Nataliya Naymark

While I was at school I had attended excursion courses for different Moscow museums, such as the Pushkin State Museum of Fine arts, The State Tretyakov Gallery, Armoury Chamber, National Museum of art of peoples of the East and many others. So during profession test in school I got higher mark in arts than in math. I attended math class and won several awards in math and physics. So it wasn't obvious for my teachers and parents. So in the end I got recommendation for architectural program. The problem here was I didn't draw, at all. I was good at technical drawing, as it was obligatory for 8 year in school. Anyway I ended up in economy bachelor and digital marketing master degree. I did love working in creative company as UX strategist. I love usability and finding peoples needs and dreams. We did several outstanding marketing campaigns for Unilever and different car companies. However after turning 30 I understood I still dream about architectural job. But getting older also helps to understand your advantages and disadvantages. It drives me crazy if thing has mistakes in measures, and I feel that architecture would be a challenge. So i decided to become a furniture designer. To get in university in Moscow you need to draw composition, head, human body , column and landscape. I started learning to draw and still try my best. I couldn't go to university as I have to pass school exams and it was too much of a work. I ended up having several courses such as Kibardin Creative Synergy and Furniture Design for Beginners Online Short Course by Central Saint Martins University of the Arts London. I also a professional user of online platforms with courses. I did several programs in edX. My favourite one is Fundamentals of Manufacturing Processes by Massachusetts Institute of Technology.I also attended courses by Coursera, like Modern Art & Ideas by The Museum of Modern Art. And some Russian courses from openedu, my favourite one is History of design by HSE University. I suppose I took more than 20 different courses since 2019. I still love and learn about History of design . I also tried to do some practice work. I did several interior projects and furniture for each of them. To learn about light I did Practice with Women in Lighting and worked in different museums for different exhibitions. I started applying for different competitions last year. I won open call for The Vaults Centre for Artistic Production. In sketches and technical drawings I have more than 30 collections of furniture and light, more than 30 separate items and more than 30 tiles. To present my graphic abilities for tiles and carpets I did New years postcards for the last two years. Each of them present one of my carpet and tile.

My design studio/company is just me. Right now most of the revenue I get from interior design projects, However I am in due deal process with several manufacturing companies about my furniture design.

I think the best way to talk about design is to think about Vkhutemas and the way designer was presented there. So they taught in art workshops future artist constructors. it means that result of their work is both construction and art. And this is how I see design. It is a melting pot of watchfulness, elaboration of experience and accuracy of physics, math and usability. As soon as everything works you have an unforgettable beauty that will improve living of human beings. Nowadays we also have to think about sustainability. It is something Rodchenko said about things we own, they are not just things, they are friends we take care of and try to prolong their working cycle .

Most of my works are inspired either by work of arts or by user tasks. I have collection to improve living of mum of newborn inspired by Wassily Chair designed by Marcel Breuer. The Second most important thing for me is mathematical precision and ergonomics. So all of these I am into desgining and taking care of. I also did one project to improve living where I was searching for perfect material. It is something I would love taking care too while I am designing but it doesn’t come first in my works now.

My favourite design changes from time to time. When I first started I was in love with Bauhaus and thought it will be the only was I will be designing in the future. However as soon as I learned about Vkhutems I started to love works of Melnikov, Rodchenko, Bykov, Tatlin and many others. More than a year ago I came across article about Sottsass and it was total love, I did several things in Memphis style. Right now I am learning again about Modernism. I love works of Aalto, and Pierre Jeanneret. I think that Aalto inspire me with his minimal design and unique feel for materials. As for Pierre Jeanneret there are care for folk crafts and French conciseness and lightness. I also really want to learn more about Charlotte Perriand, I haven't done anything yet inspired by her works, but I really want to dive into them in near future.

The first thing i designed was for interior project. It was actually a collection of two objects. One of them was a working table. It was important to have enough space for two people: wife and husband. One of them needed space to set a computer another one had lots of paper work that could occupy the whole table. To make comfortable for both of them, I hidden additional table under the main one, in case there are any issues with piles of work, one or another could take hidden table and work in clean space. the second object was a fireplace bench. It could be used in bedroom as a bed bench and make the room cosy with artificial fire. It also can be used as shoe rack and entrance table in a hallway, or a room separate between kitchen and living room. A fireplace-bench has bar table, so that it can have additional space in bars in case someone wants to use it there. However for the project I did it was just a bench for bedroom.

I live to explore new material, for instance I have a chair in cork but recently I did recycle pine in small fraction, and even though it looks like a cork it has a more interesting vibe, as for me. I also really want to come up with material as clay, but that can be lighter and used for big objects. in the end it is more important how the surface feels under the fingertips, than material itself. The furniture is something we constantly touching, and I want material to suit the purpose of touch .

For me in creative process the most important is to make research, to go through inspiring things, and check history of the object. Sometimes it is about going to museum, or visiting inspiring place. And than I walk. Perfect if I can do 6-7 km, but 30 minutes also not bad.

As I design I focus first of all on ergonomics . It means that during walk I have come up with idea, and now the volume should be presented and counted, so during it the most important is the individual that will be using the object. As for materials there turn is only after designing. It is a huge research about ned materials, properties of each choice and of course it limits and problems.

It is something I can’t control. there is only subject of my research and brain that tried to manipulate and transform dream into real thing. Only after process is finished I have feelings: satisfaction or pity it haven’t worked out and it means that creative process starts from the beginning.

It is actually is overwhelming . You are happy your work has been noticed, afraid that it is actually a mistake, and exhausted as you understand how much more work have to be done.

When you understand problems and needs of your client, item becomes successful. The work with needs is a huge process when you listen to what he or she says and than determine the most important. For instance Hand the wall unit that got award was design after talk with my friend who said that he hates all the bedside tables as his vacuum robot can’t go under it.

Novice. Sometimes people think they came up with something new, but it was actually made before. Mostly it comes from not knowing the history of Design . Ergonomics. We are wasting nature and destroying ecology so it should be something we can use and feel good about. If it was waste of materials it doesn't worth producing. Sustainability . It is important that all the process is thought through and all the waste reused.

The item should live as long as possible so that you either don’t want to sell it ever, or it is easily resold. It means that every item invented is peace of art that pleasing to the eye and it functionality full fills ones needs.

It is hard for me to say, because I don’t know many people from design field. But from my point of view longer generation is too much into sustainability and cause of it their design sometimes lacks interestingness on the other hand older designers are just into the look of the object and use of well known production . I believe it will get mixed up at some point and we will see absolutely new things. It doesn’t mean it doesn’t exist now, it just will be on new level.

I have never had an exhibition . I was working on one project for three years and maybe will show it in August, but right now I don’t think it will work out.

I thy to listen to different lectures about history of design, last half a year I had been listening to marvellous lectures by Artem Dezhurko. All in all I made around 40 sketches of new objects. So for the next half a year I will be structuring them and thinking about measures and ergonomics. I also love going to museums, new exhibitions not only open new names but also present another technics, points of view and creative processes. Last but not least are my friends. Most of them come from economics background, and complain about things they buy or can't find to improve their living. It is always challenging and inspiring to find something that will suit them.

I am inspired by the Russian avant-garde and mid-century. So in my design style you can see geometrical composition coming form avant-garde and attention to function and a little love for multifunctional objects coming from mid-century. But even when I get inspired by other design style the importance of strict mathematical calculation and beautiful subsequences are always there.

Right now I live in Serbia. I lived most of my live in Russia, I have jew roots and love England. I have mix of cultural heritage, I get easily inspired by a new place, and it is the most interesting how people see objects in different places, ow they care and approach them. When I was into Vkhutems I made quite a number of things inspired by Melnikov and Rodchenko. And I think Russian heritage are for sure in many of my things. On the other hand I find Scandinavian design quite impressive and probably my Mordva heritage take place here. As I feel like a multinational person, my works also reflect this.

I haven't worked with furniture companies yet. But I did work in digital creative company . I do like working with lots of people, organising processes and love finding solution in cases when it looks like it is not going to work out. Due to my love to numbers are like taking care of different hypotheses and checking them. I do really think that finding out something doesn’t work makes our research fuller and makes team explore more. I am very time responsible I have my own approach to work, that i kept for last 10 years, and do really think it helps me always be on time.

I am a little bit upset cause I still don’t understand is there a point when a company is interested in really unknown names, but I will try tp figure it our as soon as possible . As for designers, I think it is brilliant when designer doesn’t just come up with good ideas, but clearly understands the aim of the Design .

I am an active user of lean canvas. And I think they really help to keep the projects structured and up to date. Anyway most of the time I start with sketch, after that goes technical drawing after this I am doing prototype. Sometimes I mix last two interactions. During or right after I try to do lean canvas, so I don’t forget all the important properties of the object, and than starts process of search for the right materials , making of a real size prototype and search for the company to buy my design.

Vitra Uten. Silo. I do really like the way all the geometrical objects are compositioned. Narrow Ceramic Pendant | MOEBE - I like mix of well known materials and functionality . And of course the feel of materials is marvellous. Kitchenaid mixer - has old wibes, but looks trendy even now a days Paul Smith Anglepoise Type 75 Desk Lamp - I think it is design for old times, very funtional and I like how Paul Smith gave it new vibrant colors. THE INVISIBLE AVANT-GARDE CONSTRUCTION KIT by 52factory - the best way to think about prototypes

In the morning I take care of main working things. I need to answer emails, do design processes. In the afternoon I surely do a walk, and check all the information regarding industry - magazines, websites, lectures. And then in the evening I come bak to work, answer email again, make edits, and do plan of 5 important things to do for the next day. So I can start from the morning to work.

Design is something you will be learning the whole life. There is no end to this process. Try to structure everything you do, so it will be easier to deal with it in the future

Positive: you can influence and improve peoples life Negative: you always doubt everything you do

I have the biggest collection of rulers, I do use Autocad, Love MacGaffin magazine I do care about my pencils and I like specific paper, but end up using squared paper.

I have schedule I try to follow on daily basis , however if there are emotional break downs I think it is better to take care with specialist and medical help if needed.

2 years. It doesn’t mean that you work only one project at a time. there are times when you have insight when projects start to move faster.

Structuring all the data for creative company . It is something you never want to repeat and want to take care from the beginning

i like team meeting during which we find the best solution. I know many people think they know on their own, but my work experience says the best solution come from the discussion

I developedesign myself, I have a mentor who gives me pieces of advice .

Right now I really want to finish my curtain project, as if it works out it will be cheap solutions for houses to reduce heat in summer and add light without electricity in winter

I am still working on the website, so right now the best way is through email or Instagram mail naymarknk@gmail.com instagram https://instagram.com/nnaymark_design

Right now whole experience is connected with individual design, where I come up with objects for flats as one piece. They are mostly multifunctional as people in big cities don't have much of a place for everything they want. I am professional wardrobe and storage designer, as I come up with ideas that either hide the whole thing or imitate the wall.

While I was at school I had attended excursion courses for different Moscow museums, such as the Pushkin State Museum of Fine arts, The State Tretyakov Gallery, Armoury Chamber, National Museum of art of peoples of the East and many others. So during profession test in school I got higher mark in arts than in math. I attended math class and won several awards in math and physics. So it wasn't obvious for my teachers and parents. So in the end I got recommendation for architectural program. The problem here was I didn't draw, at all. I was good at technical drawing, as it was obligatory for 8 year in school. Anyway I ended up in economy bachelor and digital marketing master degree. I did love working in creative company as UX strategist. I love usability and finding peoples needs and dreams. We did several outstanding marketing campaigns for Unilever and different car companies. However after turning 30 I understood I still dream about architectural job. But getting older also helps to understand your advantages and disadvantages. It drives me crazy if thing has mistakes in measures, and I feel that architecture would be a challenge. So i decided to become a furniture designer. To get in university in Moscow you need to draw composition, head, human body , column and landscape. I started learning to draw and still try my best. I couldn't go to university as I have to pass school exams and it was too much of a work. I ended up having several courses such as Kibardin Creative Synergy and Furniture Design for Beginners Online Short Course by Central Saint Martins University of the Arts London. I also a professional user of online platforms with courses. I did several programs in edX. My favourite one is Fundamentals of Manufacturing Processes by Massachusetts Institute of Technology.I also attended courses by Coursera, like Modern Art & Ideas by The Museum of Modern Art. And some Russian courses from openedu, my favourite one is History of design by HSE University. I suppose I took more than 20 different courses since 2019. I still love and learn about History of design . I also tried to do some practice work. I did several interior projects and furniture for each of them. To learn about light I did Practice with Women in Lighting and worked in different museums for different exhibitions. I started applying for different competitions last year. I won open call for The Vaults Centre for Artistic Production. In sketches and technical drawings I have more than 30 collections of furniture and light, more than 30 separate items and more than 30 tiles. To present my graphic abilities for tiles and carpets I did New years postcards for the last two years. Each of them present one of my carpet and tile.

First of all clear vision of TA and their problems. Secondly, I try to work with hands as long as possible, so I do sketches , technical drawing and mock-ups my self. Lastly I try to remember where inspiration came from, why designer of the past decided to design the way he did. Could he come up with another idea if he had other materials, or technologies ?

It is something I can’t control. there is only subject of my research and brain that tried to manipulate and transform dream into real thing. Only after process is finished I have feelings: satisfaction or pity it haven’t worked out and it means that creative process starts from the beginning.

Cause my first education is in economy, I actually studied institutional economy, and than I had master degree is digital marketing . The most important for me is to understand the customer , find loyal audience that will be interested in item for sure. Think about leap of faith I have during invention of the item, transform it in hypothesis and try to check them as soon as possible, so you don’t waste environment and people's time with things that are not going to interest potential customer.

I want to sell my design to companies, the more the better, I would love to do some brief work. I dream of using new materials, and finding proper design for specific material. Me dream design project is to make analogue of cafe Pittoresk , made by Rodchenko, Yakulov and Tatlin, where everything will be done by me, starting from tiles ending with pictures on the walls. Real festival of Russian Avantgard.

Design is something you will be learning the whole life. There is no end to this process. Try to structure everything you do, so it will be easier to deal with it in the future Develop Research and watchfulness

Use lean canvas, filling them helps to answer on many questions you might be asked in the future, and help shaping your idea.

In the morning I take care of main working things. I need to answer emails, do design processes. In the afternoon I surely do a walk, and check all the information regarding industry - magazines, websites, lectures. And then in the evening I come bak to work, answer email again, make edits, and do plan of 5 important things to do for the next day. So I can start working fist thing from the morning.

Most of information I get from magazines, such as World of interiors, Design anthology, Apartemento, Frame, Openhouse. I also work with instagram, as you can teach it want interests you and get great recommendations about what is trending right now. However it is more just to monitor what is happening, and be happy if something you created is in trends, but most important is to be timeless, so your item makes person happy whatever trend is popular now.

There are several people whose opinion matters to me, and I can understand whether my design is good, just by seeing their faces. They shouldn’t say anything, I just see question in their eyes and it means, I have't thought something out. As for works of others, I think right now my watchfulness on one hand works out, and technical understanding on the other hand. I try to think about TA and potential interior, and if I can think about several of them, it is great. It means that it is something worth spending time.

I think that my design is ready when it is well organised in presentation, all the questions that are important are answered , all the technical drawing and prototypes are in place. However it doesn’t mean that I won't come back to it in a year or so and change it. Cause I learn something new everyday, and if I come across some new technologies, patterns or materials, it can change the whole projects .

I am very fond of a fireplace bench Aalto. It was designed for individual house. It could be used in bedroom as a bed bench and make the room cosy with artificial fire. It also can be used as shoe rack and entrance table in a hallway, or a room divider between kitchen and living room. A fireplace-bench has bar table, so that it can have additional space in bars in case someone wants to use it there. However for the project I did it , this object was used just as a bench for bedroom.

My favourite designer changes from time to time. When I first started I was in love with Bauhaus and thought it will be the only way I will be designing in the future. However as soon as I learned about Vkhutems I started to love works of Melnikov, Rodchenko, Bykov, Tatlin and many others. More than a year ago I came across article about Sottsass and it was total love, I did several things in Memphis style. Right now I am learning again about Modernism. I love works of Aalto, and Pierre Jeanneret. I think that Aalto inspire me with his minimal design and unique feel for materials. As for Pierre Jeanneret there are care for folk crafts and French conciseness and lightness. I also really want to learn more about Charlotte Perriand, I haven't done anything yet inspired by her works, but I really want to dive into them in near future.

Right now I live in Serbia. I lived most of my live in Russia, I have jew roots and love England. I have mix of cultural heritage, I get easily inspired by a new place, and it is the most interesting how people see objects in different places, how they care and approach them. When I was into Vkhutems I made quite a number of things inspired by Melnikov and Rodchenko. And I think Russian heritage are for sure in many of my things. On the other hand I find Scandinavian design quite impressive and probably my Mordva heritage take place here. As I feel like a multinational person, my works also reflect this. If I am working with hands, I might listen to lectures through Arzamaz , It is a radio with lecture about history, art, politics, etc. If it is something I have to think about words (like right now) I do listen to music. If it is a new idea, I need complete silence, Walk and nature.

People think I am very strict and always afraid to go in projects with me, however as soon as I solve problems between technical, design and brand point of view, people always want to have me in all their projects. And yes I am very strict with numbers, it is something I am not ready to let go, but can change if it influences ergonomics or sustainability. I do think that people are professionals in their field, and it is important to listen to them and take into account . And I love work in groups.

My project of the curtains , fingers crossed it will work out . I designed it them to reduce hit during summer, and reduce usage of electricity for light during winter. I also made a special edition for 3d countries, with minimal cost of production, so it can improve living comditions, in my portfolio it is the only project right now, but I really want to have more of them.

I actually have to thank Kibardin who helped a lot for me to participate in this award. He taught about importance of reading all the papers carefully. It is huge honour to be between winners, as I don’t have any formal education , I am self-taught and during my education I didn’t have much of feedback about my way of thinking and designing. Having such a huge feedback and actually getting an award is amazing. I still have days when I wake up and check again that it wasn’t just a dream.

While I was at school I had attended excursion courses for different Moscow museums, such as the Pushkin State Museum of Fine arts, The State Tretyakov Gallery, Armoury Chamber, National Museum of art of peoples of the East and many others. So during profession test in school I got higher mark in arts than in math. I attended math class and won several awards in math and physics. So it wasn't obvious for my teachers and parents. So in the end I got recommendation for architectural program. The problem here was I didn't draw, at all. I was good at technical drawing, as it was obligatory for 8 year in school. Anyway I ended up in economy bachelor and digital marketing master degree. I did love working in creative company as UX strategist. I love usability and finding peoples needs and dreams. We did several outstanding marketing campaigns for Unilever and different car companies. However after turning 30 I understood I still dream about architectural job. But getting older also helps to understand your advantages and disadvantages. It drives me crazy if thing has mistakes in measures, and I feel that architecture would be a challenge. So i decided to become a furniture designer. To get in university in Moscow you need to draw composition, head, human body , column and landscape. I started learning to draw and still try my best. I couldn't go to university as I have to pass school exams and it was too much of a work. I ended up having several courses such as Kibardin Creative Synergy and Furniture Design for Beginners Online Short Course by Central Saint Martins University of the Arts London. I also a professional user of online platforms with courses. I did several programs in edX. My favourite one is Fundamentals of Manufacturing Processes by Massachusetts Institute of Technology.I also attended courses by Coursera, like Modern Art & Ideas by The Museum of Modern Art. And some Russian courses from openedu, my favourite one is History of design by HSE University. I suppose I took more than 20 different courses since 2019. I still love and learn about History of design . I also tried to do some practice work. I did several interior projects and furniture for each of them. To learn about light I did Practice with Women in Lighting and worked in different museums for different exhibitions. I started applying for different competitions last year. I won open call for The Vaults Centre for Artistic Production. In sketches and technical drawings I have more than 30 collections of furniture and light, more than 30 separate items and more than 30 tiles. To present my graphic abilities for tiles and carpets I did New years postcards for the last two years. Each of them present one of my carpet and tile.

It is something I can't stop doing. Even if I don't have options to produce my design, I will stay paper product designer.

It was a very hard but my decision. I was a well-known UX strategist, and it is still something I do from time to time. However I understood I will regret the whole my life if I don’t try. Now I am studying for four years already, and even though I have hard times thinking I haven’t seen my products in real life, I know I can't stop.

I try to listen to different lectures about history of design, last half a year I had been listening to marvellous lectures by Artem Dezhurko. All in all I made around 40 sketches of new objects. So for the next half a year I will be structuring them and thinking about measures and ergonomics. My favourite designer changes from time to time. When I first started I was in love with Bauhaus and thought it will be the only way I will be designing in the future. However as soon as I learned about Vkhutems I started to love works of Melnikov, Rodchenko, Bykov, Tatlin and many others. More than a year ago I came across article about Sottsass and it was total love, I did several things in Memphis style. Right now I am learning again about Modernism. I love works of Aalto, and Pierre Jeanneret. I think that Aalto inspire me with his minimal design and unique feel for materials. As for Pierre Jeanneret there are care for folk crafts and French conciseness and lightness. I also really want to learn more about Charlotte Perriand, I haven't done anything yet inspired by her works, but I really want to dive into them in near future. I want to continue explore history of design and redesign old works. However there will be always mathematical beauty and precision in my works. This is something that never changes.

Design is something you will be learning the whole life, b ready for it. There is no end to this process. Develop Research and watchfulness

I am afraid marketing aspects. I fell that great designers understand what they do and why better. Sometimes good designers invent great design but somehow they can't communicate it clearly, and it get lots in all other things they do.

There are several people whose opinion matters to me, and I can understand whether my design is good, just by seeing their faces. They shouldn’t say anything, I just see question in their eyes and it means, I have't thought something out. As for works of others, I think right now my watchfulness on one hand works out, and technical understanding on the other hand. I try to think about TA and potential interior, and if I can think about several of them, it is great. It means that it is something worth spending time.

I think the best way to talk about value of good design is to think about Vkhutemas and the way designer was presented there. So they taught in art workshops future artist constructors. it means that result of their work is both construction and art. And this is how I see value of design. It is a melting pot of watchfulness, elaboration of experience and accuracy of physics, math and usability. As soon as everything works you have an unforgettable beauty that will improve living of human beings. It is something Rodchenko said about things we own, they are not just things, they are friends we take care of and try to prolong their working cycle. IT is something we see everyday and we want to see more, use more, touch more.

I have time to design whatever I want. So right now In am designing for people who care about comfort, beauty and like good story behind project.

Me dream design project is to make analogue of cafe Pittoresk , made by Rodchenko, Yakulov and Tatlin, where everything will be done by me, starting from tiles ending with pictures on the walls. Real festival of Russian Avantgard.

Ergonomics. We are wasting nature and destroying ecology so it should be something we can use and feel good about. If it was waste of materials it doesn't worth producing.

As I said before. My favourite designer changes from time to time. When I first started I was in love with Bauhaus and thought it will be the only way I will be designing in the future. However as soon as I learned about Vkhutems I started to love works of Melnikov, Rodchenko, Bykov, Tatlin and many others. More than a year ago I came across article about Sottsass and it was total love, I did several things in Memphis style. Right now I am learning again about Modernism. I love works of Aalto, and Pierre Jeanneret. I think that Aalto inspire me with his minimal design and unique feel for materials. As for Pierre Jeanneret there are care for folk crafts and French conciseness and lightness. I also really want to learn more about Charlotte Perriand, I haven't done anything yet inspired by her works, but I really want to dive into them in near future.

Vitra Uten. Silo. I do really like the way all the geometrical objects are compositioned. Narrow Ceramic Pendant | MOEBE - I like mix of well known materials and functionality . And of course the feel of materials is marvellous. Paul Smith Anglepoise Type 75 Desk Lamp - I think it is design for old times, very functional and I like how Paul Smith gave it new vibrant colors. THE INVISIBLE AVANT-GARDE CONSTRUCTION KIT by 52factory - the best way to think about prototypes

It has minimal lines and colors, that can suit any interior. I also tried to use latest technical novelties so that it is maximised use of the item. Every millimetre of the thing is thought through so it is comfortable to do it.

Use lean canvas, filling them helps to answer on many questions you might be asked in the future, and help shaping your idea. Research and watchfulness

As I did before I was designer. UX strategist of digital products for design company .

I think the best way to talk about design is to think about Vkhutemas and the way designer was presented there. So they taught in art workshops future artist constructors. it means that result of their work is both construction and art. And this is how I see design. It is a melting pot of watchfulness, elaboration of experience and accuracy of physics, math and usability. As soon as everything works you have an unforgettable beauty that will improve living of human beings. Nowadays we also have to think about sustainability. It is something Rodchenko said about things we own, they are not just things, they are friends we take care of and try to prolong their working cycle .

My art teacher. Juliya Talalova. And great designer Vadim Kibardin. - from learing point of veiw My kids and husband - from emotional point of view. I love when kids say I am product designer to people.