$Refracting Reality Ukwakheka Kwencwadi by Ching-Fa Lung$

Refracting Reality Ukwakheka Kwencwadi by Ching-Fa Lung is a highly esteemed winner of the very prestigious 2021 Umklomelo Wesiliva we-A' Design Award in Okushicilelwe Competition Category.

IsilivaOkushicilelwe· 2021

Refracting Reality Ukwakheka Kwencwadi

by Ching-Fa Lung

Client: Art Center College of Design

Umklomelo Wesiliva we-A' Design Award Winner in Okushicilelwe Category

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The Design

About Refracting Reality Ukwakheka Kwencwadi

I-Refracting Reality yincwadi emayelana nokukhanya kanye nokubona komuntu. Le ncwadi ihlola izici ezine zokukhanya: ukugoba kokukhanya, ukukhanyisa, ukusabalala kokukhanya kanye nokuphazamiseka. Lezi zici zivezwa ngokubhala ngamagama kanye nezithombe emakhasini angama-368. Kukhethwe amaphepha anembozo nangenambozo ukuze kwesekwe imibono ehlukene yokukhanya. Kubanjwe iprizimu eqinile emgogodleni wencwadi futhi ingasuswa umfundi. Ngeprizimu, abafundi bangabona ukuziphatha kokukhanya ngokuqondile futhi baxhumane nezithombe eziphrintiwe.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Refracting Reality Ukwakheka Kwencwadi iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Refracting Reality Ukwakheka Kwencwadi ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Refracting Reality Ukwakheka Kwencwadi iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The book expressed light characteristics: Refraction, Reflection, Diffraction, and Interferer through typography and imageries. The light experience was considered in the book's materials, such as coated paper, uncoated paper, and a solid prism. The prism of the book spine was used to manifest the perception of light.
Dimensions & Packaging: W8.5" x D1.75" x H11.75", 368 pages
Tags: Book Design, Editorial Design, Typography, Transmedia Design
Production Technology: The book was printed with the Epson P600 inkjet printer and using the Red River paper. Coated paper and uncoated paper were used for inner pages and the prism was used as a book's spine accessory.
Design Challenge: To create a 368-page book designed from extensive research on a chosen topic. Not only design a book but also curate the contents, edit and create a compelling narrative for readers to experience the book extensively.
Research: In modern society, light is commonly used as a medium throughout a lot of screen time and various screen types. The designer wants to understand deeply the history of how humans started using light and what metaphors light has been bringing to humanity throughout centuries.

Not only looking at light as an art medium but also looking at the different meanings of light brings different cultures and religions in history. Different perspectives that humans observed light was the interesting context of the research for this project.
Inspiration: Light has been the main part of our world since the beginning of time. Humans have learned to use light to tell stories, relate, experience, and communicate. This book questions our perception of the world by examining the light through different forms of expression.
Project Duration: The project started in January 2019 in Pasadena and finished in April 2010 in Pasadena.
Operation Flow: Prism can be taken out of the book spine and readers can experience traits of light such as reflection, refraction, diffraction, and Interfere by using the actual prism. They can also interact with the book because a lot of imageries were curated considering this interaction.
Image Credits: Photographer: Kevin Martin