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Lady Already 兒童優質品牌 by Elena Starostina

Lady Already 兒童優質品牌 by Elena Starostina is a highly esteemed winner of the very prestigious 2020 A' Design Award 銅獎 in 嬰兒產品設計 Competition Category.


銅嬰兒產品· 2020

Lady Already 兒童優質品牌

by Elena Starostina

Client: Elena Starostina

A' Design Award 銅獎 Winner in 嬰兒產品 Category

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Verified Award Winner

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Colors

The Design

About Lady Already 兒童優質品牌

女孩用的豪華針織衫僅由來自世界最佳生產商的最優質羊絨和羊毛紗線製成。一位創作者認為,每個年輕女孩都是一個輝煌,需要特殊的設置來發光和激發喜悅。她熱情洋溢地努力,確保您寶貴的小女士在她的新針織衫中看起來很迷人。她總是盡全力創造完美的服裝,以表達您的小女士的風格和個性。因此,針織品使女孩在柔軟絲滑的奢華針織品的每一針中都能感受到美妙的愛,關懷和一點魔力

The Recognition

About the A' Design Award 銅獎

Lady Already 兒童優質品牌是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Lady Already 兒童優質品牌將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Lady Already 兒童優質品牌出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
We offer a project focused on world markets for the production and sale of environmentally friendly high-quality children's knitwear in the middle-up price segment with a unique design and based on modern world fashion trends as part of the Affordable Luxury Concept.
This clothing will be released in limited batches on high-quality equipment of knitwear enterprises in Europe made of completely environmentally friendly material.
Dimensions & Packaging
This project for the production of knitwear in the middle-up price segment, corresponding to the quality of the Premium segment.
At the initial stage our products are designed for children aged 3 to 12 years. The product range, in terms of quality and design, corresponds to the most advanced trends in world fashion, but is unique, and the author has received recognition and appreciation from consumers
Tags
knitted children clothes, kids wear, designer kids dress, girl cashmere dress, fashion for kids, kids clothes, kids clothing, children fashion, cashmere kid, children clothing, mini fashion knit for kids, baby girl wears, baby girl style, dresses for girls, clothes for kids, cool kids fashion
Production Technology
How we can improve the utility of our product
It is recognized that knitted material produced using natural yarn is not as easy to care as synthetic one. Therefore during manufacturing we use low-synthetic fiber yarn or blended yarn: Wool-cotton, wool-viscose, wool-silk, or we make the inner layer of viscose or cotton, using certain knitting technologies. Clothes mustn’t prick nor chafe, and the seams mustn’t hamper the movements or running
Design Challenge
The childhood is fleeting. We already know that when we grow up. But the world of our children's fantasies continues to live in us. And who among us, as an adult, did not want to feel like a child, who is cared for, who is loved. And look how our children selflessly love us, they do not judge us, they do not analyze our behavior…
Research
Currently, in opinion of fashion-industry analysts, in the next 5 to 7 years there is expected a trend for reducing of chain store shopping. The consumers are saturated with abundance and lack of diversity. They will be searching for self-expression, shining their personality, or, their personalization via clothing, appearance, anything that will transmit their mood, style, character and habits into the world
Inspiration
Lady Already - Neverland is coming.
Creating our collection for girls from 3 to 12 years of age we thought of what our kids, these small dreamers, want.The majority of small girls dream of becoming princesses, so they want to look like princesses. How can one feel himself being a Fairy or a Princess, Cinderella at a ball or Alice in Wonderland, if she doesn’t have a suitable dress...
Project Duration
Since July 2018 up to July 2019
Operation Flow
We will have an effective investment tool as a result of the project implementation, due to
- Full-cycle production of high-quality knitwear
- Work directly with consumers in B2C mode, almost without intermediaries
- Image making and branding
- Development of internal and external sales channels such as own online store and special online services for customers, as well as online services operated on marketplaces
Patents
Copyrights belong to Elena Starostina, 2018
Team Members
Designer and Constructor: Elena Starostina
Image Credits
Image #1: Designer Elena Starostina, Dress for a Girl, 2018.
Image #2: Designer Elena Starostina, Coat for a Girl, 2018.
Image #3: Designer Elena Starostina, Dress for a Girl, 2018.
Image #4: Designer Elena Starostina, Dress for a Girl, 2018.
Image #5: Designer Elena Starostina, Kit for a Girl, 2018.
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5.

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