Te Po And Te Ao Marama Special Ed.21 ngu-Kyra Clarke

Umdwebo Te Po And Te Ao Marama Special Ed.21 ngu-Kyra Clarke ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2025 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Okushicilelwe.

IsilivaOkushicilelwe· 2025

Te Po And Te Ao Marama Special Ed.21

ngu Kyra Clarke

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Okushicilelwe

69,625

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#171358

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Te Po And Te Ao Marama Special Ed.21

I-Threaded Ed.21 isekelwe ngokwemiqondo embonweni we-Te Ao Māori enezinhlaka zesiko nokusebenzisana ezilandela i-tikanga Māori (imikhuba yesiko lamaMāori) kanye ne-Mātauranga Māori Kawa (ulwazi nesimiso samaMāori). Isakhiwo nohlelo lokuzulazula lwe-Threaded Ed.21 lusekelwe engomeni ye-Waiata ethi Ko te Pu futhi luhlanganisa imiqondiso yokuklama ebonakalayo, eyengeziwe, nephimbo ukuze idlulisele indaba yokuqala eneziqu eziningi.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Te Po And Te Ao Marama Special Ed.21 iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Te Po And Te Ao Marama Special Ed.21 ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Te Po And Te Ao Marama Special Ed.21 iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Threaded Ed.21 is conceptually underpinned by a Te Ao Maori viewpoint with cultural and collaborative frameworks that adhere to tikanga Maori (Maori customary practices) and matauranga Maori kawa (Maori knowledge and protocol).
The structure and navigational system of Threaded Ed. 21 is based on the waiata (song) ‘Ko te Pu’ and incorporates visual, augmented, and sonic design queues to communicate the multi-layered beginning story.
Visual motif and colour are signifiers for the metamorphosis of time and space, of the realm of Te Kore (darkness) – which operates as the Z-fold cover and binds Te Po (the night realms) and Te Ao Marama (coming into the light), connecting them metaphorically and physically.
Izilinganiso Nokupakisha: Size: 210mm (w) x 270mm (h) x 20mm (d)
150 page publication

Embellishments
Z-Fold Cover: Foil, PMS 876
Cover: PMS 640, PMS 376
Section 1: PMS 640, PMS 376

Paper Stock
Z-Fold Cover: Sirio Color Range 350gsm (x7 different colours)
Cover: Freelife Cento Extra White 350gsm
Section 1: Arena White Rough 140gsm
Section 2: Arena Natural Smooth 140gsm
Section 3: Arena Natural Bulk 140gsm
Section 4: Arena White Smooth 140gsm
Section 5: Arena Natural Rough 140gsm
Amathegi: Te Ao Maori, Publication, Augmented Reality
Ubuchwepheshe Bokukhiqiza: Sonic artistry and augmented reality animated vignettes activate motifs, to incorporate the breath of life into the printed page. Combining the visual and linguistic, the spatial and temporal, sound, and virtual reality to graphically symbolize: the realm between being and non-being.
Inselele Yokudweba: The special issue Threaded Edition 21 Te Po and Te Ao Marama was conceived thematically, graphically, and structurally in acknowledgment of Te Ao Maori (Maori world view) and its contemporary applications in publication design. Visual and textual signifiers, coupled with AR sonic experiences – through moving image and oral resonance were used to synthetize, communicate and disseminate specific Māori cultural and spiritual concepts. Each interview showcased in Threaded magazine is strongly premised on the notion of speculation and reflection, examining unique methods that arise from personal and collaborative meaning-making processes through the sharing of criticalities about practice. Threaded magazine is a practitioner-focused international design publication, published in Aotearoa New Zealand.
Ucwaningo: A fundamental part of Threaded magazine’s methodology is underpinned by Kaupapa Maori values, principles and philosophies. It’s a holistic approach that considers synergies and ways of working that draw from ontological and epistemological positions. Guidance from elders, and Maori and non-Maori partnerships aim to disseminate local and international profiles, and give perspectives on practice and promote a convergence of cultures and discourse.
Ugqozi: Initial thematic concepts grew out of responses to the physical, emotional and spiritual impacts of Covid-19. Invited practitioners were asked to respond and reflect on how they creatively navigated and overcame the challenges of social separation and cultural disconnection.
In response to this, we visually linked ideas of connection (through Te Ao Marama (light)) and utilised Te Po (the night realms) to celebrate the growth and development that came from periods of isolation and reflection.
Ubude Bephrojekthi: Project started: January 10 2021
Project completed/launched in Auckland / New Zealand: May 25 2022
Ukuhamba Kokusebenza: QR codes embedded throughout the publication unlock visual and sonic artistry, bringing its motifs to life through augmented reality. This seamlessly adds an immersive layer of engagement and depth to the printed experience.
Amalungu Eqembu: Design Director: Kyra Clarke
Creative Director: Fiona Grieve
Associate Editors: George Hajian and David Conventon
Guest Contributors:
Ataria Gibbons
Karyn Gibbons
Tepora Kauwhata
Kawiti Waetford
Jesse Waetford
Guest Sound Artist: Maree Sheehan
Guest Illustrator/ AR Designer: Tatiana Tavares
Guest Photographer: Marcos Steagall
Research Assistant: Aakifa Chida
Featured Designers:
ĀKAU, Aotearoa
Alexis Neal, Aotearoa
Alistair McCready, Aotearoa
Curative, Aotearoa
Derek Yates, UK
Henrik Drescher, USA
James Goggin, Aotearoa
Jeremy Tankard, UK
Katie Kerr, Aotearoa
Michael Worthington, USA
Naïma Ben Ayed, UK
Shivani Parasnis, USA
Studio FM Milano, Italy
Tatiana Tavares, Aotearoa
The Panty Bag Collective, Aotearoa
Wing Yee Wu, USA