Sun Dachun 時尚店舖室內設計 by Ling Lin is a highly esteemed winner of the very prestigious 2023 A' Design Award 銅獎 in 室內空間及展覽設計 Competition Category.

銅室內· 2023

Sun Dachun 時尚店舖室內設計

by Ling Lin

Client: Fungc Hh Design

A' Design Award 銅獎 Winner in 室內 Category

10,288

Verified Award Winner

Verify Award Status for #141589

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sun Dachun 時尚店舖室內設計

Sun Dachun係一個時尚店舖嘅室內設計項目,於2021年喺中國江蘇完成。設計喺相對方正嘅平面布局入面,運用純粹嘅幾何形狀同色塊。主立面展示區、服裝陳列區、試衣間、貴賓室同收銀櫃檯沿住同一條動線連貫起嚟。白色藝術漆配合黑色同銀色嘅飾面,將整個空間統一起嚟。天花板內嵌嘅軌道射燈突顯衣物,鏡面則延伸咗視覺空間感。呢個室內設計有效地支撐品牌形象,同時提升顧客喺店內嘅體驗。

The Recognition

About the A' Design Award 銅獎

Sun Dachun 時尚店舖室內設計是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Sun Dachun 時尚店舖室內設計將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Sun Dachun 時尚店舖室內設計出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through the integration of space and artistic aesthetics, the interior design aims to improve the image of SUNDACHUN, a young fashion brand based in China. The project excavates the deep commercial value of the brand and creates a space full of imagination and creativity.
Dimensions & Packaging: The retro and science fiction design elements build the space imagination. With straight lines and arcs, two spatially organized blocks and curved surfaces describe the appearance of space while simplifying the internal structure, presenting it in an eye-catching minimalist shape. As the lights are gradually lit up, the color and texture of the materials change to reflect the most authentic emotions. People will re-examine their own hearts and the surrounding environment in the amplified personal emotions.
Tags: interior design, store, fashion, material, modern
Production Technology: In the choice of materials, the white artistic paint and the black and silver finishes, after the interspersed relationship of the attached masses, are strengthened by color, suggesting movement and static and ensuring the unity of the space.
Design Challenge: The overall design of the fashion store is all about proportion and division. The large futuristic pieces of silver, diffuser light strips, bar chandeliers, and curved walls are combined with the brand's own concepts and creativity in the offline retail experience, constituting a story of exploration in the unknown.
Research: The essence of commercial space is people-oriented service for marketing, and the space itself is a medium. The project is related to the upgrading and optimization of brand image and in-store experience, providing customers with more services and choices.
Inspiration: Inspired by the brand concept, the pure geometric shapes and blocks return the space to its origin. In the relatively square layout, all functions such as the main facade display, clothing display, fitting room, VIP room, cashier counter, etc. are integrated and connected through the walking line to form a "one-piece" tailoring in the architectural space.
Project Duration: The project finished in 2021 in Jiangsu, China.
Operation Flow: The track spotlights are integrated on the ceiling to highlight the displayed clothes, and the adjusted angle of light and shadow give rhythm to the space. The saturation of light and the interspersed mirrors make the space open and impressive while presenting the best quality of clothes. The indoor symmetrical shelf extends the customer's vision, and the fitting room is hidden in the corner; the white paint and layered shapes of the VIP space bring the overall space back to tranquility.
Team Members: Designer: Ling Lin