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Heaven Gaia Bespoke Shop by Zhenhua Luo, Gongpu Zhao and Yanli Zhang

Heaven Gaia Bespoke Shop by Zhenhua Luo, Gongpu Zhao and Yanli Zhang is a highly esteemed winner of the very prestigious 2020 Silver A' Design Award in Interior Space and Exhibition Design Competition Category.


SilverInterior· 2020

Heaven Gaia Bespoke Shop

by Zhenhua Luo, Gongpu Zhao and Yanli Zhang

Client: Heaven Gaia

Silver A' Design Award Winner in Interior Category

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The Design

About Heaven Gaia Bespoke Shop

Heaven Gaia is a flagship store interior designed for a luxury fashion brand in the art district of Beijing. The store covers 800 square meters and supports bespoke dressmaking and outfit selection. A spiral staircase in the lobby lets the space shift from sales mode to show mode, so movement on the stairs can become part of a catwalk show. Wood and water are used as the main themes. The water is simulated with digital technology, and the waterfall forms a background for the clothing. Two window displays link the interior and the exterior.

The Recognition

About the Silver A' Design Award

Heaven Gaia Bespoke Shop is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Heaven Gaia Bespoke Shop is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Heaven Gaia Bespoke Shop is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Award-Winning Interior Design Services

We transform spaces through sophisticated interior architecture, specializing in luxury retail, hospitality, and cultural venues. Our internationally recognized team brings architectural depth to every project, from flagship stores to exclusive clubs. Experience design excellence with WIT.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Heaven Gaia, is a luxury fashion brand founded by Xiong which has been extremely active worldwide in recent years. Because of Ms Xiur’s unique characteristics and the rapid development of Gaia, the sales space needs to be carefully reflective of her art. Grace and power can be felt when communicated with Ms Xiur. Her talent and diligence in fashion, and the daily service she offers to celebrities are reminiscent of fashion masters of a past era. The experience here should be made pleasant.
Dimensions & Packaging
800 sqm
Tags
shift from sales to show mode, a tribute to the designer Coco Chanel,reminiscent of fashion masters of a past era, "waterfall" serves as a background for the clothing
Production Technology
digital simulation of wave, cast concret, CNC
Design Challenge
I can feel both grace and power when I communicate with Ms Xiur. Her talent and diligence in fashion, and the daily service she offers to celebrities are reminiscent of fashion masters of a past era. How can this space be made classic? Secondly, the process of bespoke dressmaking and selecting outfits is time consuming. How can this experience be made pleasant?
Research
This is a flagship of Heaven Gaia. Gaia is a luxury fashion brand which has been extremely active worldwide in recent years. Her talent and diligence in fashion, and the daily service she offers to celebrities are reminiscent of fashion masters of a past era. Going up and down the spiral staircase in the lobby of the store can become part of a catwalk show, it is also a tribute to the designer Coco Chanel. The lobby can shift from sales mode to show mode. Water, as a symbol, is simulated here using new digital-technology. The "waterfall" serves as a background for the clothing.
Inspiration
Going up and down the spiral staircase in the lobby of the store can become part of a catwalk show, it is also a tribute to the designer Coco Chanel. The lobby can thus shift from sales mode to show mode. Two elements, wood and water, are representatives of the East. Water, as a symbol, is simulated here using new digital-technology. The "waterfall" serves as a background for the clothing. Two types of window display are made to create an interaction between the interior and the exterior.
Project Duration
The project started in April 2019 and finished in December 30 2019 in Beijing.
Operation Flow
Heaven Gaia, is a luxury fashion brand founded by Xiong which has been extremely active worldwide in recent years. This store has an area of 800 sqm and is located in the art district in Beijing. Because of Ms Xiur’s unique characteristics and the rapid development of Gaia, the sales space needs to be carefully reflective of her art.
Team Members
Zhenhua Luo, Gongpu Zhao, Yanli Zhang, Qianxuan Niu, Xiuwen Xiao, Changxin Tian, Yongcheng Xia, Liang Zhao and Ming Zhang
Image Credits
Photographer: Simon Wu

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