Yushan World Sales Center by Li Guo and Li Wang is a highly esteemed winner of the very prestigious 2021 Golden A' Design Award in Interior Space and Exhibition Design Competition Category.
GoldInterior· 2021
Yushan World Sales Center
Client: G-Art Interior Architecture Design
Golden A' Design Award Winner in Interior Category
Verified Award Winner
Verify Award Status for #107608The Design
About Yushan World Sales Center
Yushan World is a sales center in Jiangyin, China, with an area of 7000 square meters. The interior layout follows the butterfly shape of the building. The foyer is formed by abstract symmetrical wings, and an arc-shaped wall divides and interlaces the space. An atrium and large French windows bring natural light into the curved rooms. A three-dimensional surround multimedia hall guides visitors through the experience. Ultra-white curved boards made of wood and biofiber plastic composites are light in weight and echo the arcs of the space.
The Recognition
About the Golden A' Design Award
Yushan World Sales Center is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Yushan World Sales Center is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Yushan World Sales Center creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Where to Get It
Premium Commercial Interior Design Services
We specialize in creating exceptional interior spaces for upscale commercial projects, from luxury retail and sales centers to corporate headquarters. Our award-winning expertise transforms spaces through innovative design that balances art and commerce.
Request QuoteBehind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The interior layout learns from the butterfly shape of the building. The foyer is shaped with abstract symmetrical wings and arc-shaped wall produces a strong sense of interlacement and segmentation of the space.
The designers leveraged natural light in large areas to create a calm and comfortable indoor space. Through an artful combination of atrium and large French windows, the consecutive curved spaces seem to interpret a beautiful expectation of waiting cocoons to turn into butterflies. - Dimensions & Packaging
- The area of project is 7000 square meter.
- Tags
- Jiangyin City, Butterfly, Sales center, French window, Arc-shaped space
- Production Technology
- The introduction of 3D surround multimedia hall attracts visitors to be immersed in the experience journey.
The new ultra-white arc-shaped board made from wood and biofiber plastic composites (wood plastic board) echoes the arc of the entire space, creating a calm and comfortable artistic atmosphere of the space. - Design Challenge
- The entrance space is designed with two curved non-bearing walls. As the overall floor height is nearly 9 meters, it is difficult to carry out construction which needs great load-carrying capability. Considering environmental protection and site construction, the designers selected light wood-plastic decorative boards, which can satisfy the overall decorative effect and address the construction difficulties.
- Research
- The designers are committed to exploring the combination of commerce and art. They aim to discover more possibilities of art shaping and create richer and more appealing space.
- Inspiration
- Inspired by the butterfly-like terrain of Jiangyin City, the design continues to use butterfly-shaped elements, echoing the architecture's butterfly form. It carries forward the core value of ecological art and starts a magnificent exploration of future urbanism.
- Project Duration
- The project started in Octber 2019 and finished in May 2010 in Jiangyin, China
- Operation Flow
- Inspired by the butterfly-like terrain of Jiangyin City, the design continues to use butterfly-shaped elements, echoing the architecture's butterfly form. After several days of struggling and suffering, silkworm chrysalis finally gains tenacious wings to fly freely in the sky. The interior layout learns from the butterfly shape of the building. The foyer is shaped with abstract symmetrical wings and arc-shaped wall produces a strong sense of interlacement and segmentation of the space.
- Team Members
- Li Guo
Li Wang - Image Credits
- photo by: Yunpu Cai
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