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Zhangtai Haitang Bay 售樓中心 by Tao Huang and Zhihong Li

Zhangtai Haitang Bay 售樓中心 by Tao Huang and Zhihong Li is a highly esteemed winner of the very prestigious 2021 A' Design Award 金獎 in 室內空間及展覽設計 Competition Category.


金室內· 2021

Zhangtai Haitang Bay 售樓中心

by Tao Huang and Zhihong Li

Client: 深圳三一室内设计

A' Design Award 金獎 Winner in 室內 Category

19,709

Verified Award Winner

Verify Award Status for #105757

Colors

The Design

About Zhangtai Haitang Bay 售樓中心

彰泰海棠灣係一個位於中國廣西北海嘅售樓中心。室內面積達2206平方米,服務於大墩海旁邊嘅一個住宅項目。設計模糊咗建築、藝術同文化之間嘅界線,令空間更加貼近自然。大面積嘅白色表面延伸咗室內空間,而流暢嘅曲線就順應住建築物嘅形態。螺旋樓梯同交錯嘅曲線穿梭於唔同嘅建築材料之間。空間佈局保持靈活,因為呢個中心計劃將來會用作社區會所。

The Recognition

About the A' Design Award 金獎

Zhangtai Haitang Bay 售樓中心是 A' Design Award 金獎得主,這是授予一流、絕妙而傑出設計的極為崇高的認可。金獎得主是極具創新、極富遠見且璀璨奪目的創作,反映出其設計師的天才、智慧與才幹。預計Zhangtai Haitang Bay 售樓中心將成為一項備受讚譽、引領潮流、氣勢恢宏的發明,帶來前所未有的價值。這件贏得 A' Design Award 金獎的設計是一個壯觀而受人敬重的項目,極大地造福並拓展藝術、科學、設計和技術的界限。Zhangtai Haitang Bay 售樓中心激起強烈的渴望,喚起激情,鼓勵創造力,令我們著迷。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Haitang Bay project of Zhangtai Group is located in Beihai,Guangxi. It is a residential project adjacent to Dadun Sea that is meant to be A plus tourism accommodation option in Beihai city. In the design of this case, the 31 Design team follows the concept of merging design elements into the surrounding. The team blurs the boundaries between architecture, art and culture, makes the space closer to nature and empowers the venue to convey powerful emotions.
Dimensions & Packaging
2206 square meters
Tags
nature, art, successive, coastline, low-carbon, architecture, culture
Production Technology
A large area of white design extends the space in a serene and pure fashion, and the smooth curves outline the enchanting beauty of the building. Spiral ladders create an air of other-worldly magic and make you feel like wandering on the clouds.
Design Challenge
The highlight of this case lies in the rare ecological sea views and the expressive curved ramp at the bottom of the building in concert with the long shoreline of the Silver Beach. The main part of the architecture has an ascending trend that echoes with the theme of “Bright Moon Rising Above the Sea”.
Research
The sales center is not only used for marketing and reception at present, but also intended for the community clubhouse in the future. It will be equipped with more facilities for the sake of project owners for long. Therefore, the designers give priority to the flexibility of spatial organization and functional requirements when designing the center. The benchmark for a successful design is set based on the scenes that promise a better life and emotional comfort.
Inspiration
Except for a combination of architectural structures and beautiful sea views, the design team profoundly redefines the concept of a real estate sales center and reshapes the business culture. The interior design gets rid of the conventional impression of sales center with no more stereotypical commercial features. A vivid, situational and artistic scene is created to bring space, nature and people closer.
Project Duration
The project started in July 2019 in Beihai, Guangxi, China and finished in August 2019.
Operation Flow
Multiple interspersed curves transit naturally by using different building materials. The border of architecture and interior space no longer exists, and the large area of transition offers a huge visual impact to visitors.
Patents
Copyrights belong to 31 Design, 2019.
Team Members
Creative Director: Tao Huang
Chief Designer: Zhihong Li
Image Credits
Jianzhong Chen

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