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Mamuli Primary Function: Indawo yokudlela by Soia Design

Mamuli Primary Function: Indawo yokudlela by Soia Design is a highly esteemed winner of the very prestigious 2025 Umklomelo Wegolide we-A' Design Award in Ukudizayina Ingaphakathi Competition Category.


IgolideIngaphakathi· 2025

Mamuli Primary Function: Indawo yokudlela

by Soia Design

Client: Soia Design

Umklomelo Wegolide we-A' Design Award Winner in Ingaphakathi Category

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The Design

About Mamuli Primary Function: Indawo yokudlela

Book Text: Iphrojekthi yendawo yokudlela iMamuli ihlola ukuhlanganiswa kwezici zamasiko aseGeorgia ngaphakathi kwendawo yokudlela yesimanje. Lo mklamo uhlanganisa amaphethini, izinto zokwakha, kanye nezinkomba zendawo zendabuko nokuhleleka kwesimanje ukweseka ukunethezeka nokusebenza kahle. Kunakwa ngokucophelela isimo somoya, ukukhethwa kwezinto zokwakha, kanye nemininingwane, kudala ingaphakathi elihlangene elibonisa isimo sokwamukela izihambi kwaseGeorgia ngenkathi liphendula izindlela zempilo zamanje ezilindelekile.

The Recognition

About the Umklomelo Wegolide we-A' Design Award

Mamuli Primary Function: Indawo yokudlela iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. Mamuli Primary Function: Indawo yokudlela ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Mamuli Primary Function: Indawo yokudlela idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
SOIA Design present a unique interior design project for the restaurant "Mamuli" in Krasnodar, where Georgian traditions blend seamlessly with cutting-edge contemporary design approaches. This masterpiece reflects a harmony between the past and present, creating an atmosphere of coziness and sophistication.
Dimensions & Packaging
Seating offers comfort and variety for both private dining and group gatherings. Even the restrooms reflect the authentic interior style. A dedicated tasting room celebrates Georgian wine, while a stage hosts live music and cultural events. A children’s playroom makes Mamuli ideal for families. SOIA Design is proud to have created more than a restaurant—Mamuli is a vibrant, immersive space for relaxation and true Georgian hospitality.
Tags
Restaurant design, restaurant, restaurant interior, interior design, interior designer
Production Technology
One of the striking features is the unique zigzag-patterned wooden column cladding, adding dynamic movement and texture to the interior. Additional highlights include a fireplace built into a table, an aquarium, and dining tables made from tree trunk slices, all contributing to an organic and eco-friendly aesthetic.

The bar counter and shelving were custom-designed, showcasing the designers' creativity and craftsmanship. Each chandelier in the restaurant is a one-of-a-kind art piece, making the space truly distinctive.
Design Challenge
SOIA Design was tasked with creating a standout restaurant for Gosti Group that blends Georgian heritage with modern appeal. Avoiding standard hospitality solutions, we designed a space that’s both unique and functional. Traditional textures, custom furniture, and cutting-edge elements define the interior. Adaptable for events from tastings to concerts, Mamuli offers guests a memorable experience and helps position it as one of Krasnodar’s top dining destinations.
Research
This design research reinterprets cultural heritage through contemporary dining, using the Mamuli Restaurant as a case study. Through ethnographic research, 3D modeling, and user feedback, we explored how interior design can evoke a museum-like spirit while staying functional and welcoming. The results show strong appreciation for culturally rooted elements that enhance storytelling, emotional connection, and regional identity in experiential dining spaces.
Inspiration
The design concept is built around warm tones in the finishing materials, enveloping visitors in an ambiance of hospitality and comfort. Decorative finishes, like gold-plastered walls, bring a subtle sparkle and touch of luxury to the space. Notable elements include massive beehive-shaped chandeliers that symbolize traditional Georgian architecture and balusters crafted to resemble black peppercorns, emphasizing the country's culture and love for spices.
Project Duration
The project started in January 2023 and finished in March 2024 in Krasnodar.
Operation Flow
The seating arrangements offer variety and comfort, catering to different needs, from private dining to larger gatherings. Even the restrooms feature an authentic design, aligned with the overall interior concept.

For Georgian cuisine and wine lovers, a dedicated tasting room is available, immersing guests in a world of flavors and aromas. The venue also features a stage for musicians, central to the restaurant's cultural events. Additionally, there's a children’s playroom, making Mamuli an ideal destination for families.
Team Members
Ekaterina Baklan
Anton Baklan
Image Credits
Image #1: Photographer Misha Chekalov, Mamuli, 2024.
Image #2: Photographer Misha Chekalov, Mamuli, 2024.
Image #3: Photographer Misha Chekalov, Mamuli, 2024.
Image #4: Photographer Misha Chekalov, Mamuli, 2024.
Image #5: Photographer Misha Chekalov, Mamuli, 2024.

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