Viktor Bilak

Very Good in Interior Design.

Viktor Bilak

About Viktor Bilak

Viktor Bilak - certified designer, working in the field of exhibition design more than 20 years; award winning designer. Professional education of the Stroganov Moscow State Art Industrial University in Russia and the Academy of Bauhaus Dessau in Germany allows him to synthesize Russian and European design tradition, offer original and innovative design solutions. In the field of design from Viktor Bilak point of view is the most important to find expressive artistic image and to provide the high quality of it realization.

  • Winner of 5 A' Design Awards.
  • Very Good in Interior Design.
  • Original Design.
  • Creative, Diligent and Innovative.
  • All Designs
  • Interior
Spatial Illusion Exhibition Stand

Spatial Illusion Exhibition Stand

Interior Design

Palitra Exhibition Design

Palitra Exhibition Design

Interior Design

Palitra Exhibition Design

Palitra Exhibition Design

Interior Design

Mercedes-Benz Russia Exhibition Design

Mercedes-Benz Russia Exhibition Design

Interior Design

AS & Palitra Exhibition Design

AS & Palitra Exhibition Design

Interior Design

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Interview with Viktor Bilak

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
From childhood, I wanted to draw. When I was 5 years old, I saw the picture of fairy tale: animals were in doll’s theatre. It was so bright, colorful and magically that I wanted draw the copy of this picture and made them a lot. When I was 9 years old I went to the art school, 14 – I went to the art college and finished it 19 years old, 21 – 27 years old I studied arts in faculty of design in Stroganov’s Moscow State Art Industrial University.
Can you tell us more about your company / design studio?
I founded the design-bureau EXPOLEVEL in 2003 to provide highly professional approach for the design and realization of exhibition stands and public interiors. The main goal - to reflect in design the unique of company. Creative potential allows suggesting conceptual projects based on an artistic image.
What is your most favorite design, could you please tell more about it?
The most favorite design for me is the Rubik’s Cube - the dynamical 3D object that to force you think “by the fingers”. This skill is very important for artist, painter and architect.
When do you feel the most creative?
I feel myself the most creative in the night when the cares of the day are over and I can just concentrate on the artistic task.
What kind of emotions do you feel when you design?
At the beginning of the creative project, I start to see the contradictions and feel the interest to decide them.
What kind of emotions do you feel when your designs are realized?
When my designs are realized, I feel creative enthusiasm and I want to improve my project or to change it and I feel enough power for it.
What makes a design successful?
I think that the design will be successful if it is aesthetic, comfortable and have good promotion.
Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
I was born in USSR and the art of Soviet avant-garde influences on my designs. I got classical art education in Russia so the traditions of the Russian school of painting is very important for me.
What skills are most important for a designer?
The most important skills for a designer from my point of view are the skills from classical artistic education: art composition, drawing, painting, sculpture.

Designer of the Day Interview with Viktor Bilak

Could you please tell us about your experience as a designer, artist, architect or creator?
As designer I have been working more than 20 years in the field of exhibition design. My first project of exhibition stand was my diploma work in Stroganov Moscow State Art Industrial University. The theme of my diploma was The exhibition stand as a part of corporate style.
How did you become a designer?
From childhood I wanted to draw. So, first I graduated art school for children, then I graduated art college on professionality The master of artistic woodworking. My diploma work was The Souvenir boxes from wood with handmade relief of Transcarpathian Castles. But during this work I felt that I want to work with big shapes and forms in space, with different materials and colors. In this reason for my future studying in this field I chose Stroganov Moscow State Art Industrial University.
What are your priorities, technique and style when designing?
For me in designing work there are three the most important things: aesthetics, ergonomics, safety. There are interrelated to each other. During designing I remember the words of famous Russian aircraft designer-engineer Tupolev that "Non aesthetic aircraft will not fly".
Which emotions do you feel when designing?
In designing of exhibition stand there are big periods: projecting, assembling, exhibition, post-exhibition. During each periods I feel different emotions. The most exciting emotions appears before exhibition opening. During this period you compare the real object (Stand) with the virtual project in your head. This comparison determines the sign of emotions. If the real object better then virtual you fill inspiration.
What particular aspects of your background shaped you as a designer?
For designer job are very important purposefulness, perseverance, ability to explain your ideas.
What is your growth path? What are your future plans? What is your dream design project?
My dream design project is the new innovative system of intellectual toy Bi-Luck for studying the colors. This idea is patented and has awards of designers competitions. I hope to find the partners to produce this toy.
What are your advices to designers who are at the beginning of their career?
The most important advice for me in my job from my professors was that the artist is 95 percent of the work and 5 percent of inspiration.
You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?
It is very important in field of design to look and keep good partners.
How do you know if a product or project is well designed? How do you define good design?
In field of designing of exhibition stand there is one empirical criteria for estimation that you make good design. Before the opening the exhibition people make selfies on your stand. If you feel that in the project or in object nothing interfere for your eyes and you see harmony it is good design.
How do you decide if your design is ready?
The most simple for me as designer to decide is it fully ready design or not to make pause in working from one hour to some days and after that to return to project. If you want to improve something it is not ready yet. But sometimes it is a big problem for designer or artist to finish his work. He start to improve the project and do new one. Sometimes is better to ask somebody non-designer is the project ready or not.
What is your biggest design work?
Every time then I start with new project I think that is the most important project in my life. I hope that the biggest design work of my life is in future.
Who is your favourite designer?
For me design began from the works of Leonardo da Vinci, especially - his aircraft. He was the great artist, engineer, inventor, designer.
Would you tell us a bit about your lifestyle and culture?
The most inspiring city for me is Venezia (Venice) because in this place meet three incompatible materials: water, stone, wood. The stone does not sink in the water; the wood (piles) does not float out of the water; wood and stone combine in architecture. All is not correspond the physics laws.
What positive experiences you had when you attend the A’ Design Award?
The participation in A' Design Award competition give me positive emotions for future projects, international context of the best design, promotion in public relations.

Extended Interview with Viktor Bilak

Could you please tell us about your experience as a designer, artist, architect or creator?
I was born in USSR and the art of Soviet avant-garde influences on my designs. I got classical art education in Russia so the traditions of the Russian school of painting is very important for me.
How did you become a designer?
From childhood, I wanted to draw. When I was 5 years old, I saw the picture of fairy tale: animals were in doll’s theatre. It was so bright, colorful and magically that I wanted draw the copy of this picture and made them a lot. When I was 9 years old I went to the art school, 14 – I went to the art college and finished it 19 years old, 21 – 27 years old I studied arts in faculty of design in Stroganov’s Moscow State Art Industrial University.
Which emotions do you feel when designing?
I work in field of exhibition design to create trade faire stands.
What particular aspects of your background shaped you as a designer?
The most important skills for a designer from my point of view are the skills from classical artistic education: art composition, drawing, painting, sculpture.
What is your growth path? What are your future plans? What is your dream design project?
Good designer usually has several good projects. All works of great designer are outstanding. But great designer at first must be good designer.
What are your advices to designers who are at the beginning of their career?
The main criteria in evaluation of design work is the reaction of client. If client get aesthetic pleasure from designers work and do not get uncomfortable sensations – it is good design.
How do you decide if your design is ready?
The great masters of the Renaissance inspire me to create new design projects.
What is your biggest design work?
The most favorite design for me is the Rubik’s Cube - the dynamical 3D object that to force you think “by the fingers”. This skill is very important for artist, painter and architect.
What positive experiences you had when you attend the A’ Design Award?
My teachers and my partners help me to develop in profession of designer.

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