Huawei Flagship Store 零售店室內設計 by Zhao Chunshui, Dong Tianjie and Jiang Junlu

Huawei Flagship Store 零售店室內設計 by Zhao Chunshui, Dong Tianjie and Jiang Junlu is a highly esteemed winner of the very prestigious 2024 A' Design Award 銀獎 in 室內空間及展覽設計 Competition Category.

銀室內· 2024

Huawei Flagship Store 零售店室內設計

by Zhao Chunshui, Dong Tianjie and Jiang Junlu

Client: Tupdi

A' Design Award 銀獎 Winner in 室內 Category

17,883

Verified Award Winner

Verify Award Status for #161097

View at A' Design Award Press Release Award Badge

Colors

The Design

About Huawei Flagship Store 零售店室內設計

華為旗艦店係一個位於天津濱江道歷史建築內嘅零售室內空間。店舖面積超過2,700平方米，包括產品體驗區、社區區域、智能家居區、運動健康區、藝術展覽區同咖啡區。水磨石、玻璃、金屬同木材營造出簡約現代嘅氛圍。菱形中庭同雕塑感嘅螺旋樓梯連接兩層空間。經修復嘅騎樓入口將店舖同街道連繫起嚟，並提供一個休憩嘅地方。

The Recognition

About the A' Design Award 銀獎

Huawei Flagship Store 零售店室內設計是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Huawei Flagship Store 零售店室內設計將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Huawei Flagship Store 零售店室內設計是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Located on the bustling Binjiang Road of Tianjin, the project is not only a retail store, but also a continuation of the city's memory and a landmark building that showcases Tianjin's rich history and modern vitality. The original intention of the design is to integrate Tianjin's past beauty with its current innovation, creating an ideal place for citizens to enjoy high-end shopping and cultural exploration.
Dimensions & Packaging: The project involves the renovation of the historic building "Traffic Hotel". The flagship store with a business area of more than 2,700 square meters is designed with product experience area, HUAWEI Community, whole house intelligent experience area, sports and health area, art exhibition area, coffee area and so on. It adopts a modern interior design style to demonstrate the sense of science and technology and fashion of Huawei products.
Tags: Restoration, Urban renewal, Landmark, Sustainability, Minimalism
Production Technology: Modern processes and techniques, fine material selection and combinations are used to create pure and modern interior spaces. The designers try to use as few materials as possible, such as terrazzo, glass, metal and wood, to create a simple, delicate and elegant atmosphere. The central spiral staircase is a highlight of the space, showcasing the artistic feeling and functionality.
Design Challenge: In order to better match the commercial service mode of urban life, the design introduced functions such as cafe, bar, plant lounge, entertainment, art exhibition, sport and health area, so as to create a new and upgraded multi-dimensional business format. Such a design can meet the needs of customers of all ages, provide a rich variety of experiences and activities.
Research: In order to restore the original appearance of the historical building, the design team has arranged several visits and consulted a large number of books and archives to find the relevant historical data and original drawings, and finally found the original design blueprint. The restoration work has carefully restored the original appearance of the arcade entrance, which enhances the continuity of urban landscape, provides a space for citizens to rest and socialize, and improves the openness and reception capacity of the entire building.
Inspiration: The original intention of the design is to revitalize the commercial district with the most historical significance in Tianjin, give new functions to the protected building, and restore the glory of 100 years ago. The opening of the Huawei flagship store in the historic business center of Tianjin enhances the link between Huawei's user experience and community life, and also emphasizes that the business experience space is an integral part of urban life.
Project Duration: The project started in April 2022 in Tianjin and finished in August 2023 in Tianjin, and was officially opened in Tianjin in October 2023.
Operation Flow: In terms of flow line design, the project attaches great importance to the connection between the interior space of the flagship store and the urban space. When customers step inside through the outdoor arcade space, they can see a diamond-shaped atrium, and a sculptural spiral staircase leads them to the second floor. The Huawei Community on the second floor provides a place for customers to learn and communicate, and a series of public flow lines connect the store with the city.
Team Members: Lead Designer: Zhao Chunshui
Lead Designer: Dong Tianjie
Lead Designer: Jiang Junlu
Designer: Li Jinlan
Designer: Chen Xu
Designer: Liu Chang
Designer: Han Hailei
Designer: Liu Jianhong
Designer: Zhou Na
Designer: Sun Kezhang
Designer: Li Xuliang
Designer: Liu Lei
Designer: Liu Liang
Designer: Liu Dezhong
Designer: Johnny Lin
Designer: Liu Bohan
Image Credits: Image #1-5: Photographer RAWVISION studio, 2023.