of learners, and collecting them provides learners another level of entertainment.
Inspiration: The paper toys are designed using various cube-shaped characters, which are also allocated in different forms on the cover of the textbook. The four study books are designed such that a large cube shape can be shown when they are combined together. The text inside the book also makes use of square design elements to complete a consistent brand identity.
Project Duration: This project began in Seoul, Korea in August 2019 and wrapped up in January 2020. The series will be sold in Korea beginning in March 2020.
Operation Flow: From cover designs using cube-shaped characters as graphic motifs to the Powerbox Learning Method used in the text and cube-shaped paper toy making activities, Wanja provides a consistent brand experience. The vivid colors in the cover design provide a bright brand image, while paper toy making delivers an enjoyable brand experience.
Team Members: Creative Director : Young Hyun Kim
Designer : Ji Sun Park
Designer : Jae Yeon Jeon
Designer : Youn Seok Choi