Baidu Meux 嘅作品 Intangible Heritage 數碼知識平台

由設計師 Baidu Meux 創作嘅 Intangible Heritage 數碼知識平台係備受推崇嘅 2022 A' Design Award 鐵獎得獎作品，獲獎類別為文化遺產設計。

鐵文化遺產· 2022

Intangible Heritage 數碼知識平台

由 Baidu Meux

客戶: baidumeux,Baidu Online Network Technology (Beijing) Co., Ltd

文化遺產類別嘅 A' Design Award 鐵獎得獎者

13,404

經驗證嘅獲獎者

驗證設計 #133663 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Intangible Heritage 數碼知識平台

《非物質文化遺產》係一個致力推廣中國非物質文化遺產嘅雙語數碼知識平台。呢個平台透過圖片、影片同音頻紀錄,記載同分享文化內容。第一部分以捲軸嘅形式,呈現手工藝、戲曲、皮影戲同武術等主題。其餘部分則提供詳細嘅內容條目,用戶可以透過內容卡片打開瀏覽。傳統中國元素同現代視覺語言互相結合,呢個平台亦適用於電腦同手機等流動裝置。

榮譽認可

關於A' Design Award 鐵獎

Intangible Heritage 數碼知識平台是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Intangible Heritage 數碼知識平台將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Intangible Heritage 數碼知識平台因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: It is designed to solve the problem of the heritage and the pain of the inheritors. It builds a network platform to record and disseminate valuable intangible cultural content in a variety of rich media forms, and form a "Internet plus non heritage" communication mode, so that users can understand the intangible culture quickly and deeply. Realize the protection and inheritance of China's intangible cultural heritage.
尺寸同包裝: adapted for PC, adapted for all devices on ios and Android.
標籤: ICH Encyclopedia, Baidu Encyclopedia, China's Intangible Cultural Heritage, Traditional skills, Ignite ICH.
生產技術: Taking inheriting the beauty of culture as the design concept, refining Chinese traditional elements, combining modern design, creative expression through the dimensions of shape, color, character and quality, creating a cultural theme atmosphere, carrying and displaying wonderful intangible cultural skills in multiple forms such as pictures, video and audio, and transmitting intangible cultural values and aesthetics to users
設計挑戰: Ministry of Culture and UNESCO cooperate with us in the early stage, and we find bearers, discuss with them, and jointly shoot exclusive videos for content construction; For the product framework, it is necessary to consider the audience groups, communication media and communication forms, and how to design and build the Internet and Non-heritage communication mode to achieve the aim of protection, record and promote the recognition and development of non-heritage culture.
研究: ICH is a witness of human history, and a living cultural form with its inheritors practical activities. China has 1,372 ICH and 42 on the UNESCO ICH List, ranking first in the world. But the heirs and growth is not good, so Baidu has focused on the status, and uses the Internet and ICH mode to spread it. Baidu launches 38 ICH topics with 1,379 entries, and nearly 100 heirs show their CH skills with 50 million video plays,and winning high recognition and rising the public welfare awareness.
靈感: The growth of China's Intangible Heritage has been affected by factors such as the aging of bearers, times, loss of traditional skills and shrinking commercial value. The ICH Encyclopedia ,China's Ministry of Culture, UNESCO and bearers built a digital knowledge base together. Users know ICH and bearers by pics, videos and audios at multiple ends; build a bridge of communication between bearers and users with online registration and other ways to record ICH culture while promoting the care and transmission.
項目時長: the project went live on Encyclopedia in June 2009
操作流程: The ICH Encyclopedia ,China's Ministry of Culture, UNESCO and bearers built a bilingual digital knowledge base together.In the first exhibition, it shows the typical cultural contents in the form of a 'scroll' , like handicrafts, opera, ventriloquism, shadow puppets, martial arts, etc.; it shows fine columns with vivid realistic video, then users can know ICH directly and quickly; A more detailed and authoritative intro In the third part, users can click on the content card to get.
專利: Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd
團隊成員: Dou Shen, Yujie Shi, Yang Yu, Dian Li, Xiaoxue Gao, Ying Song, Xilin Chen, Wei Rong, Chen Zhu
圖片來源: Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd