Shanghai New Bund Mansion 體驗中心 by Jian Zhang

Shanghai New Bund Mansion 體驗中心 by Jian Zhang is a highly esteemed winner of the very prestigious 2025 A' Design Award 金獎 in 室內空間及展覽設計 Competition Category.

金室內· 2025

Shanghai New Bund Mansion 體驗中心

by Jian Zhang

Client: Dejoy International Architects

A' Design Award 金獎 Winner in 室內 Category

73,943
Verified Award Winner
Verify Award Status for #164822

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Shanghai New Bund Mansion 體驗中心

上海新外灘公館係一個位於黃浦江畔低密度住宅區嘅體驗中心。室內面積達1200平方米，劃分為兩個區域。南面設有接待同展示區，設計靈感源自海派酒店嘅靜奢氛圍。北面則以戶外花園概念為主，圍合住四間樣板房。一幅綠色絲絨簾幕、一道弧形石牆、一張黑色接待枱同鏡面天花，共同塑造出訪客嘅參觀動線。設計將一座空間受限嘅辦公樓改造成開放而親切嘅空間。

The Recognition

About the A' Design Award 金獎

Shanghai New Bund Mansion 體驗中心是 A' Design Award 金獎得主，這是授予一流、絕妙而傑出設計的極為崇高的認可。金獎得主是極具創新、極富遠見且璀璨奪目的創作，反映出其設計師的天才、智慧與才幹。預計Shanghai New Bund Mansion 體驗中心將成為一項備受讚譽、引領潮流、氣勢恢宏的發明，帶來前所未有的價值。這件贏得 A' Design Award 金獎的設計是一個壯觀而受人敬重的項目，極大地造福並拓展藝術、科學、設計和技術的界限。Shanghai New Bund Mansion 體驗中心激起強烈的渴望，喚起激情，鼓勵創造力，令我們著迷。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The interior design focused on crafting the Shanghai-style art experience center with an overarching design strategy, facilitating future projects developments with heritage, depth, and "inherent sophistication," ensuring this project distinguishes itself amidst other luxury residences in the region, offering unique, memorable qualities.
Dimensions & Packaging: With an area of 1200 square meters, the layout is divided into two primary zones: the south side is dedicated to reception and display areas, designed to evoke the quiet luxury of a Shanghai-style hotel, while the north side features an outdoor garden concept. This area encloses four model rooms, immersing visitors in a vibrant courtyard setting.
Tags: New Bund Mansion, Experience center, Dejoy International Architects, Shanghai, Interior Design,
Production Technology: The tour begins in the elevator hall, enveloped by a luxurious green velvet curtain. Upon entering the south side, visitors are greeted by a sophisticated welcome area featuring an elegant arc-shaped stone wall, a sleek black reception desk, and twinkling starry lights. The ground is inlaid with guiding signs that direct the flow of guests, while a mirrored ceiling enhances the space, creating an illusion of height in the dimly lit environment.
Design Challenge: One of the challenges was adapting the functional space of the experience center to an office building environment. Office buildings are often enclosed spaces with core-centered layouts, limited floor heights, and restricted floor area and depth, which contrasts with the open and inviting atmosphere required for the experience center. Through various interior design strategies, the designer resolved this conflict.
Research: The elevator hall serves as a transitional link, balancing the flow of movement and anchoring the space with visual focal points at both ends of the corridor. The ceiling design, in particular, showcases innovative solutions to spatial limitations, making this project a prime example of adaptive design within a constrained environment.
Inspiration: Guided by the theme of time, the designer incorporated classic elements reminiscent of Old Shanghai, reinterpreting them with a modern sense of fashion and architectural refinement. This approach allows the space to serve as a "translation of local culture," blending traditional Shanghai charm with contemporary design.
Project Duration: Located in a new luxury residential area along the Huangpu River, the development stands as one of Shanghai's few exclusive low-density neighborhoods. It harmoniously blends ecology, parks, waterfront living, and commerce, embodying the quintessential Shanghai style.
Operation Flow: Moving through the space is like walking through a cinematic experience, engaging with friendly scaled architectural and spatial elements, and revealing a future lifestyle rooted in Shanghai’s heritage.
Team Members: Chief designer: Zhang Jian
Image Credits: TOPIA