Narrative Installation 博物館建築 by Duan Wu is a highly esteemed winner of the very prestigious 2026 A' Design Award 銀獎 in 建築、樓宇及結構設計 Competition Category.

銀建築· 2026

Narrative Installation 博物館建築

by Duan Wu

Client: Guangzhou Academy of Fine Arts Art Museum

A' Design Award 銀獎 Winner in 建築 Category

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Verified Award Winner

Verify Award Status for #174242

View at A' Design Award Press Release Award Badge

Colors

The Design

About Narrative Installation 博物館建築

「敘事裝置」係為中國廣州一個藝術學院校園而設嘅歷史博物館。項目將現有嘅校園建築改造成一個結合建築、展覽、景觀同沉浸式媒體嘅空間敘事裝置。九個主題區域喺大約2315平方米嘅空間內以環形佈局排列,並由一個設有兩個入口嘅中央大堂連接起嚟。觸控面板、動態感應影像同敘事燈光令參觀者可以按自己嘅節奏遊覽。輕量化嘅結構改造為靈活嘅空間變化提供支持。

The Recognition

About the A' Design Award 銀獎

Narrative Installation 博物館建築是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Narrative Installation 博物館建築將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Narrative Installation 博物館建築是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project transforms a traditional history museum into a spatial narrative device by integrating architecture, exhibition, landscape, and immersive media. Unlike static displays, it creates an open, interactive environment where viewers actively engage with history through physical, digital, and emotional layers of experience.
Dimensions & Packaging: The total built area is approximately 2315 square meters. The space includes 9 thematic areas, modular exhibition bays, digital interaction zones, and a central foyer with dual access. It integrates digital projection, motion sensors, and scalable display units for real-time updates.
Tags: Spatial Narrative, Immersive Museum, Architectural Storytelling, Campus Memory, Cultural Heritage, Digital Interaction, Experiential Design, Education Space, GAFA Anniversary, Public Engagement
Production Technology: The project employs immersive media, modular exhibition systems, and spatial sequencing techniques. Integration of audiovisual content, narrative lighting, and custom-built interactive installations enhances the user journey. Lightweight structural retrofitting allows for flexible spatial transformation of the existing campus structure.
Design Challenge: The greatest challenge was balancing historical accuracy with contemporary engagement. Adapting an existing space while ensuring architectural integrity and digital functionality required resolving technical, symbolic, and emotional complexities under tight deadlines and budgetary limitations.
Research: A qualitative, user-focused study was conducted to explore spatial narrative in education environments. Methods included archival analysis, stakeholder interviews, and prototyping. Insights revealed the effectiveness of immersive design in enhancing historical engagement, influencing educational institutions seeking experiential storytelling.
Inspiration: Inspired by the 70th anniversary of Guangzhou Academy of Fine Arts, the design reimagines how institutional memory can be conveyed through space. Drawing from contemporary narrative theory and spatial storytelling, it seeks to build a dynamic bridge between historical legacy and the evolving cultural consciousness of future generations.
Project Duration: The project started in October 2022 in Guangzhou, China, and finished in November 2023. It was inaugurated as part of the 70th anniversary celebrations of Guangzhou Academy of Fine Arts on the University City campus.
Operation Flow: Visitors move through nine thematic zones laid out in a loop, guided by multimedia storytelling and physical cues. Interaction occurs through touch panels, motion-activated visuals, and layered content, allowing users to navigate at their own pace while forming personal connections with historical content.
Image Credits: Image #1: Photographer Zhang Chao, Narrative Installation, 2023
Image #1: Photographer Zhang Chao, Narrative Installation, 2023
Image #1: Photographer Zhang Chao, Narrative Installation, 2023
Image #1: Photographer Zhang Chao, Narrative Installation, 2023
Image #1: Photographer Zhang Chao, Narrative Installation, 2023