白金 平面 · 2024
B. League All-Star Game 2023 活動主視覺
by Masaki Oshiro and Taro Nishimaki
- A' Design Award 白金獎 2024 in 平面
- CLIENT: B.League
- Estimated Number of Design Views: 1,414,169
- Verification code 68ACC77834 · Verify this award
Colors
About B. League All-Star Game 2023 活動主視覺
B. League 全明星賽2023係為日本茨城縣水戶市舉行嘅籃球盛事而創作嘅主視覺設計。設計採用歐普藝術（Op Art）呢種經過精心計算、營造特殊視覺效果嘅抽象風格。版面佈局以源自水戶嘅棋盤遊戲「黑白棋」（Othello）嘅方格棋盤同圓形棋子為基礎。每個方格入面都展示咗與籃球相關嘅圖像，或者象徵水戶嘅建築物同地標。旋轉嘅形狀同色彩構成充滿動感嘅動畫。呢個視覺設計旨在吸引觀眾投入一個沉浸式嘅體驗。
About the A' Design Award 白金獎
B. League All-Star Game 2023 活動主視覺是 A' Design Award 白金獎得主，這是授予真正卓越、優雅和宏偉設計的極具聲望的認可。白金獎得主是創造的奇蹟，是智力創造力極限的見證，展現出其設計師無與倫比的專業精神和天才。這些設計被期待成為定義一個時代的美學、造福社會、並拓展藝術、科學、設計和技術界限的最負盛名的作品。B. League All-Star Game 2023 活動主視覺展現出超凡脫俗的卓越水準，以其有益而寶貴的特質毫無疑問地讓世界變得更美好。B. League All-Star Game 2023 活動主視覺是一件贏得 A' Design Award 白金獎的作品，它喚起慾望，啟發人心，令人愉悅，並迸發出巨大的喜悅。
Press Kit
- Unique Properties
- B.League is the premier basketball league in Japan.
Op Art is an abstract painting calculated to create a special visual effect. Each square depicts a visual image related to basketball or a building or landmark symbolic of Mito, the host city of the games.
The animations are so full of movement that the eye cannot keep up with them.
The audience was drawn into an exciting and immersive state of mind. - Tags
- BLEAGUE ALLSTAR, JAPAN BASKETBALL, ALLSTAR GAME in MITO, Basketball,BLEAGUE
- Inspiration
- The clue to this design came from Othello, a board game that originated in Mito, the host city of the B.League All-Star Game 2023. We wondered if we could create a visual that would make the audience of the All-Star Game go crazy, based on the motif of the grid-shaped Othello board and circular pieces that all Japanese are familiar with, and came up with a rotating representation of colorful buildings symbolizing Mito and portraits of players based on the above shape.
- Project Duration
- B.LEAGUE ALL-STAR GAME 2023
January 13-14, 2023
The event took place in Mito, Ibaraki, Japan.
