Centrestage 2023 Umcimbi Wezohwebo Lwemfashini ngu-Rachel Tsang

Umdwebo Centrestage 2023 Umcimbi Wezohwebo Lwemfashini ngu-Rachel Tsang ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Umcimbi.

IsilivaUmcimbi· 2024

Centrestage 2023 Umcimbi Wezohwebo Lwemfashini

ngu Rachel Tsang

Iklayenti: Hong Kong Trade Development Council

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Umcimbi

139,282

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#157444

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Centrestage 2023 Umcimbi Wezohwebo Lwemfashini

I-Centrestage ingumcimbi wezohwebo lwemfashini obanjelwa e-Hong Kong Convention and Exhibition Centre. Lo mcimbi wezinsuku ezine uhlanganisa amamitha-skwele ayi-11,000 futhi uhlukaniswe ngezindawo ezine ngokususelwa empilweni yomzimba, yenhlalo, yemvelo neyomoya. Ihholo lombukiso elingamamitha-skwele ayi-7,200 linamabhuthi ababukisi, umbukiso omncane womgqigqo kanye nendawo yokwethulwa kwemfashini. Isiteji esikhulu esiyindilinga sizungezwe udonga lwevidiyo lwamadigri ayi-180, olubanzi ngamamitha angama-47, futhi sihlalisa izivakashi ezingaphezu kuka-600. Ikhethini lezintambo ze-LED elinezitezi ezimbili kanye nemibukiso yezimbali enyakazayo kwengeza ukunyakaza endaweni yomcimbi.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Centrestage 2023 Umcimbi Wezohwebo Lwemfashini iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Centrestage 2023 Umcimbi Wezohwebo Lwemfashini ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Centrestage 2023 Umcimbi Wezohwebo Lwemfashini iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Hong Kong Trade Development Council presents the 8th edition of Centrestage, Asias premier fashion event this year. The combination of exquisite venue designs, carefully curated decor, and innovative technology draws 7,700 worldwide buyers, who visit and make purchases. This is a sophisticated platform for fashion designers, allowing them to share their unique vision, promote design trends, and launch fashion brands.
Izilinganiso Nokupakisha: The Centrestage at Hong Kong Convention and Exhibition Center redefines creativity and immersive fashion experiences. Spanning over 11,000 sqm, the fairground is divided into four distinct zones: Environment Wellness, Spiritual Wellness, Social Wellness, and Physical Wellness, to promote fashion from all regions. The groundbreaking design of a 2 story LED string curtain display allows an interactive and dynamic experience for visitors. The round stage layout features a 180 degree, 47m wide video wall, together with an uplifted audio and lighting system, offering an unparalleled immersive show experience for over 600 guests.
Amathegi: CENTRESTAGE, Hong Kong Fashion Event, HKTDC, Exhibition Design, Asia’s Fashion Spotlight, FASHIONALLY, CreateHK, Elite, YDC
Ubuchwepheshe Bokukhiqiza: Centrestage offered an immersive fashion show experience with mega sized LED video wall showing AI generated videos to enhance the visual experience. It also served as a stunning backdrop to support multiple fashion shows during the event. In addition, the dynamic and visually striking display, including an oversized LED string curtain wall, kinetic floral decorations, and interactive fashion walls, captivated audiences, generated social media buzz, and delivered memorable events.
Inselele Yokudweba: Planning and integrating the AI elements into a physical fair present a set of unique challenges. Our team need more time and new skillset to manage technical integration, quality assurance, real-time adaptability, and maintaining artistic integrity. We also need to ensure in sync with the exhibition theme Radiant Wellness, objective and functional needs for all exhibitors and fashion show designers. Addressing these challenges requires a multidisciplinary approach, involving collaboration between AI experts, video production specialists, artists, technical teams as well as event contractors to overcome these challenges and harness the potential of AI visuals for captivating show experiences.
Ucwaningo: The research abstract is focusing on the four dimensions of wellness, namely Physical, Social, Environmental, and Spiritual. We seek for the relevant elements for each dimension and interplay in achieving a well-balanced lifestyle and sustainability. This year we utilize the AI technology to inspire and contribute to the design, curation, and presentation of this event. Based on the concept of Radiant Wellness, we integrate the AI generated models together with designers collection and bring newness to our audience. The use of AI also transforms traditional fashion shows with a more vibrance LED and visuals effect to enhance creativity and spectacle.
Ugqozi: It is time to rebound after the covid pandemic. We would like to build a culture of well-being and re-develop our body, mind, and spirit. The design of Radiant Wellness is a concept with four dimensions of wellness, including Physical, Social, Environmental, and Spiritual. The overhead kinetic floral display, together with the three distinct color lily pad photo booths promotes a refreshing, healthy, and sustainable experience. Additionally, the 2 story LED string curtain integrated with the AI-generated models wall becomes a vibrant platform to showcase the designers collections.
Ubude Bephrojekthi: Centrestage, a 4 day fashion event held from 6th to 9th September 2023, was organized by the Hong Kong Trade Development Council (HKTDC) at the Hong Kong Convention and Exhibition Centre (HKCEC). The creative team spent a total of 5 months, from the initial briefing to the onsite completion, ensuring an exceptional execution of the event.
Ukuhamba Kokusebenza: Centrestage is divided into two main parts: The Exhibition Hall and the Main Stage for Fashion Show Performance. The 7,200 sqm Exhibition Hall includes strategically designed booths, a mini parade, and a fashion presentation area to accommodate multiple exhibitors and provide a comfortable browsing experience for attendees. Meanwhile, the unusual circular main stage layout with a mega LED screen enhances visibility and allows dynamic movement for the models. It offers an intimate experience for audiences and enhanced interaction.
Amalungu Eqembu: HKTDC Creative Department
Amakhredithi Ezithombe: Hong Kong Trade Development Council