Three States of Home Gazing 擴增實境應用程式 by Hsin-Chien Huang

Three States of Home Gazing 擴增實境應用程式 by Hsin-Chien Huang is a highly esteemed winner of the very prestigious 2021 A' Design Award 鐵獎 in 媒體設計 Competition Category.

鐵媒體· 2021

Three States of Home Gazing 擴增實境應用程式

by Hsin-Chien Huang

Client: Oready Innovation Lab

A' Design Award 鐵獎 Winner in 媒體 Category

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Colors

The Design

About Three States of Home Gazing 擴增實境應用程式

書本文字：《望鄉三態》係一款為博物館參觀者而設嘅擴增實境應用程式。呢個應用程式將台灣藝術家郭雪湖嘅畫作《南街殷情》（1930年）活現眼前。觀眾可以喺家中或博物館內近距離細賞呢幅畫作。呢個體驗仲可以讓使用者進入1930年代台北大稻埕地區嘅場景。程式提供中英雙語字幕，方便直觀使用。呢個應用程式可供iOS同Android裝置下載使用。目標係為博物館參觀體驗注入新意，並分享本地歷史同文化。

The Recognition

About the A' Design Award 鐵獎

Three States of Home Gazing 擴增實境應用程式是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Three States of Home Gazing 擴增實境應用程式將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Three States of Home Gazing 擴增實境應用程式因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through AR technology, we are able to bring Kuo’s work, Festival on South Street(1930), to life. The viewer can take a closer look at the painting whether at home or at the museum. It is even possible to walk into the Taipei Dadaocheng area in 1930 from the painting in the virtual reality. The experience is different from the usual AR technology application, creating a brand new combination between AR and art show.
Dimensions & Packaging: This AR experience could download with IOS(Apple Store) and Andriod (Google Store).
Tags: Taiwan, Taipei, Localization, Taiwan Painting, Kuo Hsueh-Hu
Production Technology: As a cultural experience design, utilizing VR to alternate the viewer’s timeline meets the criteria for this project. AR extends and brings scenes and elements of the past into reality right in front of our eyes like a city landscape. With the use of relevant technology linking places and locations with memories is made possible, and is the highlight of this cultural service design. On the subject matter, the emotional appeal of this work and the local artists‘ brushworks records the era of their times and the sentimentality of the people.
Design Challenge: Kuo Hsueh-hu’s artworks depict the early era of Taiwan. The cultural and historical scenes of Dadaocheng are preserved through his paintings to this day. The core of this project is to see the development of art and culture intertwined through the perspective of Kuo Hsueh-hu. This project not only changes the museum experience but also reproduces the historical and cultural scene, taking the viewers back in time to experience the everyday scenery, as well as, creating opportunities to empathize with the cultural sentiments of the generation.
Research: It is expected that the impact of this project will extend to the inheritance of local culture and the re-creation of the museum experience. The representational history of Taiwan is reproduced through the brushworks of Taiwanese artists. This project will contribute to local cultural tourism, creating social welfare, giving ethnic groups a sense of belonging and identity. Despite the viewers having different ethnic backgrounds, this installation can still let the users experience the layers of cultural richness. Using local cultural experiential design as the focus , create culturally synchronized sensory experiential designs.
Inspiration: This AR experience design intends to reproduce the historical period illustrated by the artist Kuo Hsueh-hu. Providing an alternative approach to a two-dimensional viewing of museums artworks, through interaction with illustrations in immersive and expansive environments, enhancing the overall museum experience. Kuo Hsueh-Hu is the most important glue color painting artist in Taiwan. This AR experience is a returned journey to his hometown of his spirit and imagination.
Project Duration: The project started in 2019 and finished in 2020 in Taipei,
Operation Flow: It contributed interesting aspects to the exhibition and is suitable for every visitor. Immersive virtual reality and highly interactive extended reality, plus bilingual subtitles in Chinese and English, all work together for the users to easily understand and have an intuitive experience. So far, many users have participated in this cultural experiential exhibition. The result of this project not only reflects the overall museum experience, but also made the possibility of historical and cultural education.
Patents: Copyrights belong to Oready Innovation Lab, Virtual and Physical Media Integration Association of Taiwan and Kuo Hsueh-Hu Foundation, 2021.
Team Members: Director: Hsin-Chien Huang, Wen-Chieh Chang
Producer: Chiung-Yi Hsieh
Co-Producer: Saiau-Yue Tsau
Image Credits: https://www.dropbox.com/sh/zgehpybcbxvoqnv/AAAY7f2DZChmPXM_euXQ6zbpa?dl=0