由設計師 Acorde & Co. 創作嘅 Elogio de la Sombra de Buenos Aires 展覽設計、視覺識別 係備受推崇嘅 2026 A' Design Award 銅獎 得獎作品，獲獎類別為 文化遺產設計。
銅文化遺產· 2026
Elogio de la Sombra de Buenos Aires 展覽設計、視覺識別
客戶: Acorde & Co.
文化遺產 類別嘅 A' Design Award 銅獎 得獎者
5,954
經驗證嘅獲獎者
驗證設計 #182560 嘅獲獎狀態設計
關於 Elogio de la Sombra de Buenos Aires 展覽設計、視覺識別
《布宜諾斯艾利斯暗影頌》係一個為博爾赫斯文化中心（Centro Cultural Borges）度身訂造嘅場域特定展覽同視覺識別設計。展覽以豪爾赫·路易斯·博爾赫斯（Jorge Luis Borges）嘅一首詩為靈感，呈現十二個描繪布宜諾斯艾利斯市中心日常生活嘅微縮場景。剪紙作品放置喺微穿孔嘅圓柱形膠囊入面，透過燈光照射投射出佢哋嘅影子。整個裝置佔用咗五個櫥窗。設計團隊將機構檔案入面嘅書法符號數碼化，用於標題、標籤同印刷品。觀眾可以透過櫥窗上嘅二維碼進入互動微型網站。
榮譽認可
關於A' Design Award 銅獎
Elogio de la Sombra de Buenos Aires 展覽設計、視覺識別是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Elogio de la Sombra de Buenos Aires 展覽設計、視覺識別將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Elogio de la Sombra de Buenos Aires 展覽設計、視覺識別出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- The creation of a sensitive and minimalist artwork and design, emphasizing the installation's presence in the space, under the noise and visual pollution conditions typical of the downtown area, and especially the entrance areas to the Galerias Pacifico shopping center, where the Centro Cultural Borges is located.
- 尺寸同包裝
- 1. Layout of the art installation in five shop windows in a public space.
a. Implementation of institutional identity elements.
b. Implementation of the identity developed for the exhibition.
c. Monitoring and control during the installation of the artwork.
2. Communication.
a. Pre-opening.
i. Invitations and digital content for social media.
ii. Posters and brochures for the cultural center's programming.
iii. Promotional stationery.
b. Opening and promotion.
i. Flyers and digital content for social media.
ii. Interactive microsite linked to the shop windows. - 標籤
- Cultural Heritage, Culture, World Literature, Jorge Luis Borges, Buenos Aires, Artistic Space, Artwork, Exhibition, Identity, Design
- 生產技術
- These scenes are made from paper cutouts inside micro-perforated cylindrical capsules which illuminates them by projecting their shadows.
The project included graphic production and the preparation of original artwork, the creation of layouts, maps, and assembly diagrams, and the installation of graphic works for application by the various teams.
It also involved the reinterpretation, digitization, and implementation of calligraphic symbols obtained from the institutional archive for the composition of labels, titles, curatorial texts, and promotional materials for the exhibition. Finally, it included the design and layout of promotional materials and public and institutional outreach materials for the exhibition. - 設計挑戰
- The main challenge was to carefully consider the visual attributes in relation to the work and imagery of Jorge Luis Borges, and more specifically, his poetry connected to the city.
- 研究
- In the context of the Centro Cultural Borges new season during the first quarter of 2024, the site-specific exhibition "Elogio de la Sombra de Buenos Aires" was programmed in the historic center of Buenos Aires. The exhibition consists of twelve miniature models of typical scenes and daily life in downtown Buenos Aires.
The initial stage of the project involved research into the cultural center's heritage collection, which includes numerous documents and manuscripts by the author. Based on these, a digitization process was developed for his personal handwriting, as well as for various stationery items and historical documents.
Furthermore, to create the required series of architectural pieces, measurements and spatial details of the facilities were surveyed. These facilities share space with the Galerias Pacifico shopping center, including the large glass-fronted galleries facing the street at the intersection of San Martin and Viamonte streets. It is also significant that the landscape in which these galleries are situated during peak hours is filled with heavy traffic and activity, constituting the typical metropolitan and cosmopolitan scene characteristic of one of the city's busiest tourist areas. - 靈感
- The exhibition is a catalog of everyday scenes, similar to those described by Jorge Luis Borges in the poem "Buenos Aires" (Elogio de la Sombra, Emece, 1969). These aspects, along with others such as the author's manuscripts and the downtown Buenos Aires scene, influenced the formal and conceptual decisions of the graphic system.
- 項目時長
- The project was carried out in Ciudad Autonoma de Buenos Aires between January and April 2024 and was exhibited at the Centro Cultural Borges until June 2024.
- 操作流程
- The project focuses on the windows of the Centro Cultural Borges, where the installation is located. It aims to capture the attention of passersby in downtown Buenos Aires, visually narrating a poem by Jorge Luis Borges through the contrast with the city. The installation is complemented by an interactive microsite, accessible via QR code integrated into the windows. On this site, visitors can learn about the project and create their own interpretations of the Buenos Aires landscape, much like Borges in his eponymous poem.
For the physical component, a series of institutional and promotional materials (including invitations, posters, and fanzines) and specific furniture were developed, all sharing the same spirit and visual key. - 專利
- Copyrights belong to Acorde & Co., 2026
- 團隊成員
- Acorde & Co.
- 圖片來源
- Image #1: Creator Acorde & Co., Elogio: essence, 2024.
Image #2: Creator Acorde & Co., Elogio: location, 2024.
Image #3: Creator Acorde & Co., Elogio: details, 2024.
Image #4: Creator Acorde & Co., Elogio: visitors, 2024.
Image #5: Creator Acorde & Co., Elogio: craftsmanship, 2024.
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