Yanzhi 唇脂 by Yuru Zhang is a highly esteemed winner of the very prestigious 2021 A' Design Award 鐵獎 in 化妝品設計 Competition Category.

鐵化妝品· 2021

Yanzhi 唇脂

by Yuru Zhang

Client: Bruce Tao

A' Design Award 鐵獎 Winner in 化妝品 Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Yanzhi 唇脂

胭脂係一款靈感嚟自中國古代胭脂紙嘅唇膏。呢個設計將古典化妝形式帶返入現代日常生活。輕輕按壓盒底,就會令唇膏紙向外移出。使用者將雙唇按壓喺紙上上色,然後用細小嘅拉片將紙收返入去。盒身以PP塑膠製造,呢種物料適合直接接觸化妝品同食物,而唇膏部分則以防水、耐撕嘅紙張製成。薄身扁平嘅設計,方便輕鬆放入銀包携帶。

The Recognition

About the A' Design Award 鐵獎

Yanzhi 唇脂是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Yanzhi 唇脂將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Yanzhi 唇脂因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a unique lipstick design. The most differences are appearance and function. In appearance, it was inspired the ancient Chinese Yanzhi. The reappearance of classical elements in modern life. In function, it is different from the major lipsticks on the market. Just push the bottom end and the lipstick paper will be pushed out. Women can apply makeup as long as they take a sip on Yanzhi
Dimensions & Packaging: length 85mm x Width 55mm x Height 1.7mm
Tags: Lipstick, Chinese Icon, Nationality, Traditional, Modern, Convenience, Beautiful
Production Technology: The plastic part is made of PP material, which belongs to environmental protection material. It can be directly in contact with cosmetics and food. It is the main material for filling organic skin care products. The lipstick part is made of DuPont paper, which is waterproof and tear resistant.
Design Challenge: This is an innovative design with a complex internal structure, and the machining qualification rate is the biggest challenge encountered by this project.
Research: According to the survey, consumers like to choose the type of lipstick according to the occasion and clothing. In addition, consumers tend to choose a lipstick price of less than 200 yuan. The market size will be close to 28 billion euros in 2025. There is a huge market demand for beautiful, unique, and inexpensive lipsticks.
Inspiration: I got my inspiration from ancient Chinese lipstick. Yanzhi is the lipstick of ancient China. It has a very unusual way of making up. Women only need to sip it to make up. Our motivation is to make this ancient product more suitable for use in modern life.
Project Duration: The project started in September 2020 in Milan and finished in February 2021 in that place, and was exhibited in China in February 2021.
Operation Flow: To use it, first place your hand on the bottom of Yanzhi. Then gently push up to push the lipstick out. Then the lady takes a sip of Yanzhi's lipstick paper and finishes the makeup easily. Finally, after the makeup is done, Yanzhi is pulled back by the dot at the bottom.
Team Members: Design leader: Shiwen Huang, Designer: Qian Zhao
Image Credits: Creator (Bruce Tao / Designer)