ACE XL Semi Auto Twintub Washing Machine
by Vishwaksen Shekhawat
- Awarded April 15, 2021
- CLIENT: Whirlpool
- 12.053
The Ace xl is an iconic directional design. It provides semantic clarity to the user with its asymmetric boat-like shape and pronounced wheels that suggest mobility. Its distinctly defined washtub and spin-dry tub create task segregation for mental and practical ease. The dark monolith color scheme provides visual integration giving it a crisp aesthetic and an increased capacity perception. The tinted transparent lids with chrome finish touchpoints give a hi-tech and premium feel making it a unique and a value for money offering.
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