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Bao'an Tourism Gifts Isethi Yeti by Yan Wu

Bao'an Tourism Gifts Isethi Yeti by Yan Wu is a highly esteemed winner of the very prestigious 2024 Umklomelo Wensimbi we-A' Design Award in Izipho Competition Category.


InsimbiIzipho· 2024

Bao'an Tourism Gifts Isethi Yeti

by Yan Wu

Umklomelo Wensimbi we-A' Design Award Winner in Izipho Category

25,771

Verified Award Winner

Verify Award Status for #154148

Colors

The Design

About Bao'an Tourism Gifts Isethi Yeti

I-Bao'an Tourism Gifts iyisethi yeti yebumba eyenzelwe ukuba yisipho sokuvakasha. Isimo sayo sithatha ugqozi kuMbhoshongo wePhoenix osesiFundeni saseBao'an, ngakho izimo zendabuko zihlanganiswa nesitayela esilula sanamuhla. Izingxenye zeti zenziwe ngebumba le-Shengkou Kiln elivela eSexian County, esiFundazweni saseAnhui, linemibala eyodwa ekhipha u-black-brown kanye ne-black-green. Ibhokisi elingaphandle lenziwe ngephepha elivikela imvelo futhi liphethe amalebula asemikhambeni ehlukene. Le sethi iletha isiko lendawo empilweni yansuku zonke yokuphuza itiye.

The Recognition

About the Umklomelo Wensimbi we-A' Design Award

Bao'an Tourism Gifts Isethi Yeti iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Bao'an Tourism Gifts Isethi Yeti ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Bao'an Tourism Gifts Isethi Yeti iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Adopting inspiration from Phoenix Tower in Bao'an District, Bao'an Tourism Gifts is designed as an original trditional style tea sets with a creative style that conforms to modern aesthetics. The work not only reflects the blending of traditional culture and modern aesthetics, but also integrates culture inheritance and local culture into daily life through which shows its beautiful concept that with the pagoda in hand, life is worry-free.
Dimensions & Packaging
50cm*16cm*12cm
Tags
environmentally friendly, tea appreciation, Bao'an courtesy, ceramics, Shenzhen tea
Production Technology
The outer box is made from environmentally friendly pulp and features modern-style envelope labels. The internal tea sets are crafted from Shengkou Kiln ceramics from Shengkou Village, Guilin Town, Shexian County, Anhui Province. Shexian Shengkou Kiln originated during the Tang Dynasty, flourished during the Five Dynasties, and ceased production in the Song Dynasty, with a history of at least 1,170 years. It boasts high-end ceramics with single-color glazes such as black-brown and black-green.
Design Challenge
The design and production of the internal tea sets involve the use of ceramics from Shengkou Kiln in Guilin Town, Shexian County, Anhui Province. These ceramics are characterized by high-quality single-color glazes such as black-brown and black-green.
Research
Understanding the needs, preferences, and behavior patterns of the target users is crucial. This involves gathering user feedback and insights through methods such as user research, market analysis, and competitive analysis. During the early stages of product design, concept development and ideation are carried out. This includes defining the product's positioning, target user demographics, core features, and characteristics. Preliminary design concepts are developed using tools like sketches, storyboards, and user stories.
Inspiration
The designer has chosen "Bao'an Youli" as the main theme, incorporating the Bao'an District's Phoenix Tower as a design element. They have captured traditional auspicious symbolism in a collection of Chinese tea sets designed for everyday tea enjoyment and contemplation. This series not only meets various modern lifestyle needs but also seamlessly blends traditional cultural elements with contemporary aesthetic styles.
Project Duration
This project began in October 2022 and, after approximately 8 months of research, organization, and design, it was finally prototyped and produced in June 2023. It was showcased at the Shenzhen Creative Gifts Exhibition.
Operation Flow
This work utilizes eco-friendly outer packaging and the application of plastic envelope labels in different colors. It aims to better and more directly convey the theme of "Bao'an Youli" brand, making it closer to the lives of modern young people. Through the presentation of Chinese tea sets, it not only fulfills various modern lifestyle needs but also seamlessly integrates traditional cultural elements with contemporary aesthetic styles.
Image Credits
None

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