由設計師 Belina Zhang 創作嘅 Geneo 展示廳設計係備受推崇嘅 2023 A' Design Award 銅獎得獎作品，獲獎類別為室內空間及展覽設計。

銅室內· 2023

Geneo 展示廳設計

由 Belina Zhang

客戶: Shanghai Brander Brand Design., Ltd

室內類別嘅 A' Design Award 銅獎得獎者

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經驗證嘅獲獎者

驗證設計 #151218 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Geneo 展示廳設計

Geneo係一個為結合科技與天然成分嘅護膚品牌而設計嘅展示廳。呢個280平方米嘅空間以水、植物同氧氣作為主題。入口區域設有流水燈光裝置、氣泡牆、人像牆同5D影院。氣泡牆可以旋轉,燈光亮起時會展現出牆內不同嘅植物。喺影片播放區,天花燈光同香氛系統會隨住影片內容而變化。仿水泥同水磨石材質營造出自然原始嘅感覺,而所有牆角都經過人手打磨,做成圓角效果。

榮譽認可

關於A' Design Award 銅獎

Geneo 展示廳設計是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Geneo 展示廳設計將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Geneo 展示廳設計出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Geneo is a tech-driven skin beauty brand infusing technology with natural skin care ingredients. This design intends to concretize the product features or advantages through special space and lighting design. Capitalizing on the crafted setups at the entrance, including flowing water light, bubble wall, portrait wall and 5D cinema, every user who walks into the brand store will readily know the product advantages, as if they stood in the exclusive space of Geneo brand.
尺寸同包裝: Showroom covering 280m²
標籤: beauty, tech, nature, interior, branding
生產技術: Geneo is a tech-driven beauty brand originating from Israel, so the showroom was constructed using a lot of pseudo cement, terrazzo and other building materials that seem to be natural and primitive, with a view to shaping a style approximating the brand’s origin.
設計挑戰: Even though we hope to make a form like flowing water in the showroom, it is really hard to do so. For this reason, all the wall corners in the showroom were rounded. For the accuracy of round corners, we used a lot of manual work and time to polish. Especially for the interior doors, the vertical faces of the doors are cambered, so we had to polish by hand and made double cambered doors. In addition, we intensified our efforts to create a natural terrazzo texture of the flooring because material will show different color tones depending on the degree of dryness.
研究: The pain points of tech beauty products necessitate the highlighting of product strengths in respect of natural and healthy ingredients. In this vein, we attempt to promote a natural, healthy beauty and deliver a relaxing and distinctive sensory experience to users with respect to the showroom construction and the associated installations in the showroom.
靈感: In the design stage, the showroom was designed to incorporate the elements of oxygen, water and plants. As water, plants and oxygen are the underlying features of Geneo products, we extracted them as the space elements. Inspired by this and considering the interactive experience among users in the showroom, we blended product related elements with the facilities in the showroom, in order to present the brand-specific atmosphere.
項目時長: Geneo’s physical store project
Design commenced in October 2022
Construction commenced in December 2022
Store opened in mid-February 2023
操作流程: The bubble wall at the entrance of the showroom is a space interaction installation. Once rotated, it receives light illumination and displays different types of plants, so that the diverse and natural product ingredients of Geneo brand are visualized. In the video display area, the lighting and fragrance system on the ceiling will make color and fragrance varied according to the video content, thus getting users immersed in respect of sight, smell and sound. In all kinds of functional areas that follow, users are given an access to product services.