Lavazza Voicy 咖啡機 by Florian Seidl is a highly esteemed winner of the very prestigious 2022 A' Design Award 白金獎 in 家用電器設計 Competition Category.

白金家用電器· 2022

Lavazza Voicy 咖啡機

by Florian Seidl

Client: Lavazza

A' Design Award 白金獎 Winner in 家用電器 Category

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Verified Award Winner

Verify Award Status for #139181

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The Design

About Lavazza Voicy 咖啡機

Voicy 是第一台內建語音助理的濃縮咖啡機。一款智慧產品，將優質咖啡與 Alexa 提供的功能相結合，全部整合在精心設計和創新的設備中。用戶可以透過用戶介面、語音命令進行交互，或使用應用程式來檢查狀態、消耗量、訂購咖啡，最重要的是製作濃縮咖啡。創新、功能和美學和諧相處，滿足以日益個性化的方式體驗咖啡儀式的用戶的需求。

The Recognition

About the A' Design Award 白金獎

Lavazza Voicy 咖啡機是 A' Design Award 白金獎得主，這是授予真正卓越、優雅和宏偉設計的極具聲望的認可。白金獎得主是創造的奇蹟，是智力創造力極限的見證，展現出其設計師無與倫比的專業精神和天才。這些設計被期待成為定義一個時代的美學、造福社會、並拓展藝術、科學、設計和技術界限的最負盛名的作品。Lavazza Voicy 咖啡機展現出超凡脫俗的卓越水準，以其有益而寶貴的特質毫無疑問地讓世界變得更美好。Lavazza Voicy 咖啡機是一件贏得 A' Design Award 白金獎的作品，它喚起慾望，啟發人心，令人愉悅，並迸發出巨大的喜悅。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Voicy is the first espresso machine with built-in voice assistant. A smart product combining quality coffee with functions provided by Alexa - all in a beautiful and innovative device. The user can interact through the UI, voice commands, or use the app to check status, consumption, order coffee and, above all, make espresso. Innovation, functionality, and aesthetics in perfect harmony to meet the needs of users who experience their coffee ritual in an increasingly personalized way.
Dimensions & Packaging: Dimensions: 157mm / 380mm / 300mm
Weight: 4,5kg
Removable parts are dishwasher safe
Power 1450W, Voltage 220-240, Frequency 50-60 Hz
It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet.
Tags: Lavazza, coffee, espresso, voice assistant, smart, speaker
Production Technology: main shell: plastic (ABS), finishing textured/glossy | water tank: plastic (SAN) | logo: pad printed | drip grid, lever: metal | feet, UI: silicone rubber
speaker: textile mesh cover
Design Challenge: Developing a rich and sensible user experience and integrating the voice assistant properly.
Research: Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration: A unique and easily accessible coffee experience in a compact footprint. The design builds on Lavazza's existing form language and is recognizably Italian in attention to detail, surfacing and CMF. It is characterised by a seamless exterior shell with embossed Lavazza logos on the sides and a prominently placed UI incorporating the voice assistant.
Project Duration: The project was designed in Turin, Italy. The complete product development from initial concept to product launch took about 20 months.
Operation Flow: Voicy is a capsule coffee machine. Insert the capsule on top, place your cup on the grid and make espresso. The UI arranges the selections in two groups: coffee preparation at the bottom and voice assistant controls at the top. Size and temperature of coffee preparations can be personalized and required service is indicated in the centre. The cup rest can be adjusted easily, placing smaller cups closer to the spout. This reduces splashes and benefits coffee temperature and crema. The transparent water tank in the back is easily accessible and removable parts are dishwasher safe.
Patents: Design patent/registered design
Team Members: Florian Seidl
Angelica Rella
Image Credits: Lavazza