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DoReDo Umklamo Wangaphakathi Wesaluni by Gautam Desai

DoReDo Umklamo Wangaphakathi Wesaluni by Gautam Desai is a highly esteemed winner of the very prestigious 2020 Umklomelo Wensimbi we-A' Design Award in Ukudizayina Ingaphakathi Competition Category.


InsimbiIngaphakathi· 2020

DoReDo Umklamo Wangaphakathi Wesaluni

by Gautam Desai

Client: Gautam Desai Design

Umklomelo Wensimbi we-A' Design Award Winner in Ingaphakathi Category

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Verified Award Winner

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Colors

The Design

About DoReDo Umklamo Wangaphakathi Wesaluni

DoReDo iyindawo yezempilo ehlanganisa umtholampilo wobuhle, isaluni, i-spa, isitudiyo se-yoga kanye nekhefi elincane ngaphakathi kwamamitha esikwele angu-550. Isakhiwo silinganiselwe kumakhulukhuthu othengiselwano lwesikhumulo sezindiza, lapho izibonisi zihlala ngaphansi kwezinga lamehlo futhi ukunyakaza kuhlala kulula futhi kucacile. Umbala wekhorali usetshenziselwa ukugqamisa futhi uvela kuphela kuma-arch ohlaka lwesigodo egumbini lomaphakathi lokuthengiselwana, elixhumanisa yonke insizakalo. Wonke umvakashi udlula phakathi kwama-arch ekhorali. Ipuleti lomgwaqo elenziwe ngesigodo, izibuko ezikhanyisiwe, amashalufu okugcina insimbi alengele phezulu kanye namashandeliyeni engilazi kuqedela umklamo wangaphakathi.

The Recognition

About the Umklomelo Wensimbi we-A' Design Award

DoReDo Umklamo Wangaphakathi Wesaluni iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. DoReDo Umklamo Wangaphakathi Wesaluni ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. DoReDo Umklamo Wangaphakathi Wesaluni iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
One of the most prominent elements of the design that was designed to be specifically eye catching, is the pop colour, coral. The coral serves two purposes, it is reflective of luxury and beauty, and also happens to be a colour that few brands have adopted. The coral only makes its presence felt in the arches of the retail courtyard, the hub of DoReDo that offshoots onto its various offerings. No matter where you go in the space, you have to pass through the coral arched courtyard.
Dimensions & Packaging
550 Square Meters
Tags
Salon, Spa, Aesthetic Clinic, Yoga Studio, Cafe, Wellness, Feel Good, Interior Design, Interior Styling, Luxury-Industrial-Chic, Modern, Contemporary, Coral, Arch, Retail
Production Technology
The material pallet includes wood framed arches, painted galvanised iron ac duct, wooden flooring, grey slate finished vitrified flooring, full length self lit mirrored consoles, veneered furniture, ceiling suspended MS frame storage racks, led spotlights, glass chandeliers, brass lamp shades, machine crafted bulb holders, wallpapers and printed vinyl wall art, to enhance the luxury, industrial and chic aesthetic of the salon
Design Challenge
The hardest part was to the assemble all the research, design and aesthetics, and to deliver the project to the Owner in the stipulated time of the fit out and with in a tight budget
Research
The design & aesthetic process involved researching existing retail spaces around the world sporting a user friendly experience
Inspiration
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little cafe, stemmed from the Architect’s airport shopping experiences.
Project Duration
The interior fit out started in January 2019 and finished in April 2019. The project is located in Nashik, India
Operation Flow
The design intent was to craft an experience that fosters interaction and induce a sense community to users, while creating a unique identity for the upcoming brand.
DoReDo, a 6000 square feet salon was modelled after airport retail experience.
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little café, stemmed from the Architect’s airport shopping experiences.
Patents
Copyrights belong to Gautam Desai Design, 2020
Team Members
Gautam Desai
Niketa Khanna
Ruchika Madhar
Kavita Narvekar
Image Credits
Fabien Charuau

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